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Peloton Shares Climb on Prospect of Cheaper Treadmill

Peloton Shares Climb on Prospect of Cheaper Treadmill

佩洛頓股票攀升便宜跑步機的前景
TheStreet ·  2020/07/09 18:05

Peloton Interactive( PTON ) - Get Reportis considering launching a cheaper treadmill as its next product, the connected fitness product company's chief financial officer said Thursday.

佩洛頓互動( 普頓 )-聯網健身產品公司的首席財務官週四表示,讓 Reportis 考慮推出更便宜的跑步機作為其下一個產品。

Shares of the New York company at last check were up 2.7% to $64.20[.

紐約公司在上次檢查的股份上漲了 2.7%,至 64.20 美元 [.

CFO Jill Woodworth said during a Barron's Investing in Tech call that the company's next product probably won't be a rowing machine or an exercise bike.

首席財務官吉爾伍德沃思在巴倫 's 投資技術呼叫期間說,該公司的下一個產品可能不會是划船機或健身自行車.

The priority, Woodworth said, would be to develop a product for the "running and boot camp category," which could be two to three times the size of the bike category.

Woodworth 說,優先事項將是開發「跑步和新兵訓練營類別」的產品,這可能是自行車類別的兩到三倍。

The executive said the company has previously raised the prospect of a treadmill priced closer to that of its bike, Barron's reported. On the PTON website the bike is $2,245 while the current treadmill is nearly twice that, at $4,295.

該高管表示,該公司此前已經提出了一台跑步機的前景,價格接近其自行車, 巴倫的報導.在 PTON 網站上,自行車是 2,245 美元,而目前的跑步機幾乎是 4,295 美元的兩倍。

A rowing machine could be introduced further down the road, Woodworth added, even though the category is significantly smaller than the "tread and boot camp" category.

Woodworth 補充說,儘管該類別比「胎面和新兵訓練營」類別要小得多,但可以在道路上進一步引入划船機。

Interest in Peloton has soared as the coronavirus pandemic has forced gyms and health clubs to close down in an effort to slow the spread of the potentially deadly disease.

隨著冠狀病毒大流行迫使健身房和健身俱樂部關閉,以減緩潛在致命疾病的傳播,對 Peloton 的興趣激增。

The company's products, such as the Peloton Bike and the Peloton Tread, include touchscreens that stream live and on-demand classes.

該公司的產品,例如佩洛頓自行車和 Ploton Tread,包括可直播和點播課程的觸摸屏。

On Monday, Peloton was removed from Wedbush’s Best Ideas List based on valuation, but the firm’s James Hardiman affirmed his outperform rating and $63 share-price target on the company.

週一,佩洛頓根據估值從 Wedbush 的「最佳創意名單」中刪除,但該公司的詹姆斯·哈迪曼(James Hardiman)肯定了他的表現超越評級和 63 美元的股票價格目標。

Hardiman remains of the “belief that the company has considerable runway for outsize growth,” he wrote in a commentary cited by Barron’s.

Hardiman 仍然是「相信該公司有相當大的跑道超大增長,」他在巴倫引述的評論中寫道.

Peloton represents more than just a fad, as some critics have charged, with many people staying at home around the country in fear of the coronavirus, Hardiman said. The company has a hefty order backlog

哈迪曼說,正如一些批評家所指控的那樣,佩洛頓不僅代表一種時尚,許多人在全國各地呆在家裡,擔心冠狀病毒。該公司有一個巨大的訂單積壓

Many wealthy people will shy away from public gyms, even after cities ease their coronavirus restrictions, pushing them to Peloton, he said

他說,即使城市減輕了冠狀病毒的限制,將他們推向 Peloton,許多富人也會迴避公共體育館

Last week, Peloton and Roku announced that an app from the fitness company is now available on the streaming platform.

上週,佩洛頓和 宣布,該健身公司的應用程序現在可以在流媒體平台上使用。

譯文內容由第三人軟體翻譯。


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