High-rolling investors have positioned themselves bullish on Meta Platforms (NASDAQ:META), and it's important for retail traders to take note.\This activity came to our attention today through Benzinga's tracking of publicly available options data. The identities of these investors are uncertain, but such a significant move in META often signals that someone has privileged information.

Today, Benzinga's options scanner spotted 21 options trades for Meta Platforms. This is not a typical pattern.

The sentiment among these major traders is split, with 47% bullish and 33% bearish. Among all the options we identified, there was one put, amounting to $39,538, and 20 calls, totaling $864,328.

What's The Price Target?

Taking into account the Volume and Open Interest on these contracts, it appears that whales have been targeting a price range from $495.0 to $530.0 for Meta Platforms over the last 3 months.

Analyzing Volume & Open Interest

In today's trading context, the average open interest for options of Meta Platforms stands at 2749.79, with a total volume reaching 43,358.00. The accompanying chart delineates the progression of both call and put option volume and open interest for high-value trades in Meta Platforms, situated within the strike price corridor from $495.0 to $530.0, throughout the last 30 days.

Meta Platforms Option Activity Analysis: Last 30 Days

Significant Options Trades Detected:

About Meta Platforms

Meta is the world's largest online social network, with nearly 4 billion family of apps monthly active users. Users engage with each other in different ways, exchanging messages and sharing news events, photos, and videos. The firm's ecosystem consists mainly of the Facebook app, Instagram, Messenger, WhatsApp, and many features surrounding these products. Users can access Facebook on mobile devices and desktops. Advertising revenue represents more than 90% of the firm's total revenue, with more than 45% coming from the US and Canada and over 20% from Europe.

Following our analysis of the options activities associated with Meta Platforms, we pivot to a closer look at the company's own performance.

Present Market Standing of Meta Platforms

• With a trading volume of 263,751, the price of META is up by 0.21%, reaching $514.22.
• Current RSI values indicate that the stock is may be overbought.
• Next earnings report is scheduled for 27 days from now.

Professional Analyst Ratings for Meta Platforms

In the last month, 3 experts released ratings on this stock with an average target price of $513.3333333333334.

• Consistent in their evaluation, an analyst from Raymond James keeps a Strong Buy rating on Meta Platforms with a target price of $550.
• An analyst from Keybanc has decided to maintain their Overweight rating on Meta Platforms, which currently sits at a price target of $540.
• Reflecting concerns, an analyst from BMO Capital lowers its rating to Market Perform with a new price target of $450.

Options are a riskier asset compared to just trading the stock, but they have higher profit potential. Serious options traders manage this risk by educating themselves daily, scaling in and out of trades, following more than one indicator, and following the markets closely.