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Choice Hotels International Launches National Marketing Campaign to Inspire People to Maximize Their Vacations and "Check Into More"

Choice Hotels International Launches National Marketing Campaign to Inspire People to Maximize Their Vacations and "Check Into More"

精選國際酒店推出全國營銷活動,激勵人們充分利用假期並 "入住更多"
PR Newswire ·  01/14 15:00

Starring Keegan-Michael Key, the New Campaign Highlights the Exceptional Value of Choice Hotels' Choice Privileges Rewards Program and its Family of 22 Brands including Radisson, Cambria Hotels, Comfort and Quality Inn

新廣告由基岡-邁克爾·基主演,突顯精選國際酒店的Choice Privileges獎勵計劃及其22個品牌的卓越價值,包括雷迪森、康橋酒店、舒適酒店和質量酒店。

NORTH BETHESDA, Md., Jan. 14, 2025 /PRNewswire/ -- Choice Hotels International, Inc. (NYSE: CHH), one of the world's largest hotel companies, has unveiled its new global marketing campaign, inviting travelers to "Check Into More" across its 22 diverse hotel brands. Developed around the insight that 95% of U.S. travelers want to spend part of their trips on new and unique experiences, this campaign showcases how Choice Hotels provides the best value for your money, allowing guests to maximize their memories away from home. The campaign, developed in collaboration with beloved actor and writer Keegan-Michael Key, creative agency 72andSunny New York, and Choice Hotels, features six 30 and 15 second spots that will run across TV and digital channels through the end of 2025. The campaign stars Key as the charismatic "Vacation Maximization-er," delivering humor and relatability while guiding travelers in how to make the most of their trips with Choice Hotels.

北貝塞斯達,馬里蘭州,2025年1月14日 /PRNewswire/ -- 精選國際酒店公司(紐約證券交易所:CHH),全球最大的酒店公司之一,推出其新的全球營銷活動,邀請旅行者在其22個多樣化的酒店品牌中「入住更多」。該活動圍繞95%的美國旅行者希望在旅行中花部分時間體驗新穎獨特的經歷這一洞察而開發,展示了精選國際酒店如何爲客人提供最佳的性價比,讓客人最大限度地創造離家後的美好回憶。該活動由深受喜愛的演員和編劇基岡-邁克爾·基、創意代理機構72andSunny紐約以及精選國際酒店共同開發,包含六個30秒和15秒的廣告,將通過2025年底在電視和數字頻道播放。該活動邀請基作爲魅力四射的「假期最大化者」,通過幽默和親和力,引導旅行者如何充分利用他們與精選國際酒店的旅行。

Choice Hotels International, one of the world's largest hotel companies, has unveiled its 2025 global marketing campaign, inviting travelers to "Check Into More" across its 22 diverse hotel brands. The campaign stars Keegan-Michael Key as the charismatic "Vacation Maximization-er," delivering humor and relatability while guiding travelers in how to make the most of their trips with Choice Hotels.
精選國際酒店,全球最大的酒店公司之一,推出其2025年全球營銷活動,邀請旅行者在其22個多樣化的酒店品牌中「入住更多」。該活動由基岡-邁克爾·基主演,作爲魅力四射的「假期最大化者」,通過幽默和親和力,引導旅行者如何充分利用他們與精選國際酒店的旅行。
Choice Hotels International (PRNewsfoto/Choice Hotels International, Inc.)
精選國際酒店(PRNewsfoto/精選國際酒店)

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