The first new energy sales data were released in the second half of 2021. Retail sales of new energy passenger vehicles reached 222000 in July, up 169.4% from a year earlier, down 3.2% from a month earlier, while wholesale sales were all positive compared with the same period last year. Considering that the overall retail market of passenger cars reached 1.5 million, down 6.2% from the same period last year and 4.9% from June, it is obvious that the trend of new energy vehicles is strongly different from that of traditional fuel vehicles, realizing the substitution effect on the fuel vehicle market and driving the pace of the transformation of the car market to new energy.

In addition, the domestic retail permeability of new energy vehicles in July was 14.8%. The penetration rate from January to July was 10.9%, which was significantly higher than that of 5.8% in 2020. China's target of sales of new energy vehicles reaching 20% of the total sales of new cars in 2025 may be completed ahead of schedule.

1. Model 3 is still short of two price cuts to break through 200000.

Tesla, Inc. China had a good sales record of 32968 vehicles in July, of which 24347 were exported. After a sharp drop in sales in April, Tesla, Inc. has stabilized at the level of about 33000 vehicles for three consecutive months (33463 in May and 33155 in June), of which exports have exploded (11527 in May and 5017 in June). It is obvious that China's Tesla, Inc. factory has become a major global export destination.

What is worth paying attention is that Tesla, Inc. is obviously going further and further on the road of price butcher. Tesla, Inc. 's Chinese official website has just launched the Model Y standard continued version on July 8, with a starting price of 276000 yuan, which is 71900 cheaper than the previously listed long-lasting version. In less than a month, Tesla, Inc. Guanxuan's standard life and upgrade version of Model 3 was reduced by 15000 yuan on July 30, from the original 250900 yuan to 235900 yuan. according to this frequency and scale of price reduction, two more price cuts for Model 3 may break through the 200000 yuan mark. The sales gains from the price cuts may be reflected in next month's sales, and the Wall Street Institute of knowledge and Wisdom will continue to pay attention.

Tesla, Inc. 's frequent price cuts did not cause other car companies to follow the trend of price cuts, but the pressure brought by the drop in the price of Model 3 directly caused BYD EV, a domestic competitor of BYD 3, to launch the standard deluxe model the next day, with a 20, 000 yuan reduction in price and 99km mileage compared to the previous lowest matching BYD Han EV super long-lasting version of the luxury model.

2. The competition pattern of the new power of car building is still not a foregone conclusion.

The ideal ONE delivered 8589 vehicles in July, up 11.4% from the previous month, while XPeng Inc. 's total delivery volume also reached 8040, 22% higher than in June. Both new car makers maintain the trend of a surge in sales, and both set a new monthly delivery record again (both exceeding 8000 for the first time), and XPeng Inc. 's third new car, XPeng Inc. P5, will be officially released in the third quarter of 2021. It may bring a new boost to XPeng Inc. 's sales in the second half of the year. Ideal has so far been cosmetic with an ideal one and changes to the program, and even no new models have been launched within this year, but it is worth looking forward to that ideal has begun to study pure electric models, and the next model will be launched in 2022 at the earliest.

It is worth mentioning that the boss of the new force of car building, Wei Xiaoli, saw a slight correction in car sales in July. NIO Inc. delivered 7931 cars in July, with a cumulative sales volume of 49887 from January to July, which has exceeded the sales for the whole of last year. But unlike XPeng Inc. and Li Auto Inc., who both showed month-on-month sales growth in July, sales of NIO Inc., the champion of the new power of car building, declined instead of rising. It even fell below the 8000 mark (8083 in June).

In addition, in the Wall Street Wisdom Institute's article last month, "Electric car sales increased month-on-month in June, what are the" mid-term test "scores of major car companies? | Zero and Nezha, the new favourites of automakers that surpass the former new power, Old Weima, still have a good performance. Among them, Zero delivered 4404 cars in July, an increase of 666% over the same period last year and 12% month-on-month growth. In July, Nahu delivered more than 6, 000 cars, an increase of 6011, an increase of 392% over the same period last year, and an increase of nearly 1,000 cars compared with the previous month.

3. BYD's electric car sales exceeded the 50, 000 mark.

BYD Han had been forced to be in the forefront of the storm because of a crash test. Although the subsequent China Insurance Automobile Safety Index (C-IASI) released the excellent evaluation price for BYD Han to correct its name, the market sentiment is still fermented, thinking that BYD's sales in July will be affected to a certain extent, but from the July production and marketing announced by BYD KuaiBao, the impact should not be significant. BYD sold a total of 57410 vehicles in July, compared with 31382 in the same period last year, of which 50492 new energy vehicles were sold, up 25 percent from the previous month, breaking the 50, 000 mark for the first time.

BYD continues to continue the previous "month-on-month increase in electric car sales in June. How are the major car companies' mid-term test scores?" | according to the polarization trend of electric vehicles and fuel vehicles mentioned in Zhi Zhi Research Institute, the proportion of production and sales of new energy has previously reached 87.95%, of which hybrid and pure drive continue to account for 50%, while monthly sales of fuel vehicles have once again decreased by 28% month-on-month, compared with the same period last year. Only 6918 vehicles, according to this month-on-month reduction, BYD's fuel vehicles will drop to less than 1000 by March next year, to achieve complete electrification.

It is worth mentioning that the total installed capacity of power batteries and energy storage batteries of BYD's new energy vehicles in July was 3.001GWh, + 185.7% compared with the same period last year, and the total installed capacity this year was 15.708GWh, which has exceeded BYD's annual power battery installed capacity (9.01GWh) in 2020. At the same time, BYD's continuous layout of batteries since July has not only signed a supply agreement for lithium hexafluorophosphate materials with subsidiaries of Skyline, Polyfluorodo and Yan'an Bikang, and has stored about 15000 tons of materials for 2H21-2022.

And the market is rumored that BYD's blade batteries will be supplied to Tesla, Inc.. Due to the limited battery capacity, most of BYD's batteries are self-supplied, but this does not mean that BYD does not have external supply capacity. Ford announced that its battery uses BYD's high-nickel ternary battery (811). With the expansion of Chongqing Blade Battery Phase II, the commissioning of Guiyang Blade Battery Factory and the construction of multiple production lines such as Xi'an Blade Battery Pack, it is obvious that BYD's blade battery can also form an external supply scale in addition to completing the self-supply task, which is expected to make BYD's power battery market share to a higher level.