Digital Brands Group, Inc. ("DBG") (NASDAQ:DBGI), a curated collection of luxury lifestyle brands, today announces that it has partnered with VAYNERCOMMERCE to launch AVO on Tik Tok Shop and Tik Tok Live. Digital Brands Group will leverage the studios and influencer talent that VAYNERCOMMERCE has already built to launch these Tik Tok channels. Tik Tok is a live broadcast that allows our influencers and moderators to interact and engage directly with their audience through comments and reactions while streaming live video content showcasing our products.