BofA Securities analyst Koji Ikeda maintains $Zeta Global (ZETA.US)$ with a buy rating, and maintains the target price at $30.
According to TipRanks data, the analyst has a success rate of 62.5% and a total average return of 16.5% over the past year.
Furthermore, according to the comprehensive report, the opinions of $Zeta Global (ZETA.US)$'s main analysts recently are as follows:
In light of a recent short report that casts doubt on Zeta Global's methods of data collection and generating revenue, an analyst maintains a positive outlook on the company's unique marketing and advertising solutions, which are expected to capture a larger market share over time. Despite this, the analyst notes that the report has increased the perceived execution and regulatory risks associated with the company's data practices, prompting a revision of the revenue projections for 2025 and 2026 by approximately 10%.
Following a significant drop in share value after a short seller report, there remain unanswered questions that prevent further engagement. It is anticipated that both the market and analysts will require time to reconcile with the issues that have been highlighted, resulting in a less attractive risk-adjusted return prospect.
Zeta Global's underlying revenue growth trends have continued similarly to those observed in the second quarter. The discussion around the firm's revenue outlook for 2025 focuses on the potential for retention in advocacy and opportunities for expansion in their agency business.
Note:
TipRanks, an independent third party, provides analysis data from financial analysts and calculates the Average Returns and Success Rates of the analysts' recommendations. The information presented is not an investment recommendation and is intended for informational purposes only.
Success rate is the number of the analyst's successful ratings, divided by his/her total number of ratings over the past year. A successful rating is one based on if TipRanks' virtual portfolio earned a positive return from the stock. Total average return is the average rate of return that the TipRanks' virtual portfolio has earned over the past year. These portfolios are established based on the analyst's preliminary rating and are adjusted according to the changes in the rating.
TipRanks provides a ranking of each analyst up to 5 stars, which is representative of all recommendations from the analyst. An analyst's past performance is evaluated on a scale of 1 to 5 stars, with more stars indicating better performance. The star level is determined by his/her total success rate and average return.
美銀證券分析師Koji Ikeda維持$Zeta Global (ZETA.US)$買入評級，維持目標價30美元。
根據TipRanks數據顯示，該分析師近一年總勝率為62.5%，總平均回報率為16.5%。
此外，綜合報道，$Zeta Global (ZETA.US)$近期主要分析師觀點如下：
鑑於最近一份對Zeta Global的數據收集和營業收入產生質疑的開空報告，一位分析師對該公司獨特的市場營銷和廣告解決方案保持積極展望，預計這些方案將在未來逐漸佔據更大的市場份額。儘管如此，該分析師指出，這份報告提高了人們對公司數據實踐中執行和監管風險的認知，因此對2025年和2026年的營業收入預測進行了大約10%的修訂。
在開空賣家報告後，股值大幅下跌，仍然存在未解答的問題，這阻礙了進一步的參與。預計市場和分析師都需要時間來彌補所凸顯的問題，這導致風險調整後的回報前景不太吸引人。
Zeta Global的基本營業收入增長趨勢與第二季度觀察到的情況類似。關於該公司2025年營業收入前景的討論集中在維持支持和拓展其代理業務的潛力上。
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分析師總勝率為近一年分析師的評級成功次數占總評級次數的比率。評级的成功與否，取決於TipRanks的虚擬投資組合是否從該股票中產生正回報。
總平均回報率為基於分析師的初始評級創建虚擬投資組合，並根據評級變化對組合進行調整，在近一年中該投資組合所獲得的回報率。
