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FrogData Unveils FixedOps Velocity: Hyperlocal Service Marketing Solution at NADA 2025

FrogData Unveils FixedOps Velocity: Hyperlocal Service Marketing Solution at NADA 2025

FrogData在2025年NADA展會上發佈FixedOps Velocity:超本地服務營銷解決方案
PR Newswire ·  01/24 14:00

SAN FRANCISCO, Jan. 24, 2025 /PRNewswire/ -- FrogData, the automotive industry leader in Advanced Data Analytics and FixedOps Solutions, announced today the launch of FixedOps Velocity – Hyperlocal Service Marketing Platform at the upcoming National Automobile Dealers Association (NADA) convention. An industry-first service marketing solution for franchise auto dealers, FixedOps Velocity is designed to transform dealership service departments into revenue powerhouses.

舊金山,2025年1月24日 /PRNewswire/ -- FrogData,汽車行業中先進數據分析和固定運營解決方案的領導者,今天宣佈將在即將召開的全國汽車經銷商協會(NADA)大會上推出FixedOps Velocity – 超本地服務營銷平台。這是一個行業首個爲特許車商設計的服務營銷解決方案,FixedOps Velocity旨在將經銷商服務部門轉變爲營業收入的強大引擎。

"Service departments account for nearly 50% of dealership revenue, yet they often take a backseat in marketing efforts," said Tej Soni, CEO of FrogData. "With FixedOps Velocity, we empower dealerships to compete directly with local independent repair shops and capture the untapped potential of post-warranty customers. Our solution focuses on hyper-local strategies that connect dealerships with customers in their communities, driving higher ROI and long-term growth."

FrogData首席執行官Tej Soni表示:「服務部門的營業收入佔經銷商營業收入的近50%,但在營銷工作中它們往往處於次要地位。」他說:「通過FixedOps Velocity,我們使經銷商能夠直接與本地獨立修理店競爭,捕捉保修後客戶的潛在市場。我們的解決方案專注於超本地策略,旨在將經銷商與其社區的客戶聯繫起來,從而實現更高的回報率和長期增長。」

FrogData launches FixedOps Velocity at NADA 2025, empowering dealers with Hyper-Local marketing for service operations.

FrogData在NADA 2025推出FixedOps Velocity,賦能經銷商以超本地營銷服務運營。

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Key Features of FixedOps Velocity:

FixedOps Velocity的關鍵特點:

  • Dedicated Service Website: Fully optimized for local search, with online booking and a resource hub featuring promotions, OEM parts education, facility details, testimonials, and maintenance guides.
  • Hyper-Local Digital Marketing: Targeted digital presence through local platforms and channels, ensuring dealership visibility to customers within their immediate service area.
  • Strategic Social Media Management: Focused on promoting dealer service departments, we create engaging content and targeted advertising to connect with local audiences on platforms like Facebook and TikTok.
  • Managed Customer Engagement: Designed to build trust & improve customer retention rates by delivering tailored messaging highlighting dealership expertise, credibility, and value.
  • 專用服務網站:針對本地搜索進行了全面優化,提供在線預訂和資源中心,包含促銷、OEM零件教育、設施詳情、客戶評價和維護指南。
  • 超本地數字營銷:通過本地平台和渠道實現有針對性的數字存在,確保經銷商在其即時服務區域內對客戶可見。
  • 戰略社交媒體管理:專注於推廣經銷商服務部門,我們創建引人入勝的內容並進行有針對性的廣告,以便在Facebook和TikTok等平台上與當地受衆建立聯繫。
  • 客戶參與管理:旨在通過提供量身定製的信息,突出經銷商的專業知識、可信度和價值,從而建立信任和提高客戶留存率。

Bridging the Service Marketing Gap

彌合服務營銷的差距

Research shows that approximately 25% of all automotive searches are parts, service, and maintenance-related, yet dealers retain only around 30% of customers after warranties expire. This significant gap represents a major opportunity for dealerships to transform their service departments into local market leaders. FixedOps Velocity bridges this gap by implementing hyper-local marketing strategies, positioning dealerships as the go-to service center in their local community.

研究顯示,大約25%的汽車搜索與零件、服務和維護相關,然而經銷商在保修到期後,僅保留約30%的客戶。這個顯著的差距代表了經銷商將其服務部門轉變爲當地市場領導者的重大機會。FixedOps Velocity通過實施超本地營銷策略,彌合這一差距,將經銷商定位爲當地社區的首選服務中心。

Additionally, the annual automotive service market, valued at $180 billion, continues to grow owing to the rising average vehicle ownership age, now at 12.5 years, and the increasing complexity of vehicles requiring specialized care. FixedOps Velocity empowers dealerships to capitalize on this lucrative opportunity and stay ahead in a competitive market.

此外,年汽車服務市場的價值達1800億,因平均車輛擁有年齡上升至12.5年以及車輛複雜性增加而持續增長,需要專業護理。FixedOps Velocity使經銷商能夠利用這一豐厚機會,並在競爭市場中保持領先。

"Dealerships face a marketing problem, not a market problem," continued Soni. "FixedOps Velocity is the ultimate solution to elevate service marketing, fill service bays, and build trust with local customers. We are thrilled to showcase this game-changing platform at NADA 2025."

經銷商面臨的是營銷問題,而不是市場問題,Soni繼續說道。"FixedOps Velocity是提升服務營銷、填滿服務車間、並與當地客戶建立信任的終極解決方案。我們很高興能在NADA 2025展示這一改變遊戲規則的平台。"

About FrogData

關於FrogData

Headquartered in San Francisco, FrogData is the industry's leading AI-powered Decision Analytics Platform, relied upon by over 1,000 dealerships. Seamlessly integrating with major DMS, CRM, and Service Management systems, FrogData empowers dealerships to achieve measurable performance improvements through advanced analytics and intelligent insights.

FrogData總部位於舊金山,是行業領先的人工智能驅動的決策分析平台,受到1000多家經銷商的信賴。FrogData與主要的DMS、CRM和服務管理系統無縫集成,使經銷商能夠通過先進的分析和智能洞察實現可衡量的績效提升。

For more information about FixedOps Velocity, visit or visit the FrogData booth #2301 at NADA 2025.

欲了解更多關於FixedOps Velocity的信息,請訪問 或在NADA 2025上訪問FrogData展位#2301。

Contact Information:
FrogData Marketing
Email: [email protected]

聯繫方式:
FrogData營銷
電子郵件: [email protected]

SOURCE FrogData

來源 FrogData

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