BYD Expands Into Ethiopia With Launch of 5 EV Models: Report
BYD Expands Into Ethiopia With Launch of 5 EV Models: Report
BYD Co., Ltd. (OTC:BYDDY), the Chinese new energy vehicle (NEV) giant, has reportedly expanded its global footprint by entering the Ethiopian market.
比亞迪股份有限公司(場外交易:BYDDY),這家中國新能母基巨頭, reportedly 通過進入埃塞俄比亞市場擴展了其全球足跡。
On December 21, the company partnered with Ethiopian distributor Moenco, a subsidiary of the Inchcape Group, to launch its brand in the East African country, CnEV Post reports.
據CnEV Post報道,12月21日,該公司與埃塞俄比亞經銷商Moenco(英凱普集團的子公司)合作,在東非國家推出其品牌。
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The brand unveiling, held in Addis Ababa, introduced five of BYD's battery electric vehicle (BEV) models, including the compact Seagull hatchback and the Tang SUV, marking a significant step in BYD's efforts to expand its presence in Africa.
在阿迪斯阿貝巴舉行的品牌發佈會上,介紹了比亞迪的五款電池電動汽車(BEV)車型,包括緊湊型海鷗掀背車和唐SUV,這標誌着比亞迪在非洲擴展業務的重要一步。
This move comes on the heels of BYD's recent entry into the Omani automotive market. Earlier this month, the company celebrated a brand launch in Muscat, where it also opened three local stores.
此次舉措是在比亞迪近期進入阿曼汽車市場之後進行的。本月早些時候,該公司在馬斯喀特慶祝品牌發佈,並開設了三家當地門店。
In Oman, BYD introduced five models, including the Han, Yuan Plus, Seal, Song Plus DM-i, and Qin Plus DM-i, all aligning with the country's push for sustainable development under Vision 2040.
在阿曼,比亞迪推出了五款車型,包括漢、元Plus、海豹、宋Plus Dm-i和秦Plus Dm-i,均與該國在2040願景下推動可持續發展的目標相一致。
However, BYD's international expansion has not been without challenges. Brazilian authorities recently halted the construction of a BYD plant in Salvador, Bahia, after rescuing 163 workers living in what they described as "slavery-like" conditions.
然而,比亞迪的國際擴張並非沒有挑戰。巴西當局最近暫停了比亞迪在巴伊亞州薩爾瓦多建設工廠的施工,因爲他們救出了163名生活在所謂的「奴役狀況」下的工人。
Authorities shut down the workers' lodgings and issued a statement in cooperation with BYD and construction contractor Jinjiang Construction Brazil Ltd. While BYD continues to promote green mobility, this setback highlights the ongoing challenges the company faces in its global growth strategy.
當局關閉了工人的住宿設施,並與比亞迪及施工承包商金江施工巴西有限公司聯合發佈聲明。儘管比亞迪繼續推廣綠色出行,這一挫折突顯了該公司在全球增長策略中面臨的持續挑戰。
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譯文內容由第三人軟體翻譯。