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Brown-Forman Partners With Corrao Group for Salesforce TPM Implementation

Brown-Forman Partners With Corrao Group for Salesforce TPM Implementation

Brown-Forman與Corrao Group合作進行賽富時TPm實施
PR Newswire ·  09/14 04:39

Leveraging Corrao Group's Expertise to Enhance Business Operations through Salesforce TPM Solution

利用Corrao Group的專業知識,通過Salesforce TPm解決方案提升業務運營

SAN DIEGO, Sept. 13, 2024 /PRNewswire/ -- Brown-Forman, a global leader in the beverage alcohol industry, is proud to announce a strategic partnership with Corrao Group, a premier Salesforce consulting firm for Retail and Consumer Goods. This collaboration will leverage Corrao Group's extensive business and technical expertise to implement Salesforce solutions that will drive operational efficiency, enhance customer engagement, and support Brown-Forman's continued growth.

聖地亞哥,2024年9月13日 /美通社/ -- 全球飲料酒精行業領導者Brown-Forman自豪地宣佈與Corrao Group達成戰略合作伙伴關係,Corrao Group是零售和消費品行業的Salesforce首席諮詢公司。此次合作將充分利用Corrao Group豐富的業務和技術專長,實施Salesforce解決方案,推動運營效率,加強客戶互動,並支持Brown-Forman持續增長。

The partnership will focus on implementing Salesforce TPM to fully align with Brown-Forman's business objectives, including:

該合作將專注於實施Salesforce TPm,以充分配合Brown-Forman的業務目標,包括:

  • Trade Planning & Budgeting
  • Trade Promotion Execution
  • Trade Tracking & Optimization
  • 交易規劃與預算
  • 交易促銷執行
  • 交易跟蹤與優化

Adam Paton, Senior Finance Manager at Brown-Forman: "Partnering with Corrao Group will be instrumental in ensuring a successful TPM deployment at Brown-Forman. Their expertise in this area will empower us to optimize our strategies, ensuring greater efficiency and effectiveness in our promotional efforts."

Brown-Forman的高級財務經理Adam Paton:"與Corrao Group合作將對確保Brown-Forman的TPm部署成功至關重要。他們在這一領域的專長將使我們能夠優化我們的戰略,確保我們的促銷工作更加高效和有效。"

Carlos Brito, Senior Consumer Goods Architect at Corrao Group: "Pursuing a successful Salesforce TPM implementation, Brown-Forman, a company renowned for its iconic brands and commitment to excellence, has chosen Corrao Group as its implementation partner in this complex ecosystem of solution implementors," said Carlos Brito, Senior Consumer Goods Architect at Corrao Group. "Our team is dedicated to delivering a Salesforce solution tailored to Brown-Forman's unique complexities and needs, enabling them to enhance customer engagement, streamline operations, and drive growth. This partnership is a testament to our shared vision of leveraging technology to achieve business success, and we are committed to ensuring a seamless and impactful Salesforce implementation."

Corrao Group的高級消費品架構師Carlos Brito:"追求成功的Salesforce TPm實施,Brown-Forman作爲一家以標誌性品牌和追求卓越而聞名的公司,選擇了Corrao Group作爲其解決方案實施夥伴在這個複雜的生態系統中。我們的團隊致力於提供量身定製的Salesforce解決方案,以適應Brown-Forman獨特的複雜性和需求,使他們能夠加強客戶互動,優化運營並推動增長。這一合作是我們共同利用技術實現業務成功願景的明證,我們致力於確保Salesforce實施無縫且有重大影響。"

This partnership underscores Brown-Forman's commitment to innovation and continuous improvement. By implementing Salesforce with the guidance of Corrao Group, Brown-Forman aims to further solidify its position as a leader in the beverage alcohol industry.

此合作凸顯了Brown-Forman對創新和持續改進的承諾。在Corrao Group的指導下實施Salesforce,Brown-Forman旨在進一步鞏固其在酒類飲料行業的領先地位。

About Brown-Forman
Brown-Forman Corporation has been building exceptional spirits brands for more than 150 years, responsibly upholding our founding promise of "Nothing Better in the Market." Our portfolio of premium brands includes the Jack Daniel's Family of Brands, Woodford Reserve, Herradura, el Jimador, Korbel, New Mix, Old Forester, The Glendronach, Glenglassaugh, Benriach, Diplomático Rum, Chambord, Gin Mare, Fords Gin, Slane, and Coopers' Craft. With a team of approximately 5,700 employees worldwide, we proudly share our passion for premium beverages in more than 170 countries. Discover more about us at brown-forman.com and stay connected through LinkedIn, Instagram, and X.

關於Brown-Forman
Brown-Forman Corporation已經在建立傑出的烈酒品牌方面超過150年,負責地恪守我們的創始承諾:「市場上沒有任何比這更好的。」我們的高端品牌系列包括傑克丹尼爾家族酒、伍德福德威士忌、埃拉杜拉、埃利·希馬多、科爾貝爾、新調酒劑、老福斯特、格倫多納克、格蘭格勞、奔立、外交家朗姆酒、香檳果酒、金雞島琴酒、福茲琴酒、斯雷恩和庫珀斯工藝。我們在全球大約擁有5,700名員工,自豪地在170多個國家分享我們對高端飲料的熱情。請在brown-forman.com上了解更多信息,並通過領英、Instagram和X保持聯繫。

About Corrao Group
Corrao Group is a leading Salesforce consulting firm, specializing in Retail and Consumer Goods, with over 30 years of experience in providing business and technical expertise to organizations across various industries. Specializing in Salesforce implementation, optimization, and integration, Corrao Group helps clients maximize the value of their Salesforce investment and achieve their business goals. Please visit corraogroup.com to learn more.

關於Corrao Group
Corrao Group是一家領先的Salesforce諮詢公司,專門爲零售和消費品行業提供業務和技術專長,擁有30多年的經驗。Corrao Group專注於Salesforce的實施、優化和集成,幫助客戶最大化其Salesforce投資的價值,實現業務目標。請訪問corraogroup.com了解更多信息。

Media Contacts:
Corrao Group
Jack Corrao III
VP of Marketing
[email protected]

媒體聯繫人:
Corrao Group
Jack Corrao III
營銷副總裁
[email protected]

SOURCE Corrao Group

SOURCE Corrao Group

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