17LIVE Group Acquires Japanese Entertainment Startup
17LIVE Group Acquires Japanese Entertainment Startup
It will also accelerate its V-liver business by integrating mikai's branding and will foster closer partnerships with existing V-livers, providing them with guidance that is crucial for the success of IP development.The company said it will strengthen its virtual IP business.
公司表示将加强其虚拟IP业务。
SGX-listed live-streaming platform, 17LIVE Group Limited has acquired Japanese entertainment startup mikai Inc. (mikai) which owns a VTuber production company.
新加坡交易所上市的直播平台17LIVE Group Limited已收购了日本娱乐初创公司mikai Inc.(mikai)，后者拥有一家VTuber制作公司。
17LIVE said the acquisition strengthens its virtual IP business, enhancing its platform with mikai's virtual influencer portfolio.
17LIVE表示，此次收购加强了其虚拟IP业务，在mikai的虚拟势力品牌组合的基础上增强了其平台。
It will also accelerate its V-liver business by integrating mikai's branding and will foster closer partnerships with existing V-livers, providing them with guidance that is crucial for the success of IP development.
同时，它还将通过整合mikai的品牌知识，加速其V-liver业务，并促进与现有V-liver更紧密的合作关系，为他们提供对IP开发成功至关重要的指导。
mikai will continue to focus on discovering and nurturing new VTubers, leveraging 17LIVE's live-streaming platform to amplify their visibility and engagement.
mikai将继续专注于发掘和培养新的VTuber，借助17LIVE的直播平台来提高他们的知名度和互动性。
"VTuber content is rapidly gaining traction alongside video games and anime films. With the growing global demand for anime and virtual content, joining 17LIVE is a pivotal step in unlocking further growth opportunities together," Takahiro Uemura, CEO of mikai Inc., said.
"随着VTuber内容与电子游戏和动漫电影同步获得增长。随着对动漫和虚拟内容日益增长的全球需求，加入17LIVE是共同开拓进一步增长机会的关键一步。"mikai Inc.首席执行官上村隆宏表示。
译文内容由第三方软件翻译。
