MG Moving Growth Strategy Following Rebranding Paying Off
MG Moving Growth Strategy Following Rebranding Paying Off
Industry veteran and recent hire CEO Steve Kuhn Immediately invests in an industry-proven leadership team, sales force, new equipment, and novel workforce training program in order to shine in a tough time for the relocation Industry.
爲了在搬家行業艱難的時期脫穎而出，資深行業人士和新任CEO Steve Kuhn立即投資於經過驗證的領導團隊、銷售力量、新設備和新型勞動力培訓計劃。
STERLING, Va., June 12, 2024 /PRNewswire/ -- "Emerging from tough market conditions with an organization that is functionally optimal and ready for large-scale growth requires sizable capital investment and discipline that few moving companies have been willing to show," says CEO Kuhn. ()
強大的市場環境下，實現優化功能和準備大規模增長需要巨額資本投資和紀律，而CEO Kuhn表示:“很少有搬家公司願意秀出這種精神。”
Since rebranding itself in the first quarter of this year, MG Moving has grown its workforce by 30% across its five East Coast locations, purchased more trucks than it has in 5 years, and just recently identified and celebrated its core values in a company-wide town hall forum.
自今年第一季度重新品牌定位以來，MG Moving已經在其五個東海岸地區的規模增加了30%的員工，購買的貨車比五年來更多，最近在公司範圍內的市政廳論壇上確定並慶祝了其核心價值觀。
MG Human Resources Director Sarah Reyes is excited about the strategy involved with the company expansion that is already showing profitability in a tough environment.
MG人力資源總監Sarah Reyes對涉及公司擴展的策略感到興奮，這已經在艱難的環境中顯示出盈利能力。
"Staffing locations specifically to underscore what they have already shown proficiency in can pay for itself almost immediately, says Reyes, "and having a rebranded and central leadership team that recognizes this and effectively pairs this with marketplace conditions for each of our locations is making a financial difference for us."
“爲特定位置配備人員，以凸顯其已經顯示的熟練技能，幾乎可以立即爲自己賺錢，”Reyes說，“擁有重新品牌和中心領導團隊的公司認識到這一點，並有效地將其與每個地點的市場條件相匹配，爲我們帶來了財務上的不同。”
Deliberately positioning the company to compete and achieve profitability in divisions of the industry that are non-traditional, like senior moving, has already established the new MG Moving Services as an outside-the-box player. Further expansions into commercial moving in multiple locations are underway and the company is hiring at all locations.
將公司定位於競爭和實現非傳統行業的利潤，例如老年人搬家等，在新的MG Moving Services已經成爲一個創新的參與者。公司正在多地進入商業搬遷市場，所有地點都在招聘中。
Recently hired to help expand MG Commercial in its Richmond, Virginia office, Kevin Sutton is pleased to be part of a fast-growing organization and is impressed with how quickly the company is adopting its new structure.
最近受聘於MG Commercial的弗吉尼亞州里士滿辦事處，Kevin Sutton很高興成爲快速增長組織的一部分，並對公司多樣化的新結構的接受速度印象深刻。
"The number of employees from the moving industry that have joined MG under the new leadership of Steve Kuhn has been inspiring to see," says Sutton. "The efficiency with which we are expanding is a testament to the Leadership Team strategy and certainly supports the ambitions of emerging divisions like ours."
“自從在Steve Kuhn的新領導下加入MG以來，從搬家行業加入的員工人數讓人倍感鼓舞，”Sutton說。“我們擴張的效率是領導團隊策略的一個證明，肯定支持像我們這樣新的部門的雄心壯志。”
Rebranding as MG Moving Services from the widely known My Guys residential platform to accommodate a wider array of services and more sophisticated organizational structure, the company is already projecting double-digit 2024 growth in a market that has been devastating to many movers.
爲了適應更廣泛的服務和更復雜的組織結構，從廣泛知名的My Guys住宅平台重新品牌爲MG Moving Services的公司已經在對許多搬家公司造成災難的市場中預計2024年的增長率達到兩位數。
Vice-President of MG Administration and founding Leadership Team member Melissa Carrano worked with CEO Kuhn at Able Moving & Storage and has seen the results of a successful Leadership Team.
MG行政副總裁和創始領導團隊成員Melissa Carrano曾經與CEO Kuhn在Able Moving & Storage一起工作，看到了成功領導團隊的結果。
"Everything we are now doing as a company is well thought out. The detail we are putting into expanding into each of the markets we are involved with and looking at getting involved with is decided at our D.C. Regional Headquarters in Loudoun County and then acted on," says Carrano. "Our Leadership Team is expanding with company development and will continue to be the reason for responsible and rapid growth."
“我們現在作爲一家公司所做的一切都是經過深思熟慮的。我們正在擴展到我們涉及並考慮參與的每個市場的細節是在我們位於拉登縣的華盛頓區域總部決定並得到貫徹的，”Carrano說。“我們的領導團隊正在隨着公司的發展而不斷擴張，並將繼續成爲負責任和快速增長的原因。”
CEO Steve Kuhn is incredible grateful for the effort put forth by the employees that have brought MG Moving to where it is today and looks forward to the many they will be hiring in the near future to help them reach their goals. Kuhn has little concern for the state of the industry and is more concerned with making sure MG Moving is a top-notch choice for clients.
CEO Steve Kuhn對爲將MG Moving帶到今天的員工的努力表示非常感激，並期待着近期將僱傭更多員工來幫助他們達成目標。庫恩對行業現狀沒有太多擔憂，他更關心的是確保MG Moving是客戶的一流選擇。
"In tough market conditions there is a big difference between companies that are out there playing not to lose and companies that are playing to win," he says, "and MG is extremely happy to spend money on great equipment, all-star employees, and quality leaders to ensure we are winners for the customers we have and the customers we will have."
“在艱難的市場環境下，存在着一定的差異，有些公司認爲只是不輸，而有些公司則希望獲勝，”他說，“MG非常樂意在實現我們現有和將來的客戶的贏家方面，花費巨資購買出色的設備、招募全明星員工和優質的領導人。”
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SOURCE MG Moving Services
SOURCE MG Moving Services
譯文內容由第三人軟體翻譯。