Death Wish Coffee Reimagines Iced Coffee at Home With Ice Breaker Launch
Death Wish Coffee Reimagines Iced Coffee at Home With Ice Breaker Launch
Fair Trade Certified, USDA Organic Blend Offers an At-Home Bold and Smooth Iced Coffee
公平貿易認證, 美國農業部有機認證混合咖啡可在家享用，喝起來濃郁平滑
SARATOGA SPRINGS, N.Y., June 11, 2024 /PRNewswire/ -- Death Wish Coffee Co., the number one selling Fair Trade and Organic coffee in the United States*, has launched its first coffee specially crafted for iced coffee consumption: Ice Breaker. Available for a limited time this summer, it's a roast that starts hot and serves cold, without ever watering down the full flavor of the brand's signature Fair Trade and Organic beans.
2024年6月11日，紐約州薩拉託加泉區/美通社——Death Wish Coffee Co.是美國最暢銷的公平貿易和有機咖啡之一，推出了第一款專爲冰咖啡飲用而製作的咖啡：Ice Breaker。這款咖啡僅在今年夏天有限時供應，烘焙過程保證從熱到冷都不會稀釋其標誌性的公平貿易和有機咖啡豆的醇厚口感。
Ice Breaker is a Medium Roast blend distinct from the brand's other roasts. Crafted with Peruvian and Guatemalan Arabica and Indian Cherry Robusta beans, it's designed to be smooth with a subtle sweetness and moderate brightness when cold. With Ice Breaker, as temperatures heat up, it's easier than ever to get an icedcoffee fix – simply brew hot using your preferred method, add ice to a temperature safe glass, then pour over ice and enjoy.
Ice Breaker是一款中烘焙混合咖啡，獨特選用了秘魯和危地馬拉阿拉比卡咖啡和印度櫻桃羅布斯塔咖啡豆，口感順滑並帶有微甜和適度的酸度。隨着天氣升溫，非常容易喝到冰咖啡——只需使用您喜歡的方法煮沸，加入冰至適宜溫度的玻璃杯中，然後倒在上面即可。
Seventy-three percent of Gen Z consumers drink iced coffee weekly and 80% of consumption is at home, according to Beverage Segmentation 2021 and Kantar Millward Brown. Meeting consumers where it matters, Death Wish Coffee's Ice Breaker blend offers the bold, delicious taste consumers have come to expect from the brand.
根據2021年飲料分析和Kantar Millward Brown的數據，73%的Z世代消費者每週都會喝冰咖啡，而80%的消費在家中進行。Death Wish Coffee的Ice Breaker混合咖啡爲消費者提供了他們所期望的濃郁美味的味道，與消費者相遇在最需要的地方。
"At Death Wish Coffee, we're on a mission to offer a rich, premium at-home coffee experience, no matter the temperature," noted Tom Ennis, President and CEO at Death Wish Coffee. "Our commitment to continuous innovation has resulted in the ultimate blend for iced coffee lovers. As cold coffee sales continue to boom, consumers deserve a smooth, never bitter – and most importantly, never watered down – coffee experience."
Death Wish Coffee的總裁兼首席執行官湯姆·恩尼斯（Tom Ennis）表示：“在Death Wish Coffee，我們的使命是提供豐富的優質家庭咖啡體驗，無論氣溫高低，我們不斷創新的承諾產生了冰咖啡愛好者的終極混合咖啡。隨着冷咖啡銷售的持續增長，消費者應該享受到一個順滑，無苦味的，並且最重要的是，不會稀釋的咖啡體驗。”
Ice Breaker is available for purchase now on and in Meijer and Sprouts Farmers Market stores.
Ice Breaker現在可在死亡慾望咖啡公司的官網、Meijer超市和sprouts farmers market商店購買。
Committed to quality and sustainability, Death Wish Coffee is sourced from the highest-quality coffee beans in the world and roasted to deep, never-bitter perfection. Each product is made according to rigorous standards that protect the environment and the livelihoods of coffee farmers. The brand boasts a Dark Roast, Medium Roast, and Espresso Roast, available in whole bean, ground, and single-serve coffee pods. The company also sells Fair Trade flavored coffees, always made with real ingredients and nothing artificial.
死亡慾望咖啡公司致力於提供質量和可持續性，所以它從世界上最優質的咖啡豆中採購，烘焙出深度，從來不苦的口感。每個產品都根據保護環境和咖啡農生計的嚴格標準制作而成。該品牌推出了黑烘焙、中烘焙和意式烘焙，可提供整豆、研磨和單杯咖啡豆。該公司還銷售公平貿易的風味咖啡，始終使用真實的食材，而不添加任何人工物質。
For more information about Death Wish Coffee Co., visit
有關死亡慾望咖啡公司的更多信息，請訪問
About Death Wish Coffee Co.
Good things start small. Mike Brown brought his bold idea to life in 2012—seeking a stronger coffee for his local community. He searched far and wide for the world's best beans, perfected a unique roasting technique and Death Wish Coffee Company was born. What started as a few employees packing orders in the basement of a quaint coffee shop is now the number one Fair Trade and organic coffee in the United States, and can be found in more than 25,000 stores nationwide. Death Wish Coffee is the #1 Selling Fair Trade and Organic Coffee Brand in the United States, according to SPINS MULO Scan Data in May 2024. Death Wish Coffee Company blends, including its Dark Roast, Medium Roast, Espresso Roast, and Valhalla Java, are always Fair Trade + USDA Certified Organic. For more information, visit .
關於死亡慾望咖啡公司
好事從小處開始。邁克·布朗（Mike Brown）於2012年爲當地社區帶來了大膽的想法。他四處搜尋世界上最好的咖啡豆，完善了獨特的烘焙技術，而死亡慾望咖啡公司應運而生。從一個小咖啡店的地下室幾名員工開始手工包裝訂單，如今死亡慾望咖啡成爲美國最暢銷的公平貿易和有機咖啡之一，可以在全國25000多家商店購買。根據SPINS MULO Scan Data在2024年5月的數據，死亡慾望咖啡是美國最暢銷的公平貿易和有機咖啡品牌。而死亡慾望咖啡公司的混合咖啡包括黑烘焙、中烘焙、意式烘焙和瓦爾哈拉爪哇咖啡，始終獲得公平貿易認證和美國農業部有機認證。
Media Contact:
Jack Bongiovi
Rachel Kay Public Relations, a FINN Partners Company
[email protected]
(212) 715-1659
媒體聯繫人：
Jack Bongiovi
Rachel Kay Public Relations，FINN Partners公司
[email protected]
(212) 715-1659
SOURCE Death Wish Coffee
消息來自死亡咖啡
譯文內容由第三人軟體翻譯。