What's Going On With Google's Parent Alphabet Stock On Thursday?
What's Going On With Google's Parent Alphabet Stock On Thursday?
Google's Parent Alphabet (NASDAQ:GOOGL) stock is trading lower today. The Italian Competition Authority has launched an investigation into Google and its parent company Alphabet (NASDAQ:GOOG), regarding their methods for obtaining user consent for linking data across various services.
谷歌母公司Alphabet（NASDAQ：GOOGL）的股票今天交易下跌。意大利競爭局已對谷歌及其母公司Alphabet（NASDAQ：GOOG）展開調查，涉及在向跨多個服務進行數據鏈接時如何獲取用戶同意的方法。
The probe focuses on how Google requests consent from users to link data across its services, such as Google Search, YouTube, Chrome, and Maps.
此次調查的重點是谷歌如何向用戶請求同意將其服務之間的數據進行鏈接，例如Google搜索、YouTube、Chrome和地圖。
The Italian regulator suspects that Google may provide inadequate or misleading information about the effects of this consent.
意大利監管機構懷疑谷歌可能會提供關於此類同意的影響的不充分或誤導性信息。
The Authority alleges that Google's consent requests might lack transparency about the scope and implications of combining user data across multiple services. This could lead users to unknowingly consent to broader data use than intended.
監管機構稱，谷歌的同意請求可能缺乏關於跨多個服務組合用戶數據的範圍和影響的透明度，這可能會導致用戶無意中同意更廣泛的數據使用。
The investigation also examines whether Google employs techniques that could influence consumer decisions.
該調查還檢查了谷歌是否採用可能會影響消費者決策的技術。
The Authority is concerned that these methods might pressure users into consenting to data practices they might otherwise reject.
監管機構擔心這些方法可能會對用戶施加壓力，使他們同意他們可能會否決的數據實踐。
In response to the investigation, a Google spokesperson stated, "We will analyze the details of this case and will work cooperatively with the Authority," TechCrunch reports.
對於此次調查，谷歌發言人表示：“我們將分析此案件的詳細信息，並將與監管機構合作”，TechCrunch報道。
Also Read: Google And Microsoft Provide Nvidia Chip Access To Chinese Firms Despite U.S. Restrictions: Report
還閱讀：報告稱，儘管受到美國限制，谷歌和微軟向中國公司提供英偉達芯片獲取途徑
Google has been subject to the EU's Digital Markets Act (DMA) since early March, which mandates that companies obtain explicit consent before processing users' personal data for advertising or combining data from different services.
自3月初以來，谷歌一直受到歐盟數字市場法案（DMA）的約束，該法案要求公司在爲廣告處理用戶個人數據或合併來自不同服務的數據之前獲取明確的同意。
The DMA, which includes regulations that align with the General Data Protection Regulation (GDPR), requires consent to be "freely given, specific, informed, and unambiguous."
DMA包括與通用數據保護條例（GDPR）相一致的法規，要求同意是“自由、明確、知情和明確”的。
This investigation could have significant implications for how Google manages user data within the European Union.
這項調查可能會對谷歌如何管理歐盟內的用戶數據產生重大影響。
However, Google has announced some of the changes including a new search page layout for European users, with dedicated aggregator units with links to aggregator sites from across the web to comply with the DMA.
然而，我們已經宣佈了一些更改，其中包括爲歐洲用戶提供新的搜索頁面佈局，其中包括專用的聚合器單元，鏈接來自網絡中各種聚合器網站，以符合DMA的要求。
Italy's investigation also touches on the broader issue of "dark patterns" in online consent flows, where design techniques can manipulate users into making choices they might not otherwise make.
意大利的調查還涉及在線同意流程中更廣泛的“黑暗模式”問題，這裏的設計技術可以操縱用戶做出他們可能不會做出的選擇。
The EU's Digital Services Act (DSA) bans such deceptive designs, aiming to protect users' ability to make free and informed decisions.
歐盟的數字服務法（DSA）禁止此類欺騙性設計，旨在保護用戶做出自由和知情決策的能力。
Alphabet stock has gained about 43% in the last 12 months. Investors can gain exposure to the stock via the Communication Services Select Sector SPDR Fund (NYSE:XLC) and Vanguard Communication Services ETF (NYSE:VOX).
Alphabet股票在過去的12個月中上漲了約43%。投資者可以通過通訊服務行業精選指數ETF-SPDR(NYSE:XLC)和通訊服務ETF-Vanguard（NYSE：VOX）獲得該股票的投資。
Price Action: GOOGL shares are trading lower by 1.62% at $179.65 at the last check on Thursday.
股票代碼GOOGL的股票在週四最新一次檢查時下跌1.62%，報179.65美元。
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- Google Parent Alphabet's Q2 Expected To Shine With AI, YouTube Shorts, Cloud Strength: Analyst
- 分析師預計，谷歌母公司Alphabet的第二季度將以人工智能、YouTube Shorts和雲技術實力爲亮點。
Photo by Pawel Czerwinski on Unsplash.
照片由PawelCzerwinski在Unsplash拍攝。
譯文內容由第三人軟體翻譯。