Apple iPhone 16 Selling At A 'Greater Rate Than Last Year,' Says T-Mobile CEO Amid Reports Of Lower Demand: 'People Are Buying Pros, They're Buying Maxs...They're Buying Up The Food Chain'
Apple iPhone 16 Selling At A 'Greater Rate Than Last Year,' Says T-Mobile CEO Amid Reports Of Lower Demand: 'People Are Buying Pros, They're Buying Maxs...They're Buying Up The Food Chain'
"People are buying Pros, they're buying Maxs, so they're buying up the food chain, and they're buying at a greater rate than last year," Sievert said, according to the report.Ahead of the official release of Apple Inc.'s (NASDAQ:AAPL) iPhone 16, T-Mobile US Inc. (NASDAQ:TMUS) CEO Mike Sievert has shared promising sales figures for the new model, indicating a strong start despite earlier concerns about demand.
在蘋果公司（納斯達克：AAPL）iPhone 1600萬.Mobile US Inc.（納斯達克：TMUS）CEO 麥克·西弗特分享了新款手機銷售良好的銷售數據，這表明儘管此前對需求感到擔憂，但新款手機仍有良好的開賣情況。
What Happened: In an interview with CNBC's Jim Cramer on Wednesday, Sievert revealed that the iPhone 16 is outperforming last year's model in sales.
發生了什麼：在週三接受 CNBC 的吉姆·克雷默採訪時，西弗特透露，iPhone 16在銷售上的表現超過了去年的型號。
"The first week was better than last year," Sievert noted. He emphasized that customers are purchasing higher-end models, contributing more to Apple's top and bottom lines.
「第一週的表現比去年更好，」 西弗特指出。他強調客戶購買了更高端的型號，對蘋果的收入和利潤貢獻更大。
"People are buying Pros, they're buying Maxs, so they're buying up the food chain, and they're buying at a greater rate than last year," Sievert said, according to the report.
「人們購買的是Pro版，他們購買的是Max版，所以他們向上購買，而且購買的速度比去年更快，」 據報道，西弗特表示。
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Although the iPhone 16 will hit stores on Friday, its much-anticipated AI features will not be available until next month. Some analysts had predicted lower demand due to this delay, increasing pressure on the Apple stock.
儘管 iPhone 16將於週五上市，但備受期待的人工智能功能將在下個月才可用。一些分析師此前曾預測由於延遲，需求可能會降低，從而增加對蘋果股票的壓力。
However, Sievert stated that demand remains strong and the delay might extend the buying cycle. He believes it will take longer for customers to share their experiences due to the postponed features.
然而，西弗特表示，需求仍然強勁，延遲可能會延長購買週期。他認爲，由於延遲推出的功能，客戶分享體驗可能需要更長時間。
Why It Matters: The positive sales report from T-Mobile comes amid concerns about the iPhone 16's market performance.
爲什麼重要：t-Mobile發佈的積極銷售報告，出現在人們對 iPhone 16市場表現的擔憂之際。
Top analyst Ming-Chi Kuo reported that pre-orders for the iPhone 16 Pro and Pro Max were lower than expected during the first weekend, with around 37 million units sold. Kuo's analysis, based on supply chain surveys and pre-order data, suggested weaker demand for the Pro models, contrary to Sievert's comments.
頂尖分析師郭明錤報道，iPhone 16 Pro和Pro Max的預訂量低於預期，在首個週末售出約3700萬台。根據供應鏈調查和預訂數據，郭的分析表明Pro型號的需求較弱，與Sievert的評論相反。
Further, early pre-order data indicated that demand for the iPhone 16 might be lower than anticipated due to insufficient reasons for existing iPhone owners to upgrade.
此外，早期預訂單數據顯示，由於現有iPhone用戶升級的原因不足，iPhone 16的需求可能低於預期。
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Disclaimer: This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.
免責聲明：本內容部分使用人工智能工具生成，並經Benzinga編輯審核發佈。
Photo courtesy: Apple
圖片提供：蘋果
譯文內容由第三人軟體翻譯。
