What's Going On With Google Shares Friday?
What's Going On With Google Shares Friday?
Google Inc. (NASDAQ:GOOG) shares are moving higher Friday afternoon possibly as the company faces significant challenges regarding its dependency on Apple's Safari browser.
谷歌公司（納斯達克：GOOG）股價週五下午上漲，可能是因爲公司面臨着蘋果Safari瀏覽器依賴性的重大挑戰。
What's Happening: A new report from The Information highlights Google's efforts to reduce its reliance on Apple Safari, as the company faces a potential court ruling that could force it to stop paying to be the default search engine on iPhones. This development comes amid the Department of Justice's (DOJ) ongoing antitrust case against Google.
正在發生的事情：《信息》雜誌的一份新報告突出了谷歌減少對蘋果Safari瀏覽器依賴的努力，因爲公司面臨着一項可能迫使它停止支付蘋果iPhone默認搜索引擎的法院裁決。這一進展是在司法部（DOJ）持續反壟斷案件針對谷歌的情況下出現的。
Key Developments: The DOJ's antitrust case has revealed that if Google is forced to end its payment agreement with Apple, the latter could lose about $20 billion annually. However, the potential damage to Google is also substantial.
主要發展：司法部的反壟斷案表明，如果谷歌被迫結束與蘋果的付款協議，蘋果可能會每年損失約200億美元。然而，谷歌可能遭受的損失也是巨大的。
Apple's cut represents 36% of the ad revenue Google generates from searches conducted through the iPhone's Safari browser. This translates to approximately $56 billion from Safari on the iPhone, accounting for around a quarter of Google's total search revenues.
蘋果從谷歌由iPhone的Safari瀏覽器發起的廣告營收中獲得的分成佔谷歌總搜索營收的四分之一，約爲560億美元。
Google's Strategic Moves: In response to this potential threat, Google is increasingly trying to diversify its sources of search traffic and lessen its dependence on Apple. The company is exploring various strategies to mitigate the impact of any unfavorable court ruling that could disrupt its lucrative arrangement with Apple.
谷歌的戰略舉措：爲了應對這種潛在威脅，谷歌正越來越努力地嘗試多樣化其搜索流量來源，減少其對蘋果的依賴。公司正在探索各種策略，以減輕任何可能破壞其與蘋果高利潤安排的不利法院裁決的影響。
GOOG Price Action: Google shares were up by 2.52% at $192.12 according to Benzinga Pro.
根據Benzinga Pro，谷歌股價上漲2.52％，收於192.12美元。
Image Via Shutterstock.
圖片來自Shutterstock。
譯文內容由第三人軟體翻譯。