AGM 普通決議 支持反對棄權換反對棄權 決議 1 決議 3 決議 2 (a) (i) 決議 4 決議 2 (a) (ii) 決議 5 決議 2 (a) (iii) 決議 6 決議 2 (b) ZHIHU INC. 致代表 知乎公司 A 類普通股的美國存託憑證（“ADR”）的註冊持有人 在下方簽名日期： 請在這張投票指示卡上簽名，與這張卡正面和存託人賬簿上出現的名字 完全一致。共同所有者 應各自親自簽名。受託人和其他受託人應註明 他們簽署的身份，如果出現多個名字，則必須有 多數簽名。如果是公司，則該簽名應為 授權官員的簽名，該官員應註明其頭銜。 在此處摺疊並分離 請參閲隨附的議程，以便在會議上進行表決的決議。 地址變更請在下方標記方框、簽名並註明更改/評論： 如果您想向公司指定的人員提供自由裁量的 代理人，請標記右邊的方框。 請注意：標記此框會使上述任何其他 説明無效。 摩根大通銀行，北卡羅來納州，存託人 郵政信箱 64873 明尼蘇達州聖保羅 55164-0873

AGENDA AGM ORDINARY RESOLUTIONS 1. To receive, consider, and adopt the audited consolidated financial statements of the Company as of and for the year ended December 31, 2022 and the reports of the directors of the Company and auditor thereon. 2(a)(i). To re-elect Mr. Henry Dachuan Sha as an executive director. 2(a)(ii). To re-elect Mr. Bing Yu as a non-executive director. 2(a)(iii). To re-elect Mr. Hanhui Sam Sun as an independent non-executive director. 2(b). To authorize the board of directors of the Company to fix the remuneration of directors. 3. To grant a general mandate to the directors to issue, allot, and deal with additional Class A ordinary shares of the Company not exceeding 20% of the total number of issued and outstanding shares of the Company as of the date of passing of this resolution. 4. To grant a general mandate to the directors to repurchase shares and/or ADSs of the Company not exceeding 10% of the total number of issued and outstanding shares of the Company as of the date of passing of this resolution. 5. To extend the general mandate granted to the directors to issue, allot, and deal with additional shares in the capital of the Company by the aggregate number of the shares and/or shares underlying ADSs repurchased by the Company. 6. To re-appoint PricewaterhouseCoopers as auditor of the Company to hold office until the conclusion of the next annual general meeting of the Company and to authorize the board of directors of the Company to fix their remuneration for the year ending December 31, 2023. Zhihu Inc. JPMorgan Chase Bank, N.A., Depositary PO Box 64873, Saint Paul MN 55164-0873 Voting Instruction Card PLEASE MARK, DATE AND SIGN ON REVERSE SIDE AND RETURN PROMPTLY IN THE ENCLOSED ENVELOPE. JPMorgan Chase Bank, N.A. (the “Depositary”) has received notice that the Annual General Meeting (the “Meeting”) of Zhihu Inc. (the “Company”) will be held at 10:00 a.m. (Beijing Time), on Friday, June 30, 2023 at Room Landing, Floor 1, Zone B, China Industry-Academy-Research Achievement Transformation Center, No. 18A Xueqing Road, Haidian District, Beijing, the People’s Republic of China, for the purposes set forth on this card. If you are desirous of having the Depositary, through its Nominee or Nominees, vote or execute a proxy to vote the Class A Ordinary Shares represented by your ADRs FOR, AGAINST, or to ABSTAIN from voting on the Resolutions to be proposed at the Meeting, kindly execute and forward to the Depositary the attached Voting Instruction Card. The enclosed postage-paid envelope is provided for this purpose. This Voting Instruction Card should be executed in such a manner as to show clearly how you wish to vote in regard to each of the Company’s Resolutions, or any of them, as the case may be. Alternatively, you may include instructions to give a discretionary proxy to a person designated by the Company. The Voting Instruction Card MUST be forwarded in sufficient time to reach the Depositary before 9:00 a.m. (Eastern Time) on June 22, 2023. Only the registered holders of record as of the close of business on May 30, 2023 (Eastern Time) will be entitled to execute the attached Voting Instruction Card. If no ADR Voting Instruction Card is received by the Depositary before 9:00 a.m. (Eastern Time), June 22, 2023, in accordance with the provisions of the Depositary Agreement, you will be deemed to have instructed the Depositary to give a discretionary voting proxy to a person designated by the Company, which for purposes of this meeting is the Chairman of the Company with full power to exercise the voting rights under the Ordinary Shares represented by your ADSs and with full power to each of substitution. The signatory, a registered holder of ADRs representing Class A Ordinary Shares of the Company of record on May 30, 2023, hereby requests and authorizes the Depositary, through its Nominee or Nominees, to vote or execute a proxy to vote at the Meeting the underlying Class A Ordinary Shares of the Company represented by such ADRs, in accordance with the instructions on this card. To review the notice of the AGM, please visit the Investor Relations Section of the Company website: ir.zhihu.com NOTE: In order to have the aforesaid shares voted, this Voting Instruction Card MUST be returned before 9:00 a.m. (Eastern Time) on June 22, 2023. JPMorgan Chase Bank, N.A., Depositary