Too busy paying rent to roll joints? For Millennials, pre-rolls are a $3 billion solution, claiming 44.6% of the market. Convenient and ready to go, these tidy joints have become a coping mechanism for a time-strapped generation. A white paper from Custom Cones USA and data firm Headset provides a detailed look at the modern pre-roll consumer, combining insights from over 900 cannabis users with extensive sales data.

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