Goldman Sachs analysts, led by Michael Ng, were highly encouraged by the financial prospects presented at Apple's Worldwide Developers Conference (WWDC) 2024, where the tech giant unveiled significant updates to its operating systems and introduced several new generative AI features, including Apple Intelligence and ChatGPT integration, which they believe will drive product upgrade demand and open avenues for future AI monetization.

Key Announcements At WWDC 24

Goldman Sachs noted that the introduction of Apple Intelligence, with generative AI features embedded across iPhone, Mac, and iPad, marks a pivotal step in Apple's AI strategy.

According to the analysts, this development not...