ConAgra Brands Says It Is Utilizing Generative AI, Intelligent Automation And Strategic Collaboration With Microsoft And EY To Enhance Supply Chain, R&D, Demand Science, Brand And Design Operations
ConAgra Brands Says It Is Utilizing Generative AI, Intelligent Automation And Strategic Collaboration With Microsoft And EY To Enhance Supply Chain, R&D, Demand Science, Brand And Design Operations
康尼格拉表示，正在利用人工智能、智能自動化和與微軟和安永的戰略合作來改進供應鏈、研發、需求科學、品牌和設計運營。
Examples include:
例如：
- Fueling Employee Empowerment and Productivity: By utilizing Microsoft technology solutions, such as Microsoft Power Platform and Azure OpenAI Service, Conagra employees utilize agile tools to drive productivity and automate routine tasks. In addition, the company has tested new solutions to solve more complex manual processes within its production facilities. For example, Conagra and Microsoft joined forces for a two-day hackathon to develop new automated product labeling procedures to improve the accuracy of key information found on product labels, aiding traceability and quality assurance.
- Enhancing AI-Driven Branding Solutions: Conagra and EY are exploring the potential of generative AI models to develop branded imagery to support marketing and advertising projects. The teams are evaluating existing design processes and product images, fine-tuning datasets and training AI models to create images that can be tailored to specific brand requirements. This initiative aims to scale, accelerate and streamline the content creation process through iterative collaboration with the Conagra team.
- 通過利用微軟科技解決方案，例如Microsoft Power Platform和Azure OpenAI Service，康尼格拉員工使用敏捷工具來推動生產力並自動化例行任務。此外，該公司還測試了新的解決方案，以解決生產設施中更復雜的手動流程。例如，康尼格拉和微軟聯手進行了爲期兩天的黑客馬拉松，開發了新的自動化產品標籤程序，以提高產品標籤上的關鍵信息準確性，有助於追溯和質量保證。
- 增強以人工智能驅動的品牌解決方案：康尼格拉和安永正在探索生成式人工智能模型的潛力，以開發支持營銷和廣告項目的品牌形象。團隊正在評估現有的設計流程和產品圖像，優化數據集並訓練AI模型，以創造可根據特定品牌要求定製的圖像。該計劃旨在通過與康尼格拉團隊的迭代協作來擴展、加速和簡化內容創建流程。
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