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Mollie Spilman Joins ArcSpan's Advisory Board to Propel Global Publisher Success Through Advanced AI-powered Audience Monetization Solutions

Mollie Spilman Joins ArcSpan's Advisory Board to Propel Global Publisher Success Through Advanced AI-powered Audience Monetization Solutions

莫莉·斯皮爾曼加入 ArcSpan 的諮詢委員會,推動全球發行商通過先進的人工智能驅動的受衆變現解決方案取得成功
PR Newswire ·  11/12 22:20

NEW YORK, Nov. 12, 2024 /PRNewswire/ -- ArcSpan Technologies, a leader in audience monetization for global publishers, proudly announces that Mollie Spilman, a widely respected leader in advertising technology, has joined the company's Advisory Board. As ArcSpan's Audience Monetization System (AMS) continues to set new standards in AI-powered contextual and behavioral solutions, Spilman's deep industry experience will further accelerate ArcSpan's expansion and impact across North America, EMEA, and APAC markets.

ArcSpan Technologies,全球發佈商收益優化領導者,自豪地宣佈,廣告科技領域備受尊敬的領袖莫莉·斯皮爾曼已加入公司的諮詢委員會。隨着ArcSpan的觀衆變現系統(AMS)繼續在AI驅動的上下文和行爲解決方案方面樹立新標準,斯皮爾曼深厚的行業經驗將進一步加速ArcSpan在北美、歐洲、亞太市場的擴張和影響。

Mollie Spilman
莫莉·斯皮爾曼

Spilman brings a distinguished career in audience data enrichment, activation, and performance measurement. Her previous roles include Chief Revenue Officer at Oracle Advertising, Chief Operating Officer at Criteo, and Chief Marketing Officer at Yahoo!, showcasing her expertise in driving revenue and innovation within advertising technology. Her strategic insights and hands-on experience will be invaluable in guiding ArcSpan's mission to empower publishers with next-generation data solutions that maximize audience signals and revenue potential.

斯皮爾曼在觀衆數據豐富化、激活和績效衡量領域擁有卓著的職業生涯。她此前曾擔任甲骨文廣告的首席營收官,Criteo的首席運營官,以及雅虎的首席營銷官,展示了她在推動廣告科技領域營收和創新方面的專業知識。她的戰略洞見和豐富實戰經驗將在指導ArcSpan賦能發佈商利用下一代數據解決方案最大化觀衆信號和營收潛力方面發揮不可估量的作用。

"We are thrilled to welcome Mollie to ArcSpan's Advisory Board," said Art Muldoon, Co-founder and CEO of ArcSpan. "As a visionary industry leader with a wealth of experience in digital business transformation, Mollie's expertise will be instrumental in elevating customer success. Her insights will support our efforts to boost targeted advertising sales and ROI for publishers globally."

ArcSpan聯合創始人兼首席執行官阿特·馬爾登表示:「我們非常高興歡迎莫莉加入ArcSpan的諮詢委員會。作爲數字業務轉型領域經驗豐富的遠見卓識的行業領袖,莫莉的專業知識將在提升客戶成功方面功不可沒。她的洞察將支持我們的努力,爲全球發佈商提升定向廣告銷售和回報率。」

"I am honored and excited to join the Advisory Board and work alongside a talented and experienced group of executives to continue ArcSpan's momentum," said Mollie Spilman. "In a short amount of time, ArcSpan's focus on processing and converting first-party data signals to generate advertising value through a turnkey platform has surpassed many existing solutions in helping publishers grow audience monetization. There's so much more on the horizon that will keep ArcSpan at the forefront of our rapidly evolving industry."

莫莉·斯皮爾曼表示:「能加入諮詢委員會並與一群才華橫溢且經驗豐富的高管合作,繼續推動ArcSpan的發展,我倍感榮幸和興奮。在短短時間內,ArcSpan專注於處理和轉化第一方數據信號,通過一站式平台生成廣告價值的做法已超越許多現有解決方案,幫助發佈商增加觀衆變現。未來還有更多挑戰將讓ArcSpan保持行業前沿。」

With Spilman's appointment, ArcSpan strengthens its commitment to transforming the publisher ecosystem through AI-powered solutions that elevate audience value, enabling publishers worldwide to capture more revenue in a complex, evolving media landscape.

通過Spilman的任命,ArcSpan加強了通過人工智能解決方案改變發佈者生態系統的承諾,提升受衆價值,使全球發佈者能夠在一個複雜、不斷髮展的媒體格局中獲得更多營業收入。

About ArcSpan Technologies

關於ArcSpan Technologies

ArcSpan Technologies is a premier audience monetization company enabling publishers globally to maximize the revenue potential of their first-party data. Powered by advanced AI, ArcSpan's Audience Monetization System (AMS) builds stronger data signals and incorporates comprehensive programmatic analytics that drive superior sales results. This next-generation data management platform (DMP) offers a comprehensive, user-friendly, and cost-effective solution for publishers, designed to efficiently process, manage, model, and activate data to optimize audience monetization and return on investment.

ArcSpan Technologies是一家領先的受衆變現公司,爲全球發佈者提供支持,最大限度地發揮其一方數據的營收潛力。ArcSpan的受衆變現系統(AMS)藉助先進的人工智能,建立更強的數據信號,並整合全面的程序化分析,推動卓越的銷售業績。這一下一代數據管理平台(DMP)爲發佈者提供了一套全面、用戶友好且具有成本效益的解決方案,旨在高效處理、管理、建模和激活數據,以優化受衆變現和回報率。

Founded by digital industry veterans from Accordant Media, Dentsu, NewsCorp, Adobe, and Beeswax, ArcSpan is committed to championing consumer data privacy and promoting industry transparency. The company is headquartered in New York City, with an office in London, and can be found online at .

ArcSpan由來自Accordant Media、電通、NewsCorp、Adobe和Beeswax的數字行業資深人士創立,致力於捍衛消費者數據隱私,並促進行業透明度。該公司總部位於紐約市,另設有倫敦辦公室,可在網上找到。

SOURCE ArcSpan Technologies

資訊來源:ArcSpan Technologies

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