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After Regulatory Hurdles In US, Alibaba-Rivals Shein And Temu Face Customs In EU

After Regulatory Hurdles In US, Alibaba-Rivals Shein And Temu Face Customs In EU

在美國面對監管障礙後,阿里巴巴競爭對手Shein和Temu在歐盟面臨海關難關。
Benzinga ·  19:51

The European Union (EU) is considering imposing on inexpensive goods bought online through Chinese retailers like Alibaba Group Holding Limited's (NASDAQ:BABAF) rivals Shein and PDD Holdings' (NASDAQ:PDD) Temu.

歐盟正在考慮對通過像亞馬遜集團控股有限公司(納斯達克:BABAF)的競爭對手Shein和PDD Holdings(納斯達克:PDD)這樣的中國零售商在線購買的廉價商品徵收關稅。

What Happened: The European Commission is set to propose the abolition of the current 150 Euro ($161.39) threshold, which allows items to be bought duty-free, Financial Times reported on Wednesday. This proposal primarily targets Chinese online marketplaces Temu and AliExpress, and clothing retailer Shein, according to an official.

發生了什麼:據《金融時報》週三報道,歐洲委員會將提議廢除當前的150歐元(161.39美元)免稅額度,這使得物品可以免稅購買。據一位官員稱,此項提議主要針對中國在線市場Temu和AliExpress以及服裝零售商Shein。

In 2023, the EU imported 2.3 billion items below the duty-free threshold, with e-commerce imports more than doubling year on year. The proposed changes would apply to any online retailer shipping to EU customers directly from outside the bloc.

在2023年,歐盟進口了23億件低於免稅門檻的商品,電子商務進口額每年超過一倍以上。該提議的變化將適用於任何直接向歐盟客戶從海外發貨的在線零售商。

The commission is also contemplating making it mandatory for large platforms to register for VAT payments online, irrespective of their value. These measures are being proposed in anticipation of the new commission, which will take office later this year.

委員會還在考慮讓大型平台無論其價值如何都要在線註冊增值稅付款。這些措施是針對即將於今年晚些時候就任的新委員會展望提出的。

However, achieving consensus among EU countries could be difficult, as the new regime would increase the workload of already overstretched customs officials. The number of dangerous products reported by EU countries surged more than 50% from 2022 to 2023, with cosmetics, toys, electrical appliances, and clothes among the products with the most safety issues.

然而,在歐盟國家之間達成共識可能會很困難,因爲新制度將增加已經嚴重不足的海關官員的工作量。歐盟國家報告的危險產品數量從2022年到2023年增長了50%以上,其中化妝品、玩具、電器和衣服等產品是安全問題最嚴重的產品之一。

Why It Matters: These regulatory hurdles in the EU come after Shein and Temu faced similar issues in the U.S. Shein confidentially filed for a London IPO amid struggles with its U.S. IPO filing.

在Shein和Temu在美國遭遇類似問題之後,歐盟出臺了這些監管障礙。在美國IPO申請遇到困難後,Shein祕密提交了倫敦IPO申請。

In April, Temu was added to a list of tech giants which included Meta, Google, X, TikTok, to face increased scrutiny under the European Union's Digital Services Act (DSA). This happened after Temu hit 45 million users in Europe.

四月份,Temu被加入了一份包括Meta、Google、X、TikTok在內的科技巨頭名單,並將在歐盟數字服務法案(DSA)下面臨更加嚴格的審查。此前,Temu在歐洲已擁有4500萬用戶。

Furthermore, both companies are facing competition from Amazon.com, which is preparing to launch a new section on its shopping site targeting overseas consumers with affordable items shipped directly from warehouses in China.

此外,這兩家公司都面臨來自亞馬遜的競爭。亞馬遜正準備在其購物網站上推出一個新的區域,針對海外消費者銷售從中國倉庫直接發貨的廉價商品。

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Photo via Shutterstock.

圖片來自shutterstock。

This story was generated using Benzinga Neuro and edited by Pooja Rajkumari

本報道使用Benzinga Neuro生成,並由Pooja Rajkumari編輯

譯文內容由第三人軟體翻譯。


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