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EA Technique Embarks On Rebranding Aligning With Expectations Of PN17 Upliftment

EA Technique Embarks On Rebranding Aligning With Expectations Of PN17 Upliftment

EA技术公司开始重新品牌化,以符合PN17提升的期望
Business Today ·  2024/12/30 14:32

EA Technique (M) Berhad is embarking on a rebranding exercise beginning with a name change, the marine transportation and offshore storage company has submitted to change its name to Avangaad Berhad as part of its plans to adopt a new corporate identity and aligned with the expectations to uplift its PN17 status by the first quarter of 2025.

EA Technique (M) Berhad正在着手进行品牌重塑活动,首先是更名。这家海运和海上储存公司已提交更名为Avangaad Berhad,这是其采用新企业标识的计划的一部分,并符合到2025年第一季度提升其PN17地位的预期。

The board said it plans to table the proposal for shareholder approval in a circular and at the upcoming Extraordinary General Meeting with the date to be announced later.

董事会表示,计划在通告中和即将举行的特别股东大会上提出该提案供股东批准,日期将在稍后公布。

The proposed name, Avangaad Berhad it said is derived from "Avante," meaning "moving forward" in Latin, and a twist on "Vanguard", symbolising its strategic advancement with its advancing This name it added also reflects the company's commitment to leveraging its unparalleled naval expertise to sustain leadership and drive innovation in the maritime industry. With a focus on continuous innovation, sustainability, and business diversification, the Company is uniquely positioned as
Malaysia's sole provider of four distinct marine service offerings, creating a strong foundation for its sustained growth and value creation.

它说,拟议的名称Avangaad Berhad源自 “Avante”,在拉丁语中意为 “向前迈进”,与 “Vanguard” 有所不同,象征着其在前进中的战略进步。它添加的名称也反映了该公司致力于利用其无与伦比的海军专业知识来维持海事行业的领导地位和推动创新。公司专注于持续创新、可持续发展和业务多元化,处于独特的地位
马来西亚唯一提供四种不同的海运服务,为其持续增长和价值创造奠定了坚实的基础。

Datuk Wira Mubarak Hussain Akhtar Husin, Executive Director of EATech, shared his long-term vision, stating: "The proposed name change is an exciting milestone in our journey. It reflects our strategic purpose and marks a significant chapter in our pursuit of growth and industry leadership. We are confident that this new identity will resonate deeply with our shareholders, customers, and partners as we enter this new phase of development."

EaTech执行董事拿督维拉·穆巴拉克·侯赛因·阿赫塔尔·胡辛分享了他的长期愿景,他说:“拟议的更名是我们旅程中一个激动人心的里程碑。它反映了我们的战略目标,标志着我们追求增长和行业领导地位的重要篇章。我们相信,随着我们进入新的发展阶段,这一新身份将引起我们的股东、客户和合作伙伴的深刻共鸣。”

The company will undertake a comprehensive rebranding process, including updates to its logo, branding materials, and digital platforms.

该公司将进行全面的品牌重塑流程,包括更新其徽标、品牌材料和数字平台。

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译文内容由第三方软件翻译。


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