Meta Taps Codazen to Create World's First Immersive Email Campaign Using Innovative Ready3D Platform
Meta Taps Codazen to Create World's First Immersive Email Campaign Using Innovative Ready3D Platform
IRVINE, Calif., Dec. 3, 2024 /PRNewswire/ -- Codazen, a leader in immersive web technology, has partnered with Meta Reality Labs to unveil the world's first immersive email campaign, setting a new benchmark for consumer engagement this Cyber Monday. Built using Codazen's innovative Ready3D platform, the campaign transforms traditional 2D email content into a dynamic 3D experience accessible on any device—including phones, laptops, desktops and VR headsets.
加利福尼亚州尔湾,2024年12月3日 /PRNewswire/ -- Codazen是一家沉浸式网页科技的领军企业,已与Meta Reality Labs合作推出全球首个沉浸式电子邮件营销活动,为消费者在这个网络星期一的参与设置了新的标杆。该活动使用Codazen创新的Ready3D平台构建,将传统的2D电子邮件内容转变为可在任何设备(包括手机、笔记本电脑、台式电脑和VR头戴设备)上访问的动态3D体验。
The groundbreaking Meta Cyber Monday campaign is projected to reach millions of people, offering a visually striking and interactive experience. Recipients can explore Meta products in 3D while using a familiar 2D interface to navigate, ensuring a seamless and engaging journey. To experience the email firsthand, visit .
这场开创性的Meta网络星期一活动预计将覆盖数百万人,提供视觉上令人惊艳和互动的体验。收件人可以在使用熟悉的2D界面导航的同时,以3D形式探索Meta产品,确保一个无缝且引人入胜的旅程。要亲身体验这封电子邮件,请访问 .
"We're thrilled to achieve this milestone with Meta, marking a pivotal moment in bringing XR technologies to everyday applications," said Codazen President Mike Merchant. "This campaign showcases how immersive experiences can stand out in a crowded marketing landscape while remaining accessible to anyone with a web browser."
“我们很高兴与Meta达成这一里程碑,标志着将XR科技引入日常应用的关键时刻,”Codazen总裁Mike Merchant说。“该活动展示了沉浸式体验如何在拥挤的营销环境中脱颖而出,同时让任何拥有网页浏览器的人都能访问。”
Immersive technologies have proven their value in consumer engagement. For example, Houzz found that users of its 3D app were 11 times more likely to purchase and spent 2.7 times longer in the experience. With Ready3D, Codazen empowers marketers to deliver extended reality (XR) experiences through ubiquitous web technology, democratizing access to the next evolution of digital interaction.
沉浸式科技在消费者参与中已证明其价值。例如,Houzz发现其3D应用程序的用户购买的可能性是普通用户的11倍,并在体验中停留的时间长达2.7倍。借助Ready3D,Codazen授权营销人员通过普及的网页科技提供扩展现实(XR)体验,民主化接触下一代数字互动的机会。
Codazen has a long-standing partnership with Meta Reality Labs, which began in 2014 when Codazen collaborated with Meta's internal teams to create many of the web platforms that supported the launch of the original Oculus VR headset. This partnership has continued over the past decade, with Codazen playing a pivotal role in building Meta's web infrastructure and delivering more than 600 digital campaigns and projects that have reached millions of users worldwide.
Codazen与Meta Reality Labs的长期合作始于2014年,当时Codazen与Meta的内部团队合作,创建了许多支撑最初的Oculus VR头戴设备推出的网页平台。在过去十年中,这一合作关系持续发展,Codazen在构建Meta的网络基础设施方面发挥了关键作用,并交付了超过600个数字营销活动和项目,覆盖了全球数百万用户。
For more information on Ready3D and Codazen's capabilities, visit .
欲了解有关Ready3D和Codazen能力的更多信息,请访问 .
About Codazen
关于Codazen
Codazen specializes in designing and developing intuitive, immersive software that connects users to the world in meaningful ways. From intelligent marketing solutions that use AI to deliver optimized campaigns and advanced data analysis for actionable insights to robust platform engineering that ensures scalability and security, Codazen empowers businesses to create impactful and engaging digital experiences.
Codazen专注于设计和开发直观、沉浸式的软件,以有意义的方式将用户与世界连接起来。从使用人工智能提供优化活动的智能营销解决方案,到可实现行动见解的先进数据分析,再到确保可扩展性和安防-半导体的强大平台工程,Codazen让企业能够创造有影响力和引人入胜的数字体验。
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Image Caption: Codazen's immersive email experience for Meta's Cyber Monday sale
图片说明:Codazen为Meta的网络星期一促销提供的沉浸式电子邮件体验
Media Contact Information
Hall Roosevelt
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(949) 443-9300
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霍尔·罗斯福
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(949) 443-9300
SOURCE Codazen
来源 Codazen
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