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Bilibili Announces Three-Year Strategic Partnership with Riot Games for Live Broadcasting League of

Bilibili Announces Three-Year Strategic Partnership with Riot Games for Live Broadcasting League of

比利比利宣布與防暴遊戲為期三年的戰略合作夥伴關係,以實現直播聯盟
Benzinga Real-time News ·  2020/08/03 17:41

Bilibili Inc. ("Bilibili" or the "Company") (NASDAQ:BILI) today announced its strategic partnership with Riot Games, the developer of leading MOBA League of Legends, among others, for granting Bilibili a three-year exclusive license for live broadcasting the League of Legend Esports ("LoL Esports") global events (in Mandarin only), including the world-renowned League of Legend World Championship, Mid-Season Invitational, and All-Star Event in China beginning in 2020 through the 2023 Mid-Season Invitational. To mark the 10th anniversary of the League of Legend World Championship, Bilibili will join forces with Riot Games to host various online and offline esports events, bringing the world renowned, global tournament to even broader audiences. "We are excited to reach a strategic partnership with Riot Games," said Carly Lee, the Vice Chairwoman of the Board and COO of Bilibili. "Throughout the past decade, we have witnessed esports becoming mainstream and one of the most popular sports among China's young generations. As an internet company headquartered in Shanghai, we also look forward to helping the city strengthen its leading position in the global esports industry." "We continuously look to share our tournaments to a wider fan base across different platforms, and we have full confidence in Bilibili to elevate this superb tournament to the next level," said John Needham, Global Head of Esports, Riot Games. "Our partnership with Bilibili opens us to new audiences by their immersive live-broadcasting experience. Moving into the next decade of LoL Esports, this strategic partnership further unlocks our potential to bring fresh content and chapters to the world's top professional players." AboutBilibiliInc.

比利比利股份有限公司(「比利比利」或「公司」)(納斯達克:比利) 今天宣佈與領先 MOBA 聯盟開發商 Riot Games 的策略合作夥伴關係,授予 Bilibili 為期三年的獨家授權,直播《英雄傳奇聯盟》(「LoL Eports」)全球賽事(只限普通話),包括世界知名的「武林傳奇世界冠軍聯盟」、「中期邀請賽」和「全明星賽」於 2020 年季中期開始舉辦的中國邀請賽。為慶祝「武林傳奇」世界冠軍聯盟成立十週年,Bilibili 將與 Riot Games 攜手舉辦多項線上及線下電競賽事,為更廣大的觀眾帶來世界知名的全球錦標賽。Bilibili 董事會副主席兼首席運營官 Carly Lee 說:「我們很高興能與 Riot Games 達成戰略合作夥伴關係。「在過去的十年中,我們見證了電子競技成為中國年輕一代中國最受歡迎的運動項目之一。作為一家總部位於上海的互聯網公司,我們也期待幫助這個城市鞏固其在全球電子競技行業的領先地位。」Riot Games 電子競技全球負責人 John Needham 表示:「我們不斷希望在不同平台上將我們的比賽分享給更廣泛的粉絲群,並且我們對 Bilibili 充滿信心,將這場精湛的比賽提升到一個新的水平。「我們與 Bilibili 的合作夥伴關係以身臨其境的現場直播體驗為我們帶來了我們的新觀眾。進入《LoL Esports》的下一個十年,這項策略性合作夥伴關係進一步釋放了我們的潛力,為世界頂級職業玩家帶來新鮮的內容和章節。」關於比利比利股份有限公司

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