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~PASMOを大切に使っていただきありがとう!~「PASMO愛love 川柳 つくって!投票して!キャンペーン」を開催します。

Thank you for using PASMO carefully! We will hold the "PASMO Love Haiku Creation and Voting Campaign."

TOKYU ·  Dec 17, 2024 15:00

The PASMO Association and PASMO Co., Ltd. will launch the "Create and Vote for PASMO Love Senryu Campaign" from December 18, 2024 (Wednesday), inviting customers who use PASMO to submit their senryu.
PASMO was born in 2007 as an environmentally friendly transportation IC card that can be used repeatedly, and currently, over 44 million cards are in circulation. Additionally, the number of users for the mobile service that started in 2020 has exceeded 6 million this year. The sentiment that cherishing the PASMO you are currently using contributes to the SDGs aiming for a sustainable society is behind the third installment of the haiku campaign, themed around "Memories with PASMO" and "Everyday occurrences with PASMO", to reaffirm the "love for PASMO". There is a heartfelt wish from the PASMO Council that PASMO is used with care for a long time. Employees from railroads and bus companies that are members of the PASMO Council will also participate in this campaign, just like last year.
Those chosen for the Excellence Award (top 10 submissions) will receive various "PASMO original goods" including merchandise currently in production. To enter, simply fill in the haiku you created, your pen name, and email address. After entering a haiku, you can instantly obtain an original haiku card image, allowing you to participate while having fun. The Grand Prize will be determined by customer voting, and 50 winners will be randomly selected from those who voted to receive "PASMO original goods". *Details will be announced when voting starts in March next year.
We look forward to entries of works overflowing with everyone's "love for PASMO."

Campaign site image.
Haiku card image.
For details about this matter, including the attachments, please refer to the PDF here (560.13 KB).
Campaign site.

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