① This AI glasses model is called Hypernova and will be equipped with features such as APP running and gesture control. ② According to surveys, manufacturers like Xiaomi and ByteDance are accelerating the development of AI glasses, with more brands expected to launch new products in the second half of the year. ③ GTJA believes that to replicate the growth curve of TWS earphones, AI glasses need to overcome the "price-breaking" threshold.
According to a report by the Star Daily on April 2, $Meta Platforms (META.US)$ a more advanced AI glasses will be launched as early as the end of this year.
This AI glasses model, named Hypernova (Extreme Supernova), is expected to be priced over $1,000, reaching up to $1,300 to $1,400. Its largest R&D investment may be in its innovative high-definition monocular display, which means the information needed by users will only be displayed in front of the wearer's right eye. Nevertheless, it is still positioned as a "mid-range product."
Functionally, Hypernova will feature basic functions such as APP running and image display, and will be controlled through gesture control and capacitive touch on both sides of the frame. Specifically, through the newly launched "neural wristband" series of end-side products, operations such as rotating the palm to scroll content can be achieved, and this accessory is intended to be bundled with the glasses.
It is worth mentioning that this product will also be equipped with an advanced version of a camera and will continue to develop and accompany an adaptive AI chatbot.
AR glasses are considered an ideal carrier for AI large models due to their suitable wearability, and major overseas companies have begun to make arrangements. Currently, Meta Platforms is focused on the development of the screenless smart glasses Hypernova 2 and the high-end product Orion, both of which are expected to be launched in 2027. $Apple (AAPL.US)$ 、$Amazon (AMZN.US)$Companies are continuously reporting the development of new AI function-based smart glasses.
In the domestic market, the "Battle of 100 Glasses" is expected to accelerate. According to research from Sinolink, major manufacturers like XIAOMI-W and ByteDance are speeding up the R&D of AI smart glasses, with more brands expected to release new products in the second half of the year. $XIAOMI-W (01810.HK)$ AI glasses are fully comparable to Meta Ray-ban, and are expected to adopt.$Qualcomm (QCOM.US)$The AR1+ Hengxuan 2700 chip solution has a total hardware cost of approximately 177.5 dollars; Byte has strong capabilities in large models, and related products are expected to be released in the second quarter.
The Institutions stated that AI smart glasses are gradually breaking through, with already released brands like Thunderbird, Baidu, Rokid, and Li Weike gradually going on sale, and more new products are expected to be released in the future, with sales expected to continue to break through. According to Wellsenn's forecast, global sales of AI glasses are expected to reach 5.5 million units by 2025, a year-on-year growth of 135%.
GTJA believes that the years 2025-2026 will be a critical window for determining the success of AI glasses. It states that the industry is experiencing three inflection points: reconstruction of user perception, supply chain cost reduction, and urgent demand for specific scenarios. Huawei (technical integration + ecosystem advantages), Xiaomi (price killer + channel penetration), and Thunderbird Innovation (depth in optical technology) may lead the way, but the ultimate survivors must prove that AI glasses are not mere extensions of mobile phones but rather independent products that serve as the "next-generation interaction gateway."
The Institutions further point out that if manufacturers can overcome the "price breakthrough" (below 1500 yuan) and the "urgent demand from specific scenarios" (translation, office efficiency enhancement) thresholds, AI glasses are expected to replicate the growth curve of TWS earphones, hitting annual sales of tens of millions before 2030.
China Galaxy Securities also focuses on the "price breakthrough," stating that the smart glasses market is growing rapidly and that with the deep penetration of AI technology, further price reductions, and the improvement of ecosystem cooperation, smart glasses are expected to shift from "niche technology products" to "essential items for everyday life." Huachuang Securities indicates that AI glasses have advantages in price and weight, which may provide users with a good experience.
In terms of investment, Sinolink recommends focusing on the industry chain benefitting from AI smart glasses and AR smart glasses, including SOC chips, optical waveguide optics, Other key components, manufacturing and processing, etc. The upcoming quarter's earnings forecasts will be released successively, continuing to focus on directions expected to exceed expectations for first-quarter earnings, including AI-PCB, Apple Industry Chain, SOC chips, and others.
Editor/Rocky
