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TikTok Gets Sued: 13 States And DC Accuse Chinese Platform Of 'Boosting Corporate Profits' Via Social Media Addiction

TikTok Gets Sued: 13 States And DC Accuse Chinese Platform Of 'Boosting Corporate Profits' Via Social Media Addiction

TikTok被起訴:13個州和華盛頓特區指控中國平台通過社交媒體成癮"增加企業利潤"
Benzinga ·  11:28

ByteDance-owned TikTok is facing legal action from 13 U.S. states and the District of Columbia. The states accuse TikTok of causing harm to its younger users.

字節跳動旗下的TikTok正面臨來自13個美國州和哥倫比亞特區的法律訴訟。這些州指控TikTok對其年輕用戶造成了傷害。

What Happened: On Tuesday, separate lawsuits were filed in New York, California, the District of Columbia, and 11 other states, accusing TikTok of using software designed to keep children engaged for extended periods, reported Reuters.

事件經過:據路透社報道,週二,紐約、加利福尼亞、哥倫比亞特區和其他11個州分別提起了訴訟,指控TikTok使用旨在讓兒童長時間沉迷其中的軟件。

The short-form video platform is also accused of misrepresenting the effectiveness of its content moderation.

這款短視頻平台還被指責虛假陳述其內容審核的有效性。

California Attorney General Rob Bonta said, "TikTok cultivates social media addiction to boost corporate profits." The states argue that TikTok seeks to maximize user engagement to target them with ads.

加利福尼亞州檢察長羅伯·邦塔表示:「TikTok培養社交媒體上癮,以提升企業利潤。」 這些州認爲TikTok試圖最大化用戶參與度,以向他們投放廣告。

New York Attorney General Letitia James stated, "Young people are struggling with their mental health because of addictive social media platforms like TikTok."

紐約州總檢察長蕾迪希亞·詹姆斯表示:「年輕人因類似TikTok這樣讓人上癮的社交媒體平台而面臨心理健康問題。」

TikTok responded to these allegations, saying that many are "inaccurate and misleading." The company expressed disappointment that the states chose to sue rather than collaborate on solutions to industrywide challenges.

TikTok回應了這些指控,稱其中許多是「不準確和誤導性的」。公司對州政府選擇起訴而非共同合作解決行業挑戰感到失望。

Washington D.C. Attorney General Brian Schwalb accused TikTok of operating an unlicensed money transmission business through its live streaming and virtual currency features, the report noted.

華盛頓特區總檢察長布萊恩·施瓦爾布指控TikTok通過其直播和虛擬貨幣功能開展無牌貨幣傳輸業務,據報道稱。

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Why It Matters: This legal action against TikTok comes on the heels of a bill signed by President Joe Biden, which could force TikTok's parent company, ByteDance, to sell the company or face a ban in the U.S.

對此事的重要性在於:拜登總統簽署的一項法案之後,將對TikTok展開法律訴訟,這可能迫使TikTok的母公司字節跳動出售公司,否則將面臨在美國被禁止的風險。

This also follows a nationwide probe of TikTok's impact on young people launched by eight states in March 2022.

此外,2022年3月,8個州展開了針對TikTok對年輕人影響的全國性調查。

Meta Platforms, Inc. (NASDAQ:META), which owns Instagram and Facebook, Snap Inc. (NYSE:SNAP), and Alphabet Inc.'s (NASDAQ:GOOG) (NASDAQ:GOOGL) YouTube could gain from rising concerns about TikTok.

納斯達克上的meta platforms公司(納斯達克:META)擁有Instagram和Facebook,紐交所的snap inc公司(紐交所:SNAP),以及字節跳動旗下的alphabet inc旗下的YouTube可能因人們對TikTok日益增長的擔憂而受益。

According to Apptopia, TikTok has consistently outpaced other major social media apps, including Instagram, Facebook, Snapchat, YouTube, and X (formerly Twitter), in U.S. downloads every quarter since 2020.

根據Apptopia的數據,自2020年以來,TikTok在美國每個季度的下載量一直超過其他主要社交媒體應用,包括Instagram、Facebook、Snapchat、YouTube以及X(前身爲Twitter)。

However, when the ByteDance-owned platform was banned in India, platforms like YouTube, Instagram, and local short-video apps Moj and Josh experienced major user growth in the country, according to Sensor Tower.

然而,在字節跳動旗下平台被印度禁止後,YouTube、Instagram以及本土短視頻應用Moj和Josh在該國經歷了用戶數量的顯著增長,據傳感器-半導體稱。

With TikTok facing legal scrutiny, users may migrate to other platforms. Moreover, as advertisers reassess their strategies, they may shift their budgets toward platforms perceived as more stable or compliant with regulations.

隨着TikTok面臨法律審查,用戶可能會轉移到其他平台。此外,隨着廣告商重新評估他們的策略,他們可能會將預算轉向被視爲更穩定或符合規定的平台。

Photo by XanderSt on Shutterstock

Photo by XanderSt on shutterstock

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