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华为、苹果(AAPL.US)新机同日首销“神仙打架” 华为三折叠手机秒售罄

Huawei and Apple's new phones were launched on the same day and sold out instantly. It was a fierce competition between the two companies.

Zhitong Finance ·  Sep 20 11:26

On the day the Apple iPhone 16 went on sale, the Huawei Mate XT foldable screen phone was also officially released. After the start of the sale, all models of the extraordinary master of Mate XT quickly sold out.

According to the Zhitong Finance APP, on September 20th, the Huawei Mate XT foldable screen phone was officially launched, and at the same time, the Apple (AAPL.US) iPhone 16 series was also officially launched. The two major smartphone giants had a fierce competition on the day of the new phone sales. After the start of the Mate XT foldable new phone sale, all models of the extraordinary master of Mate XT quickly sold out. There are currently no stock available on the official website. Previously, there were more than 6.4 million people who participated in the reservation purchase of Huawei Mate XT extraordinary master on the official website, which was very popular.

As of the start of the sale, according to the Huawei official website, more than 6.434 million users have completed the reservation. This phone is priced at 19,999 yuan to 23,999 yuan and comes in 256GB, 512GB, and 1TB models. This phone has attracted widespread attention in the market with its unique three-fold design, 10.2-inch large screen, and the selling point of the thinnest foldable screen phone in the world.

It is worth noting that on the day of the sale of the new Huawei phone, the Apple iPhone 16 series was also officially launched online and offline, with prices starting from 5,999 yuan.

Although the iPhone 16 series was criticized as being squeezed and lacking innovation during the pre-sale, it did not affect the hot sales of the new generation of iPhones. On the day of the sale, Apple offline stores in Beijing, Guangzhou, Shanghai, and other places still had long lines, and the first batch of iPhone 16 series users who ordered online have received their new phones before ten o'clock.

It is understood that on the day of online pre-sale, the Apple iPhone 16 series sold out, especially the Pro series. Some users stated that the delivery date for their orders even extended to October. As of now, only some models of the Pro series in the flagship stores in Shanghai can be reserved and picked up on the same day, while the Pro Max series is completely out of stock. An Apple store employee said that reservation is required for all purchases, especially for the Pro series. There has not been a case where the Pro series can be purchased directly in-store without reservation on the day of the debut. However, the standard iPhone 16 model can be purchased without reservation.

In addition, the iPhone 16 this time also had a premium, but compared to previous years, the premium is lower. It is said that the Desert color has experienced a drop in price, but it is still in the range of around 100. Other models, such as the Pro Max 256GB version, have a premium of around 400, and the 512GB version has a premium of around 300.

Regarding the price of second-hand purchases, around 11 o'clock on the same day, several scalpers on-site said that they have refused to accept multiple models including the iPhone 16, iPhone 16 Plus, and iPhone 16 Pro, with the exception of the Pro Max Gold 256GB, which can be obtained at an additional cost of 400. One scalper said that the Pro has experienced a price drop, and this year's market is not as good as last year's.

On September 20, Apple officially launched the iPhone 16 series in 6 Apple Stores in Hong Kong. Around 8 a.m., there appeared to be scalpers outside the Apple Store in Causeway Bay, Hong Kong, which became a trading scene. Many buyers immediately resold the new iPhone, earning the most from the 256GB version of the 16 Pro Max in Desert Titanium color, with a net profit of about 2,500 yuan per unit. Some resellers mentioned that the demand from mainland China this year is lower, with less interest in larger capacity phones. Therefore, the lower capacity 256GB version, which is sold at a lower price, is more popular.

Although the days of crazy speculation and getting rich from selling iPhones are no longer the same, sources say that the iPhone 16 series is still being speculated upon since this morning's launch. For example, the iPhone 16 Pro Max can be sold for about 2,000 yuan higher than the original price, and other models have a markup of about 1,000 yuan. However, in recent years, iPhone prices have not been very high and the duration of the price increase is not long, so it may be the case of 'the early bird catches the worm'.

The translation is provided by third-party software.


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