Butterfly.ai Welcomes Retail Expert Ron Thurston to Advisory Board
Butterfly.ai Welcomes Retail Expert Ron Thurston to Advisory Board
NEW YORK, June 12, 2024 /PRNewswire/ -- Butterfly.ai, the first engagement and feedback solution designed for the frontline and deskless workforce and their managers, is thrilled to announce the addition of Ron Thurston to its Advisory Board. Ron's extensive expertise and deep commitment to the retail sector will be invaluable as Butterfly.ai continues its mission to enhance employee engagement and satisfaction among frontline teams.
Butterfly.ai是第一家爲一線員工和無桌面工作人員設計的參與和反饋解決方案，旨在增強員工參與度和滿意度，現欣然宣佈將Ron Thurston加入其諮詢委員會。Ron在零售行業方面的廣泛專業知識和深厚承諾將在Butterfly.ai繼續其使命的過程中起到寶貴的作用。
Butterfly.ai is an innovative employee feedback solution that empowers managers to lead happier, more engaged teams. Our intuitive platform provides real-time insights, enabling managers to understand employee sentiments, visualize trends, and take actionable steps to improve workplace satisfaction. Trusted by over 30,000 managers worldwide across various industries, including retail, logistics, and hospitality, Butterfly.ai is dedicated to transforming the employee experience.
Butterfly.ai是一種創新的員工反饋解決方案，賦予管理者帶領更快樂，更參與的團隊的能力。我們的直觀平台提供實時洞察力，使管理者能夠了解員工情緒，可視化趨勢並採取可行步驟來改善工作場所滿意度。Butterfly.ai已被全球各行業的超過30,000名管理者所信任，其中包括零售，物流和酒店行業，並致力於改善員工體驗。
Ron Thurston brings several decades of experience in leading retail operations for top brands such as Gap, West Elm, Apple, Tory Burch, Bonobos, Saint Laurent, and INTERMIX. His unique perspective on the retail industry, coupled with his mission to celebrate and empower its people, makes him a perfect addition to Butterfly's Advisory Board.
Ron Thurston在領導Gap，West Elm，Apple，Tory Burch，Bonobos，Saint Laurent和INTERMIX等頂級品牌的零售運營方面擁有幾十年的經驗。他對零售行業的獨特視角，加上他讚美和賦權零售人員的使命，使他成爲Butterfly諮詢委員會的完美補充。
As the best-selling author of RETAIL PRIDE, Ron inspires retail professionals to embrace their unique career paths. His journey across the nation in an Airstream trailer during the 2022/2023 RETAIL IN AMERICA podcast tour highlighted remarkable stories in retail, further cementing his dedication to the industry.
作爲《零售自豪》一書的暢銷作者，Ron激勵零售專業人士擁抱自己獨特的職業道路。他在2022/2023年的《零售於美國》播客旅行中跨越全國，展現了零售業的卓越故事，進一步鞏固了他對該行業的承諾。
"Having observed Butterfly's journey since its inception over five years ago, I am thrilled to join their Advisory Board," said Ron Thurston. "This year marks a crucial turning point as brands redefine their store footprints in the face of a workforce increasingly disengaged from traditional leadership methods. Understanding how frontline teams experience their work is imperative before we discuss leadership training or development tools."
Ron Thurston表示：“自五年前Butterfly誕生以來，我一直在關注他們的進程，我很高興加入他們的諮詢委員會。今年標誌着一個關鍵轉折點，品牌正在重新定義其門店足跡，以應對勞動力越來越不參與傳統領導方法的情況。在我們討論領導培訓或開發工具之前，了解一線團隊如何體驗他們的工作至關重要。”
"Nothing drives revenue and brand loyalty more than a friendly, knowledgeable, and helpful team of frontline workers. These employees interact directly with customers and are critical to the in-store experience. However, with most retail jobs being part-time, entry-level, and compensated hourly, it's clear that low wages, long shifts, and burnout contribute significantly to high employee turnover. Butterfly's actionable insights and engagement tools are pivotal in addressing these issues, making this endeavor crucial for retaining talent and improving customer experiences in retail."
沒有比友好，知識淵博和有幫助的一線工人更能推動營業收入和品牌忠誠度的增長。這些員工直接與客戶互動，並且對店內體驗至關重要。然而，由於大多數零售工作是兼職，入門級，按小時計薪的，因此低工資，長班次和疲勞不堪明顯導致員工高換手率。Butterfly的可操作見解和參與工具在解決這些問題方面至關重要，因此在零售業保留人才和提高客戶體驗方面具有重要意義。
Butterfly.ai is excited to embark on this journey with Ron Thurston, leveraging his profound industry insights to further our mission of creating engaged and motivated frontline teams.
Butterfly.ai很高興與Ron Thurston一起踏上這個旅程，利用他深刻的行業見解來進一步實現我們創建參與和積極的一線團隊的使命。
Contact: [email protected]
聯繫郵箱：[email protected]
SOURCE Butterfly.ai
來源：Butterfly.ai
譯文內容由第三人軟體翻譯。