China's Micro-blogging Platform Weibo Q2 Earnings: Revenue And Profit Beat, Ad Revenue Drops, Daily Active Users Fall Marginally
China's Micro-blogging Platform Weibo Q2 Earnings: Revenue And Profit Beat, Ad Revenue Drops, Daily Active Users Fall Marginally
Weibo Corp (NASDAQ: WB) reported a fiscal second-quarter revenue decline of 1% year-on-year to $437.87 million, beating the analyst consensus estimate of $436.95 million. The Chinese microblogging social network company's revenue grew by 1% year-on-year on a constant basis.
微博（納斯達克：WB）報告了今年第二季度的營業收入下降了1％，達到43787萬美元，超過了分析師預期的43695萬美元。這家中國微博社交網絡公司的營業收入在持續基礎上同比增長了1％。
Adjusted EPS of $0.48 beat the analyst consensus estimate of $0.41. The stock price gained after the results.
調整後的每股收益爲0.48美元，超過了分析師預期的0.41美元。結果公佈後，股價上漲。
Weibo's advertising and marketing revenues declined by 3% Y/Y at $375.3 million. Value-added service (VAS) revenues increased 15% Y/Y to $62.6 million.
微博的廣告和營銷收入爲37530萬美元，同比下降了3％。增值服務收入增長了15％，達到6260萬美元。
Monthly active users (MAUs) were 583 million in June 2024 (vs 599 million Y/Y), while Average daily active users (DAUs) was 256 million (vs 258 million Y/Y).
2024年6月，微博的月活躍用戶數爲58300萬（同比下降5990萬），而日活躍用戶數爲25600萬（同比下降2580萬）。
The adjusted operating margin improved by 100 bps to 36% as profits rose by 2.5% Y/Y.
經過折算，調整後的營業利潤率提高了100個點子，達到36％，利潤同比增長2.5％。
Weibo held $2.8 billion in cash and equivalents as of June 30, 2024, and generated $132.1 million in operating cash flow during the quarter.
截至2024年6月30日，微博持有28億美元的現金及等值物，並在本季度產生了1.321億美元的營業現金流。
"Our user engagement and operating efficiency have further improved this quarter," said Gaofei Wang, CEO of Weibo. "On the user front, we emphasized on the acquisition and engagement of high quality users and saw improved user engagement this quarter. On the content front, we further optimized our content ecosystem through reinforcement of our core strength and solid execution of our vertical content strategy. On the monetization front, we are encouraged to see Weibo's strength in hot trends and vertical content ecosystem has become the key driver of topline recovery."
微博首席執行官王高飛表示：「我們的用戶參與度和運營效率在本季度進一步提高。在用戶方面，我們強調獲取和參與高質量用戶，並在本季度提高了用戶參與度。在內容方面，我們通過鞏固我們的核心優勢和垂直內容策略的有效執行，進一步優化了我們的內容生態系統。在變現方面，我們鼓勵地看到微博在熱門趨勢和垂直內容生態系統方面的優勢成爲了盈收恢復的主要推動力。」
Weibo stock has plunged over 40% in the last 12 months as it battled a weak domestic economy.
由於應對弱勢國內經濟，微博股價在過去12個月中暴跌了40％。
Price Action: WB shares traded higher by 2.28% at $8.07 premarket at the last check on Thursday.
價格走勢：Wb股票在週四最近一次檢查時在盤前交易中上漲2.28%，達到8.07美元。
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譯文內容由第三人軟體翻譯。