DraftKings (DKNG.US) has agreed to acquire Simplebet, a company specialized in live sports event betting, on Wednesday, stating that this trade will make it easier for customers to place bets.
According to the Zhitong Finance APP, DraftKings (DKNG.US) agreed to acquire Simplebet, a specialist in live sports event betting, on Wednesday, stating that this transaction will make it easier for customers to place bets. One of the largest online gambling companies, DraftKings plans to integrate the Simplebet model into its system. The acquisition cost has not been disclosed.
Micro-betting of this kind is becoming increasingly popular. Simplebet was founded in 2018 and provides pricing information for such bets to other operators of leagues such as NFL, MLB, and NBA.