Verano Expands Cannabis Membership Program To Dispensaries In 3 New States, Perks Include Members-Only Products And More
Verano Expands Cannabis Membership Program To Dispensaries In 3 New States, Perks Include Members-Only Products And More
Cannabis company Verano Holdings Corp. is expanding Cabbage Club, its national cannabis membership program to Zen Leaf dispensaries in Connecticut, Maryland and Michigan. Starting July 1, Cabbage Club will be available across 23 Zen Leaf dispensaries in five states, with plans to further expand and scale additional game-changing benefits for members across the company's entire footprint.
大麻公司Verano Holdings Corp. 正在將其國家大麻會員計劃Cabbage Club擴展到康涅狄格州、馬里蘭州和密歇根州的Zen Leaf藥店。從7月1日開始，Cabbage Club將在5個州的23家Zen Leaf藥店推出，並計劃進一步擴大範圍併爲公司整個市場提供更多的重大優惠。
"After beating early expectations in Illinois and New Jersey, introducing Cabbage Club to new consumers in three of the nation's leading cannabis markets further emphasizes our mission to differentiate and disrupt the retail landscape by providing a shopping and community experience unlike any other available in the category today," stated David Spreckman, Verano chief marketing officer.
Verano首席營銷官大衛·斯普雷克曼表示：“在伊利諾伊州和新澤西州早期的預期打敗後，將Cabbage Club推廣給美國三個主要大麻市場中的新客戶進一步強調了我們的使命，即通過提供與類別中現有任何其他購物和社區體驗不同的購物和社區體驗來區分和顛覆零售行業。”
Cabbage Club members at all tier levels gain access to exclusive perks including monthly store credits and seasonal coupons, members-only merchandise, early access to new product drops, a dedicated Member Appreciation Day, and VIP access to additional events. Furthermore, this membership provides private concierge services, line-skipping privileges, and warm cookies at checkout.
所有層級的Cabbage Club會員都可以獲得獨特的額外優惠，包括月度商店信用和季節性優惠券、 會員獨享商品、最新產品先行知情權、專屬會員感恩日和VIP優先權參加其他活動。 此外，該會員還提供私人禮賓服務、排隊特權和結賬時有溫暖的餅乾。
"We view Cabbage Club as a symbiotic relationship with our most loyal customers who recognize the value they receive through a trove of incentives, including monthly credits, early access to product releases, and priority in-store pickup," Spreckman continued."Under the backdrop of federal rescheduling and with several key states in our footprint preparing for pending or potential adult use transitions, including Florida, Ohio and Pennsylvania, we are excited to continue rolling out the green carpet and expanding the Cabbage Club community across our growing Zen Leaf and MÜV dispensary footprint.
斯普雷克曼表示：“我們將Cabbage Club視爲與我們最忠實的客戶之間相互作用的共生關係，他們認識到通過包括月度信用、產品發佈的早期訪問和商店優先取貨等一系列激勵措施獲得的價值。在聯邦重新安排框架和我們市場佈局中的幾個關鍵州準備進行成人使用轉換的背景下，包括佛羅里達州、俄亥俄州和賓夕法尼亞州，我們很高興繼續鋪設綠色地毯，將Cabbage Club社區擴展到我們不斷增長的Zen Leaf和MÜV藥店市場。”
Cabbage Club Highlights
Cabbage Club亮點
Membership levels currently available under Cabbage Club include:
目前在Cabbage Club下可用的會員級別包括：
- Dime Membership ($149): $10 store credit applied to your account every month, plus $25 value in members-only seasonal coupons and additional surprise rewards – totaling $265 in annual cash value.
- Quarter Membership ($249): $20 store credit applied to your account every month, plus $50 value in members-only seasonal coupons and additional surprise rewards – totaling $440 in annual cash value.
- Dime會員（$149）：每月向您的帳戶存入$10商店信用，再加上價值$25 的會員季節性優惠券和額外的驚喜獎勵-總價值達到$265。
- Quarter會員（$249）：每月向您的帳戶存入$20商店信用，再加上價值$50的會員季節性優惠券和額外的驚喜獎勵-總價值達到$440。
Cabbage Club members can also be eligible for an invite into the Silver Dollar Club, a membership level that can't be joined, only earned. Membership expands on Dime and Quarter tiers by adding secret perks, only revealed to the very select few.
Cabbage Club會員還可以有資格獲得銀元俱樂部的邀請，這是無法加入的會員級別。在Dime和Quarter級別的基礎上，會員級別通過添加祕密優惠來擴展，只有極少數人才能獲得這些優惠。
Price Action
股價變動
Verano shares closed Tuesday's market session 0.27% lower at $3.71 per share.
Verano的股票於週二的市場交易中報收3.71美元，下跌了0.27%。
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Photo: Courtesy of Michele Ursi via Shutterstock
圖片：Michele Ursi通過Shutterstock提供
譯文內容由第三人軟體翻譯。