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Hisense Celebrates Unmissable TV Viewing Experiences at UEFA EURO 2024 Kick-off With 'BEYOND GLORY' Murals Campaign

Hisense Celebrates Unmissable TV Viewing Experiences at UEFA EURO 2024 Kick-off With 'BEYOND GLORY' Murals Campaign

海信在歐洲盃2024年揭幕戰期間舉辦“超越榮耀”壁畫活動,慶祝令人難以忘懷的電視觀看體驗。
PR Newswire ·  06/15 16:13

QINGDAO, China, June 15, 2024 /PRNewswire/ -- As UEFA EURO 2024 kicked-off last night, Hisense, a leading global home appliance and consumer electronics brand, celebrated its involvement as official partner of UEFA EURO 2024 and official tournament VAR screen provider with the launch of its 'Beyond Glory' Murals Campaign.

2024年6月15日,中國青島 / PRNewswire——隨着歐洲盃2024年昨晚的揭幕戰,領先的全球家電和消費電子品牌海信慶祝自己作爲歐洲盃2024年官方合作伙伴和官方比賽VAR屏幕提供者的參與,推出了其“卓越之外”的壁畫活動。

Hisense billboard at the opening match
歐洲盃開賽的Hisense廣告牌

Ensuring fans across the world enjoy unmissable EURO 2024 moments, Hisense has upgraded audio-visual match watching experiences with the ULED Mini LED TV. Featuring 144Hz Game Mode Pro and AI Sports Mode the Hisense U7N TV delivers outstanding picture quality and performance, immersing viewing audiences in all the action.

爲了確保全球球迷享受到歐洲盃2024不可錯過的時刻,海信通過ULED Mini LED電視升級了音視頻比賽觀看體驗。海信U7N電視具有144Hz遊戲模式和AI Sports模式,可提供卓越的畫質和性能,讓觀衆沉浸在賽場的每一個動作中。

This commitment to continuous innovation has seen Hisense global TV shipments rank second in the world from 2022 up to Q1 2024. Hisense's 100-inch TV shipments ranked No.1 globally in Q1 2004 accounting for 56% of the global 100-inch market. Between January to April 2024 Hisense TV sales ranked amongst the top three in key European markets including Germany, Italy and the UK.

海信對不斷創新的承諾,使其在2022年至2024年第一季度的全球電視出貨量中排名第二。海信的100英寸電視出貨量在2004年第一季度全球排名第一,佔全球100英寸市場的56%。2024年1月至4月,海信電視銷售在包括德國、意大利和英國在內的關鍵歐洲市場中排名前三。

Prior to the thrills of the tournament's opening match, Hisense kicked-off its 'Beyond Glory' Murals Campaign unveiling its Ambassador Murals featuring Hisense Global Campaign Ambassadors and goalkeeping legends Iker Casillas and Manuel Neuer. The brand also launched an on-ground Scavenger Hunt Murals social competition. Through QR codes, the mini-murals can also be scanned to reveal a compilation video of moments where goalkeepers and defenders in the EUROS have gone beyond glory.

在比賽揭幕的激動人心前,海信發起了其“卓越之外”的壁畫活動,揭開了其大使壁畫的面紗,展示了海信全球廣告活動大使和守門員傳奇伊克爾·卡西利亞斯和曼努埃爾·諾伊爾。該品牌還推出了一項現場尋寶活動,通過QR碼,可以掃描迷你壁畫,揭示歐洲盃賽場上守門員和後衛超越卓越的精彩時刻的彙編視頻。

Tournament fans can also visit a 'Hisense Beyond Glory Tour' roadshow, touring 5 EURO 2024 host cities, with the chance to test their goalkeeping skills against a series of shooting challenges, whilst also exploring the exciting range of Hisense's cutting-edge TV products and home appliances.

比賽的球迷還可以參觀“海信卓越之外巡迴賽”,巡迴5個歐洲盃2024年主辦城市,有機會在一系列射門挑戰中測試自己的守門技能,同時探索海信尖端電視產品和家電的激動人心範圍。

The campaign marks the third consecutive UEFA European Championship that Hisense has partnered the event, providing an important opportunity to continue to connect the Hisense brand with consumers around the world.

該活動標誌着海信第三次成爲歐洲足球錦標賽的合作伙伴,提供了繼續將海信品牌與全球消費者聯繫在一起的重要機會。

About Hisense

關於海信

Hisense is a leading global home appliance and consumer electronics brand and official partner of the UEFA EURO 2024. According to Omdia, Hisense ranked No. 2 globally for TV shipments and No. 1 in 100" TVs in both 2023 and Q1 2024. The company has expanded quickly to operate in more than 160 countries and specializes in multi-media goods, home appliances, and intelligent IT information.

海信是全球領先的家電和消費電子品牌,歐洲足球錦標賽2024年的官方合作伙伴。據奧密達的數據,海信在全球電視出貨量中排名第二,在2023年和2024年第一季度的100英寸電視中排名第一。該公司迅速擴展業務,已在160多個國家經營,專注於多媒體商品、家用電器和智能IT信息。

SOURCE Hisense

來源 海信

譯文內容由第三人軟體翻譯。


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