Sony Steps Into Theater Business With Alamo Drafthouse Purchase
Sony Steps Into Theater Business With Alamo Drafthouse Purchase
Sony Group Corp's (NYSE:SONY) Sony Pictures Entertainment (SPE) has acquired Alamo Drafthouse Cinema, a prominent dine-in movie theater chain, marking a significant expansion into the theatrical exhibition sector.
索尼集團（NYSE: SONY）的索尼影業（SPE）已收購Alamo Drafthouse Cinema，這是一家知名的全餐飲電影院連鎖店，這標誌着公司進軍影視展映板塊的重大擴展。
SPE acquired Alamo Drafthouse from owners Altamont Capital Partners, Fortress Investment Group and founder Tim League. The financial terms were not disclosed.
SPE從Altamont Capital Partners，Fortress Investment Group和創始人Tim League手中收購了Alamo Drafthouse，其財務條款未公開。
This acquisition is set to be managed under the newly formed division, Sony Pictures Experiences, emphasizing SPE's commitment to experiential and theatrical entertainment.
此次收購將由新成立的部門Sony Pictures Experiences管理，強調SPE致力於體驗式和影視娛樂。
The integration of Alamo Drafthouse will include all 35 of its locations across 25 metropolitan areas. The deal includes the continuation of the renowned Fantastic Fest, a genre film festival operated by Alamo Drafthouse.
Alamo Drafthouse的整合將包括其在25個大都市區域內的35個地點。交易包括繼續運營著名的Fantastic Fest，這是由Alamo Drafthouse運營的流派電影節。
Michael Kustermann, the current CEO of Alamo Drafthouse, will lead Sony Pictures Experiences. He will report directly to Ravi Ahuja, President and COO of SPE.
Alamo Drafthouse現任CEO Michael Kustermann將領導Sony Pictures Experiences。他將直接向SPE總裁兼首席運營官Ravi Ahuja彙報。
The integration of Alamo Drafthouse into Sony's operations comes at a time when major U.S. cities like New York, Los Angeles, Austin, and Boston are witnessing a downturn in summer box-office sales. The move is seen as a strategy to revitalize audience interest in theatrical experiences, according to a report from the Wall Street Journal.
此次將Alamo Drafthouse整合到索尼的運營中，恰逢美國主要城市如紐約、洛杉磯、奧斯汀和波士頓的夏季票房銷售出現下滑。此舉被視爲一種振興觀衆對戲劇體驗的策略，據華爾街日報報道。
The chain enhances the movie-watching experience by offering creative food and drink options, such as the movie-themed "Transylvania Mule" and a bacon-wrapped hot dog inspired by "Indiana Jones."
該連鎖店通過提供創意美食和飲料選項，如電影主題的“特蘭西瓦尼亞驢”和靈感來自“印第安納瓊斯”的培根包裹熱狗，提高了觀衆觀看電影的體驗。
Also Read: Sony's Next Frontier: PC Adapter Unveiled, Connecting PlayStation Gamers To Steam VR
另請閱讀索尼的下一個領域：推出PC適配器，將PlayStation玩家連接到SteamVR
"Alamo Drafthouse has always held the craft of filmmaking and the theatrical experience in high esteem, which are fundamental shared values between our companies. I'm jazzed that our company is doing this," said Chairman and CEO of Sony Pictures Motion Picture Group, Tom Rothman.
索尼影視集團主席兼首席執行官Tom Rothman表示：“Alamo Drafthouse一直將電影製作和戲劇體驗視爲高度重視的技藝，這是我們公司之間的根本共同價值觀。我很高興我們的公司正在做這件事。”
The deal also highlights Sony's commitment to creating immersive experiences that extend beyond traditional movie viewing. This includes leveraging concession sales, which constitute more than half of Alamo's revenue, to build a stronger connection with the audience.
此次交易還突顯了索尼致力於創造超越傳統電影觀影體驗的沉浸式體驗。這包括利用賣品銷售（佔Alamo收入一半以上）來建立與觀衆更緊密的聯繫。
Founded in 1997 by Tim and Karrie League, Alamo Drafthouse has grown from a single-screen theater to North America's 7th largest theater chain, known for its enthusiastic moviegoer community and significant box office growth.
Alamo Drafthouse是由Tim和Karrie League於1997年創立的一家單屏電影院，現已成長爲北美第7大電影院連鎖店，以其熱情的電影觀衆社區和顯著的票房增長而聞名。
Sony assures that Alamo will operate independently, maintaining its unique identity and ensuring that films from Sony's studios do not receive preferential treatment, per the report.
索尼確保Alamo將獨立運作，保持其獨特的身份，並確保索尼工作室的電影不會受到優先考慮，根據報告。
Sony stock lost more than 15% in the last 12 months. Investors can gain exposure to the stock via Avantis International Large Cap Value ETF (NYSE:AVIV) and Trust For Professional Managers ActivePassive International Equity ETF (NYSE:APIE).
索尼股票在過去12個月中跌幅超過15%。投資者可以通過Avantis International Large Cap Value ETF（紐交所: AVIV）和Trust For Professional Managers ActivePassive International Equity ETF（紐交所: APIE）獲得該股票的曝光。
Price Action: SONY shares are trading higher by 0.45% at $84.34 at the last check Thursday.
截至上週四最後一次檢查時，SONY股票升高了0.45％，報84.34美元。
Disclaimer: This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.
免責聲明: 此內容部分使用人工智能工具生成，並由Benzinga編輯審查和發佈。
Read Next: PS5 Becomes Sony's Most Profitable Console Generation With $106 Billion In Sales
閱讀下一篇PS5成爲索尼銷售額達1.06萬億美元的最賺錢的遊戲機一代
Photo via Midjourney
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譯文內容由第三人軟體翻譯。