The much-anticipated new series of Huawei's flagship mobile phones, Mate40, is about to be launched around the world. As Yu Chengdong, CEO of Huawei's consumer business, said, "on schedule"!

At this point, the two weeks after the return of the long holiday in October will be a time for competition between the two leading mobile phone manufacturers in the world. 20:00 on October 22nd, Huawei Mate40 hard just Apple Inc iPhone 12 series at 1am on October 14th.

Mate40 has 12 days to release on the morning of Oct. 10, Huawei Mobile official Weibo Corp announced that the global launch of Huawei Mate40 series is scheduled to be held at 14:00 central European Daylight time (20:00 Beijing time) on October 22nd.At the same time, just now, Yu Chengdong also fulfilled his previous promise through Weibo Corp Guan Xuan: "Please look forward to the most powerful Huawei Mate in history!" "

The Mate40 series is one of Huawei's two flagship series, and the P series is usually released in March.

In August, Yu Chengdong said in a keynote speech at the 2020 summit of China Informatization 100 that the Huawei Mate 40 series, which will be launched this autumn, will carry the new Kirin 9000 series.

He said that the Kirin 9000 series will have more powerful 5G capabilities, AI processing capabilities, stronger NPU and GPU, but unfortunately, this year may be our last generation of Huawei Kirin high-end chips due to the second round of US sanctions.

In September, in the personal log video of the HDC 2020 conference, Yu Chengdong responded to the release time of the new Mate 40 series, which is of great concern to the outside world. 'Please wait a little longer and everything will come as expected,'he said. At present, it is known that Huawei Mate40 series will use the front upper left corner double-digging curved screen, in addition to the Pro+ super cup version.

In terms of core specifications, Huawei Mate 40 series will launch this year's most powerful Android processor Kirin 9000 series, which is the industry's first 5nm 5G Soc, integrated 5G baseband, and significantly improved CPU and GPU performance compared with previous generation Kirin 9905G.

At the same time, the new plane will also launch 66W super fast charging. When the battery capacity is expected to change little (see Mate 30 Pro 5G 4400mAh), the charging speed may increase by about 1.6 times. In addition, Huawei Mate40 series will be equipped with EMUI 11, the system fluency is not inferior to Apple Inc.

In terms of release time, there are still 12 days to go before the global release of Mate40. According to previous revelations, domestic users are expected to get the first batch of products as early as the end of October.

Huawei has always competed with Apple Inc iPhone for the iPhone12 that will be released in four days' time in high-end mobile phones, and the product launches of the two sides will be closer, as well as this time.

In fact, in the early morning of October 7, Apple Inc officially announced that it would hold a global new product launch at Apple Park at 1: 00 a.m. Beijing time before the Mate40 announcement.

It is understood that this will be the second autumn press conference held by Apple Inc this year and will continue to be carried out live online.

At the previous press conference on Sept. 16, Apple Inc released new iPad, iPad Air and Apple Watch, but did not have the iPhone 12 series, breaking Apple Inc's practice of releasing a new generation of iPhone phones in September.

And this time, October 14, the new product launch, iPhone 12 series is bound to be the protagonist.

The biggest highlight of this iPhone12 is that the hardware configuration is equipped with the brand-new Apple Inc A14 chip + IOS14 system, while the charging power of iPhone12 has also been upgraded to 20W.

Guo Mingyi, an analyst at Tianfeng International, said in a previous research report that taking into account the production time of the product volume, it is predicted that there will be a new iPad Air and a new Apple Watch rather than an iPhone in the new product launch on September 15.

Guo further revealed that the iPhone 12 series includes 5.4in iPhone 12, 6.1in iPhone 12 Max, 6.1in iPhone 12 Pro and 6.7in iPhone 12 Pro Max, each model supports 5G and has two versions (Sub-6GHz and mmWave+Sub-6GHz). The Sub-6GHz editions of iPhone12, iPhone12Max, iPhone12 Pro and iPhone12 Pro Max are shipped in early October, mid-October, late October and late October, respectively.

The mmWave+Sub-6GHz version is shipped later than the Sub-6GHz version.

In terms of price, overseas bloggers revealed that the starting price of the national version of iPhone 12Mini will be around 4400 yuan, while the starting price of the ordinary version of iPhone 12 will be around 5000 yuan.

In terms of configuration, Guo Mingyi believes that the iPhone12 series will not support power-consuming 120Hz (display update frequency), the battery capacity of the iPhone12 series will become smaller, and the 5G function that supports power consumption will not be conducive to battery life, and if it supports power-consuming 120Hz, it will significantly reduce the user experience.

However, for investment, Guo Mingyi does not expect Apple new product launches to significantly boost the share prices of most Apple suppliers. "We are looking at the long-term outlook of Apple and most suppliers, but advise investors to pay attention to the following risks, including: demand for new products, US presidential election, Sino-US conflict and COVID-19. "