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Sony, Pocketpair Collaborate To Expand Palworld's Global Presence

Sony, Pocketpair Collaborate To Expand Palworld's Global Presence

索尼,Pocketpair合作以擴大Palworld的全球影響力
Benzinga ·  02:24

Japan-based developer Pocketpair has partnered with Sony Group Corp.'s (NYSE:SONY) Sony Music Entertainment and Aniplex to create a new business venture named Palworld Entertainment.

總部位於日本的開發公司Pocketpair已與索尼音樂娛樂和Aniplex建立了一家名爲Palworld Entertainment的新業務創投公司。

According to IGN, this joint venture aims to accelerate the global expansion of the Palworld intellectual property (IP) across various media formats.

據IGN消息,這個合資企業旨在加速Palworld知識產權(IP)在各種媒體格式上的全球擴張。

Expanding Beyond Gaming

走出遊戲界

Unlike typical publishing deals or acquisitions, this collaboration focuses on leveraging Palworld's popularity beyond the realm of video games.

與典型的出版協議或收購不同,這次合作着眼於利用Palworld的受歡迎程度超越電子遊戲的界限。

The new enterprise, led by Pocketpair CEO Takuro Mizobe, will oversee global licensing and merchandising activities associated with Palworld. This includes non-video game products such as merchandise and music, tapping into the game's growing fan base and creating new revenue streams.

由Pocketpair CEO Takuro Mizobe領導的新企業將負責全球Palworld相關的授權和商品化活動。這包括非電子遊戲產品,如商品和音樂,挖掘遊戲日益壯大的粉絲基礎,創造新的收益來源。

"Palworld Entertainment will allow us to explore new opportunities and bring the world of Palworld to a wider audience," said Mizobe. "We're excited to work with Sony Music Entertainment and Aniplex to achieve this goal."

Mizobe表示:"Palworld Entertainment將使我們探索新的機會,將Palworld帶給更廣泛的受衆。"."我們很高興能與索尼音樂娛樂和Aniplex合作實現這一目標。"

Record-Breaking Success

創紀錄的成功

Palworld, often described as 'Pokémon with guns', is a survival and crafting game that has taken the gaming community by storm. Since its early access launch on PC and Xbox in January, the game has attracted over 25 million players in just one month. Palworld also became the largest third-party Game Pass launch to date and sold an impressive 15 million copies on Steam.

常被形容爲帶槍的寵物小精靈的Palworld是一款生存和製作類遊戲,已經在遊戲社區中掀起了軒然大波。自1月份在PC和Xbox上推出早期測試版以來,僅一個月時間就吸引了2500萬玩家,Palworld還成爲迄今爲止最大的第三方遊戲Pass推出,並在Steam上售出了1500萬份。

Despite its massive success, the game's development was relatively cost-effective. Mizobe revealed that Palworld's production cost was under ¥1 billion (approximately $6.7 million), yet it has generated tens of billions of yen in profit, with ¥10 billion equating to around $67.2 million. "The profits were too big for a studio of our size to handle," Mizobe admitted.

儘管取得了巨大的成功,但該遊戲的開發成本相對較低。Mizobe透露,Palworld的生產成本低於10億元(約爲670萬美元),但利潤多達數百億元,100億元約爲6720萬美元。"這些利潤對於我們這樣一個規模的工作室來說太大了",Mizobe承認道。

Future Prospects

未來前景

With the formation of Palworld Entertainment, Pocketpair has hinted at the possibility of bringing Palworld to PlayStation platforms.

隨着Palworld Entertainment的成立,Pocketpair暗示將可能把Palworld引入PlayStation平台。

This would mark a significant expansion of the game's reach and potentially introduce it to a new audience of console gamers. "Our partnership with Sony opens up exciting possibilities for the future of Palworld," Mizobe stated.

這將標誌着該遊戲的重大擴張,並有可能介紹給新一代主機玩家。"我們與索尼的合作爲Palworld的未來開創了令人興奮的可能性",Mizobe說道。

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Image courtesy of Pocketpair via Steam.

圖像由Steam的Pocketpair提供。

譯文內容由第三人軟體翻譯。


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