MasterCraft Boat Company Announces Partnership With General Motors, Naming Chevrolet Silverado Its Official Truck & Tow Vehicle
MasterCraft Boat Company Announces Partnership With General Motors, Naming Chevrolet Silverado Its Official Truck & Tow Vehicle
"MasterCraft is excited to partner with Chevrolet, as both our brands are committed to providing customers with unmatched performance and reliability. This collaboration is a perfect example of that synergy," said Krista Schipner, MasterCraft Vice President of Marketing. "From the Chevrolet Silverado trucks enhancing our premier events to the shared engineering that connects Silverado with our boats, this partnership underscores our shared mission of empowering customers to make the most of their adventures and build unforgettable memories."Exclusive Partnership Unites Two Performance Leaders to Deliver Innovation, Reliability, and Unmatched Memories From Driveway to Dock
獨家合作伙伴關係將兩大績效領袖聯合起來，從車道到碼頭提供創新、可靠性和無與倫比的回憶
VONORE, Tenn., Dec. 10, 2024 (GLOBE NEWSWIRE) -- MasterCraft Boat Company, the world's top-selling towboat brand, is proud to announce an exclusive partnership with General Motors, naming Chevrolet Silverado as its "Official Truck & Tow Vehicle" for 2025 and beyond. Building on MasterCraft's longstanding collaboration with Ilmor Marine, powered by GM's marine technology, this partnership reflects a shared commitment to innovation, leveraging cutting-edge engineering to deliver unmatched power and reliability.
田納西州沃諾爾，2024年12月10日（環球新聞）—— MasterCraft Boat Company，全球暢銷的拖船品牌，自豪地宣佈與通用汽車建立獨家合作關係，指定雪佛蘭銀莊爲其2025年及以後"官方卡車及拖車"。基於MasterCraft與Ilmor Marine長期的合作，得益於通用汽車的海洋科技，這一合作關係體現了雙方對創新的共同承諾，利用尖端工程技術提供無與倫比的動力和可靠性。
The collaboration with Chevrolet will provide comprehensive support for MasterCraft's premier initiatives, elevating brand presence and customer engagement throughout the year. As part of the partnership, MasterCraft will receive eight state-of-the-art Chevrolet Silverado 2500HD trucks, which will be prominently featured at marquee events and activations. These include 32 boat shows, 51 stops of the Rule The Water Tour, the prestigious Barrett-Jackson Scottsdale auction, Let Her Rip Powered by Progressive clinics, the American Century Championship Golf Tournament in Lake Tahoe, Calif., and various dealer-facing programs.
與雪佛蘭的合作將爲MasterCraft的首要項目提供全面的壓力位支持，提升品牌影響力和客戶參與度。作爲合作的一部分，MasterCraft將獲得八輛最先進的雪佛蘭銀莊2500HD卡車，這些卡車將在重大活動和推廣中得到顯著展示。這些活動包括32個船展、統治水域巡演的51個站點、著名的巴雷特-傑克遜斯科茨代爾拍賣、由Progressive贊助的Let Her Rip研討會、在加利福尼亞州太浩湖舉行的美國世紀錦標賽高爾夫比賽，及各種面向經銷商的項目。
"MasterCraft is excited to partner with Chevrolet, as both our brands are committed to providing customers with unmatched performance and reliability. This collaboration is a perfect example of that synergy," said Krista Schipner, MasterCraft Vice President of Marketing. "From the Chevrolet Silverado trucks enhancing our premier events to the shared engineering that connects Silverado with our boats, this partnership underscores our shared mission of empowering customers to make the most of their adventures and build unforgettable memories."
「MasterCraft很高興與通用汽車合作，因爲我們的品牌都致力於爲客戶提供無與倫比的性能和可靠性。這種合作是這種協同作用的完美例證，」MasterCraft市場副總裁Krista Schipner說道。「從提升我們首要活動的通用汽車Silverado卡車，到將Silverado與我們的船隻相連接的共享工程，這種夥伴關係強調了我們共同的使命，即幫助客戶充分利用他們的冒險並創造難忘的回憶。」
MasterCraft and Chevrolet exemplify a shared commitment to cutting-edge technology and performance, highlighted by the connection between the 5.3L GDI HO engine in MasterCraft boats and the Chevrolet Silverado. Nearly identical to the available 5.3L engine under the hood of the LD Silverado, the marine version is adapted by Ilmor—MasterCraft's exclusive engine partner—to meet the unique demands of boating, with modifications to its exhaust, cooling, and charging systems while retaining the proven reliability and power Silverado owners expect.
MasterCraft和雪佛蘭展現了對尖端科技和性能的共同承諾，這一點在MasterCraft船隻中的5.3L GDI HO發動機與雪佛蘭Silverado之間的聯繫中得以體現。與LD Silverado引擎蓋下可用的5.3L發動機幾乎相同，海洋版本經過MasterCraft的獨家發動機合作伙伴Ilmor的調整，以滿足航海的獨特需求，對其排氣、冷卻和充電系統做了修改，同時保持Silverado車主所期望的可靠性和動力。
The 5.3L GDI HO engine incorporates advanced technologies like Direct Injection, delivering responsive and efficient performance on the water. With Ilmor's expertise, honed through decades of automotive racing, the result is an engine that seamlessly bridges land and water, allowing customers to enjoy unmatched power and reliability.
5.3L GDI HO發動機包含先進的技術，如直接噴射，能夠在水上提供靈活高效的性能。藉助Ilmor在汽車賽場上數十年的專業知識，這款發動機完美融合了陸地與水域，使客戶能夠享受無與倫比的動力和可靠性。
"Chevrolet's partnership with MasterCraft is a natural fit," said Steven Majoros, Chief Marketing Officer, Chevrolet. "Silverado's proven power and dependability make it the ideal choice to complement MasterCraft's industry-leading boats. Both brands set the benchmark for performance and reliability, and this collaboration will allow us to showcase that at a host of premier events across the country."
For more information, visit MasterCraft.com and follow along on Instagram, YouTube, X and Facebook. For more information on 2025 Chevrolet Silverado HD vehicles, visit .
「雪佛蘭與MasterCraft的合作非常契合，」雪佛蘭首席營銷官Steven Majoros說。「Silverado經過驗證的動力和可靠性，使其成爲補充MasterCraft行業領先船隻的理想選擇。這兩個品牌都樹立了性能和可靠性的標杆，而這次合作將使我們在全國各地的一系列頂級活動中展示這一點。」
欲了解更多信息，請訪問 MasterCraft.com，並在Instagram、YouTube、X和Facebook上關注。有關2025年雪佛蘭Silverado HD車型的更多信息，請訪問。
About MasterCraft:
MasterCraft is a world-renowned innovator, designer, manufacturer, and marketer of premium performance sport boats. Founded in 1968, MasterCraft has cultivated its iconic brand image through a rich history of industry-leading innovation, and more than five decades after the original MasterCraft made its debut, the company's goal remains the same - to continue building the world's best ski, wakeboard, wakesurf, and luxury performance powerboats.
關於MasterCraft Boat：
MasterCraft是一家享譽全球的創新者、設計師、製造商和高性能運動艇的市場推廣商。成立於1968年，MasterCraft通過豐富的行業領先創新歷史，培養了其標誌性的品牌形象。在原版MasterCraft首次亮相五十多年後的今天，公司始終堅持同樣的目標——繼續打造世界上最佳的滑雪、滑水板、衝浪和豪華高性能動力艇。
About MasterCraft Boat Holdings, Inc.:
Headquartered in Vonore, TN, MasterCraft Boat Holdings, Inc. (NASDAQ: MCFT) is a leading innovator, designer, manufacturer and marketer of premium recreational powerboats through its three wholly-owned brands, MasterCraft, Crest and Balise. Through these three brands, MasterCraft Boat Holdings has leading market share positions in two of the fastest-growing segments of the powerboat industry – performance sport boats and pontoon boats. For more information about MasterCraft Boat Holdings, please visit Investors.MasterCraft.com, , , and
關於MasterCraft Boat Holdings, Inc.：
總部位於田納西州沃諾爾的MasterCraft Boat Holdings, Inc.（納斯達克：MCFT）是一個領先的創新者、設計師、製造商和市場營銷商，通過其三個全資品牌MasterCraft、Crest和Balise提供優質休閒動力艇。通過這三個品牌，MasterCraft Boat Holdings在動力艇行業中兩個增長最快的細分市場中佔據了領先的市場份額——性能運動艇和平台船。欲了解有關MasterCraft Boat Holdings的更多信息，請訪問Investors.MasterCraft.com， , , 和
Media Contact:
Mandie Albert
The Brand Amp
MasterCraftPR@TheBrandAmp.com
媒體聯繫人：
Mandie Albert
The Brand Amp
MasterCraftPR@TheBrandAmp.com
Source: MasterCraft Boat Holdings, Inc.
來源：MasterCraft Boat Holdings, Inc.
譯文內容由第三人軟體翻譯。
