iQIYI Launches Long and Short-form Video Sharing Platform "Suike", Representing Strong Addition to iQIYI's Entertainment Offering
iQIYI Launches Long and Short-form Video Sharing Platform "Suike", Representing Strong Addition to iQIYI's Entertainment Offering
BEIJING, April 2, 2020 /PRNewswire/ -- On April 2, iQIYI, Inc. (NASDAQ: IQ) ("iQIYI" or the "Company"), an innovative market-leading online entertainment service in China, launched Suike ("Suike" or the "App"), a diversified video-sharing platform that has an extensive offering on long and short form videos, original content and community-based interaction. Positioned as iQIYI's major PUGC and PGC-based sharing platform, the launch of Suike represents a strong addition to iQIYI's diversified entertainment offering.
北京,2020年4月2日/美通社/--4月2日，市場領先的創新在線娛樂服務公司愛奇藝(納斯達克股票代碼：IQ)(以下簡稱愛奇藝)在中國，推出了多元化的視頻分享平臺隨客(Suike)，提供廣泛的長短視頻、原創內容和基於社區的互動。定位為愛奇藝主要的PUGC和基於PGC的分享平臺，Suike的推出代表着愛奇藝多元化娛樂產品的有力補充。
iQIYI Launches Long and Short-form Video Sharing Platform “Suike”, Representing Strong Addition to iQIYI’s Entertainment Offering
愛奇藝推出長短視頻分享平臺“隨客”，是愛奇藝娛樂服務的強勢補充
Building a diversified video offering through both long and short form videos
通過長短視頻構建多元化的視頻服務
At present, content available on Suike includes original iQIYI productions, such as films, dramas, variety shows and animations, as well as licensed content, short form PUGC that covers vertical areas such as celebrity content, gaming, and comedy.
目前，隨客上提供的內容包括電影、電視劇、綜藝節目和動畫等愛奇藝原創作品，以及授權內容，簡稱PUGC，涵蓋名人內容、遊戲和喜劇等垂直領域。
Suike will also be taking full advantage of iQIYI's IP resources by introducing collaborations with iQIYI films, dramas and variety shows. For example, Suike has collaborated with the idol-training variety show Youth With You 2 by opening up the show's resources and launching an activity that allows users to create short videos using footage from the show. Idol-trainees from the show have also joined Suike and will be sharing with viewers behind the scenes content that is related to the show and their daily lives. Meanwhile, a channel dedicated to online auditions of The Rap of China 2020 will also be made available on Suike, allowing viewers to view audition and competition footage directly on the App.
速克還將充分利用愛奇藝的IP資源，引入與愛奇藝電影、電視劇和綜藝節目的合作。例如，Suike與偶像培訓綜藝節目合作青春與你同在2通過開放節目的資源併發起一項活動，允許用户使用節目的素材創建短視頻。節目中的偶像練習生也加入了穗科，並將在幕後與觀眾分享與節目和他們日常生活相關的內容。與此同時，一個致力於在線海選的頻道《説唱》中國2020也將在隨客上提供，觀眾可以直接在App上觀看海選和比賽鏡頭。
Embedding innovation in all aspects of Suike
把創新嵌入到隨客的方方面面
iQIYI has long dedicated itself to exploring how innovative technologies including AI can be used to empower the development of the industry. This dedication has driven iQIYI to launch industry-leading technologies including the "Interactive Video Guideline", the iCreation Media Resource System, ZoomAI, and Qiguan.
愛奇藝長期以來一直致力於探索如何利用包括人工智能在內的創新技術來推動該行業的發展。這一奉獻推動愛奇藝推出了行業領先的技術，包括《互動視頻指南》、iCreation媒體資源系統、ZoomAI和奇觀。
Innovative technology also plays an important role in the development of Suike. Technologies including AI are employed in all stages of the App, including content production, distribution, streaming and monetization. Content creators will be able to employ iQIYI's multiple technologies to improve the efficiency and quality in content creation. The App's algorithm will also offer users personalized content recommendations while also improving the level of interaction within the Suike user community.
創新技術對隨客的發展也起到了重要作用。包括人工智能在內的技術被應用到App的所有階段，包括內容製作、分發、流媒體和貨幣化。內容創作者將能夠利用愛奇藝的多種技術來提高內容創作的效率和質量。App的算法還將為用户提供個性化的內容推薦，同時也提高了Suike用户社區內的互動水平。
In relation to users' viewing experience, Suike will be the first to launch a 360-degree video viewing function. This can currently be used by users when viewing iPARTMENT 5 and Youth With You 2 episodes or related short videos by enabling the "Immersion" function displayed on screen.
在用户觀看體驗方面，隨客將率先推出360度視頻觀看功能。用户當前可以在查看時使用此選項IParement 5和青春與你2打開屏幕上顯示的“沉浸”功能，即可播放劇集或相關短視頻。
Creating a content creator-friendly community that's compatible with iQIYI Partner Accounts
創建與愛奇藝合作伙伴賬户兼容的內容創作者友好社區
As of November 2019, iQIYI's content creation platform iQIYI Partner Accounts has a total of 3 million content creators covering all content distribution channels across iQIYI's platform. Going forward, Suike will serve as an important distribution platform of iQIYI Partner Accounts that strengthens the level of influence and monetization capabilities of content creators. At the same time, the expansion and refinement of iQIYI Partner Accounts will also allow Suike to become a platform where top content creators can go to share and communicate their work.
截至2019年11月，愛奇藝旗下內容創作平臺愛奇藝合夥人賬號共有300萬內容創作者，覆蓋愛奇藝平臺所有內容分發渠道。展望未來，隨客將成為愛奇藝合作伙伴賬户的重要分發平臺，加強內容創作者的影響力水平和貨幣化能力。同時，愛奇藝合作伙伴賬號的擴容和細化，也將讓隨客成為頂級內容創作者可以去分享和交流作品的平臺。
Following years of evolvement, iQIYI has created a diverse entertainment ecology that includes literature, animation, gaming, films and dramas, variety shows, as well as sports. Going forward, by focusing its development on aspects of content, content creators, technology, community and commercialization, Suike is committed to boosting the development of iQIYI's entertainment ecosystem by becoming China's leading video sharing platform.
經過多年的演變，愛奇藝已經創造了一個包括文學、動畫、遊戲、影視、綜藝和體育在內的多元化娛樂生態。展望未來，通過專注於內容、內容創作者、技術、社區和商業化方面的發展，隨客致力於通過成為中國領先的視頻分享平臺。
About iQIYI, Inc.
愛奇藝公司簡介
iQIYI, Inc. is an innovative market-leading online entertainment service in China. Its corporate DNA combines creative talent with technology, fostering an environment for continuous innovation and the production of blockbuster content. iQIYI's platform features highly popular original content, as well as a comprehensive library of other professionally-produced content, partner-generated content and user generated content. The Company distinguishes itself in the online entertainment industry by its leading technology platform powered by advanced AI, big data analytics and other core proprietary technologies. iQIYI attracts a massive user base with tremendous user engagement, and has developed a diversified monetization model including membership services, online advertising services, content distribution, live broadcasting, online games, IP licensing, online literature and e-commerce.
愛奇藝是中國旗下一家創新的、市場領先的在線娛樂服務公司。它的企業DNA將創意人才與技術相結合，為持續創新和製作重磅內容創造了環境。愛奇藝的平臺以非常受歡迎的原創內容為特色，以及其他專業製作的內容、合作伙伴生成的內容和用户生成的內容的綜合庫。該公司以其領先的技術平臺在在線娛樂行業中脱穎而出，該平臺由先進的人工智能、大數據分析和其他核心專有技術提供支持。愛奇藝憑藉巨大的用户參與度吸引了海量用户基礎，並發展了包括會員服務、在線廣告服務、內容分發、直播、網絡遊戲、IP授權、網絡文學和電子商務在內的多元化貨幣化模式。
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