According to the financial news app Zhitong Finance, E-House Ent (02048) announced its interim performance for the six months ended June 30, 2024. The group generated revenue of 1.594 billion yuan (same unit below), a decrease of 30.68% year-on-year; the net loss attributable to owners of the company was 0.498 billion yuan, a decrease of 31.34% year-on-year; with a loss per share of 28.5 cents.

In the first half of 2024, the group's total sales revenue decreased by 30.7% year-on-year. Revenue from first-hand property agency services decreased by 36.6% year-on-year; revenue from real estate data and consulting services decreased by 15.9% year-on-year; revenue from real estate brokerage network services decreased by 20.1% year-on-year; and revenue from digital marketing services decreased by 40.2% year-on-year.

In this challenging environment, the group continues to focus on cost reduction, achieving a 34.6% year-on-year decrease in total net losses. Excluding headquarters expenses, financing costs, bad debt provisions, severance-related costs, and other non-operating expenses, the group's main business segments have achieved a balance of income and expenses or a small operating profit in the first half of 2024.