Why Some Are Speculating MoviePass Could Be Coming Back From The Dead
Why Some Are Speculating MoviePass Could Be Coming Back From The Dead
A movie subscription service that charged $9.95 a month for unlimited trips to movie theaters became one of the most talked-about stories of 2017 and 2018. News on Tuesday could bring MoviePass back from the dead.
每月收取 9.95 美元的電影訂閱服務無限次前往電影院，成為 2017 年和 2018 年最受關注的故事之一。星期二的消息可能會使 MoviePass 從死中復活。
What Happened: An article from CinemaBlend hinted that MoviePass could be making a return. The news sent shares of Helios and Matheson Analytics (OTC:HMNY) soaring 165%, although the stock still trades for under a penny.
The current Moviepass.com website still has old information and talks about the subscription service shutting down. A new website found at moviepass.ventures says "the movie is about to start." The website features a countdown hinting that an announcement will be made on March 22.
當前的 Moviepass.com 網站仍然有舊信息，並談論關閉訂閱服務。一個新的網站發現在 電影通行證. 企業 說：「這部電影即將開始。」該網站設有倒數計時暗示將於 3 月 22 日發布公告。
Readers on CinemaBlend seem excited to see the announcement. Sixty-four percent of respondents selected "I'm very interested. MoviePass was awesome." An option for being curious about the announcement came in second place with 27% of votes, while 10% of responders selected "I'm done. Moviepass burned me once already."
CinemaBlend 上的讀者似乎很高興看到這一消息。百分之六十四的受訪者選擇「我很感興趣。電影通是真棒。」對公告感到好奇的選擇排在第二位，票數為 27％，而 10％ 的響應者選擇了「我完成了。電影通行證已經燒了我一次。」
Related Link: Too Good To Be True: The Rise And Fall Of Moviepass
相關連結： 太好了，是真的：電影通行證的興衰
Why It's Important: MoviePass was launched in 2011 with a $40 a month subscription service to see one movie per day for the whole month.
為什麼它很重要： 電影通是 推出 2011 年，每月 40 美元的訂閱服務，可以在整個月內每天觀看一部電影。
By 2017 under the ownership of Helios and Matheson, MoviePass had cut the monthly cost to $9.95 a month and saw subscribers grow from 20,000 to 600,000 in two months. Subscribers hit more than 2 million users in 2018.
通過 2017 太陽神和勿地臣的所有權下, MoviePass 已經削減了每月的成本 $9.95 一個月，看到用戶從增長 20,000 到 600,000 在兩個月內.用戶在 2018 年觸及超過 2 萬用戶。
The company ended up declaring bankruptcy with reported monthly losses of $20 million and a stock price that plummeted.
該公司最終宣布破產，報告的月度虧損為 2000 萬美元，股價暴跌。
MoviePass was a disruptor and showed the demand for movie subscription services. AMC Entertainment (NYSE:AMC) and Cinemark Holdings (NYSE:CNK) have each launched subscription services for their own theaters. IMAX Corp (NYSE:IMAX) shares rose on the MoviePass success with the company’s offerings included in the subscription model from MoviePass.
A revival of the MoviePass service in some form could help theater companies that are hoping to attract fans back to seats when they're cleared to reopen at full capacity in additional states.
MoviePass 服務以某種形式的復興可以幫助那些希望吸引粉絲回到座位上的劇院公司，當他們被清除以在其他州以全能重新開放。
HMNY Price Action: Shares of Helios and Matheson were up 166% on Tuesday, closing at $0.0085 per share. More than 1.5 billion shares were traded compared to a 14.3-million average trading volume over the last 100 days.
海姆紐價格行動： 太陽神和勿地臣的股份上漲 166% 週二, 收盤 $0.0085 每股.交易量超過 15 億股，而過去 100 天的平均交易量則為 1,430 萬股。
譯文內容由第三人軟體翻譯。