MindgruveMacarta: Global Leaders in Performance Marketing and Retail Media Merge
MindgruveMacarta: Global Leaders in Performance Marketing and Retail Media Merge
Newly Merged, Full-Service Agency Now Serves Brands Globally
新合併的全服務機構現在全球服務品牌。
SAN DIEGO, June 11, 2024 /PRNewswire/ -- Leading independent agencies Mindgruve and Macarta are proud to announce their official merger into a single powerhouse brand, MindgruveMacarta. This new company brings together two of the fastest-growing agencies in the U.S., according to Adweek, to unite their award-winning expertise in performance marketing, retail media, and analytics into a seamless, integrated offering. With more than 300 employees across seven offices in San Diego, Denver, Mexico City, São Paulo, Amsterdam, Madrid, and London, MindgruveMacarta is now one of the top independent, performance marketing and retail media agencies in the world.
2024年6月11日，加利福尼亞州聖迭戈 / PRNewswire / - 領先的獨立機構Mindgruve和Macarta很自豪地宣佈正式合併爲一個實力雄厚的品牌MindgruveMacarta。根據Adweek的說法，這家新公司將兩家美國增長最快的機構之一的傑出性能營銷、零售媒體和分析的專業知識結合起來，打造無縫、一體化的服務。MindgruveMacarta在美國、墨西哥城、聖保羅、阿姆斯特丹、馬德里和倫敦設有七個辦事處，擁有300多名員工，現在是世界上頂尖的獨立性能營銷和零售媒體機構之一。
"This is a transformational moment for us," said Chad Robley, CEO of Mindgruve, who will become Chairman and CEO of the combined agency. "As MindgruveMacarta, we are well positioned to attract ambitious global brands seeking a fully integrated, omni-channel approach to performance marketing, retail media, and advanced analytics."
Mindgruve的CEO Chad Robley表示：“這對我們來說是一個轉型時刻。作爲MindgruveMacarta，我們有很好的地位，可以吸引渴望全面整合、全渠道的性能營銷、零售媒體和先進分析的全球品牌。”
MindgruveMacarta will serve a diverse client base including Fortune 500 companies, with a portfolio of brands including P&G, Colgate-Palmolive, Dupont, Sony, Mattel, 3M, and Wrangler. The combined entity will be led by long-tenured industry veterans with a strong track record of delivering dynamic growth for their global brand partners.
MindgruveMacarta將爲包括財富500強企業在內的多樣化客戶群提供服務，並擁有P&G、高露潔、杜邦、索尼、美泰、3m和Wrangler等品牌組合。這個結合實體將由長期從業的行業資深人士領導，他們在爲全球品牌合作伙伴提供動態增長方面具有強大的記錄。
"Bringing together Mindgruve and Macarta's expertise into a single, integrated offering creates a performance marketing and retail media juggernaut," said Mike Hodges, CEO of Macarta, who will become President of MindgruveMacarta. "MindgruveMacarta will give clients access to the most advanced media mix modeling, cross-platform attribution and in-depth data science."
Macarta的CEO Mike Hodges說：“將Mindgruve和Macarta的專業知識結合成一個整體，創造了一個性能營銷和零售媒體巨頭。MindgruveMacarta將爲客戶提供最先進的媒介混合模型、跨平台歸因和深入數據科學的曝光。”
MindgruveMacarta will now bring together industry expertise in consumer, CPG, B2B, healthcare, financial services, and technology sectors as well as deep platform experience in Google, Meta, Linkedin, Amazon, Walmart and Mercado Libre. The agency is a Google Premier Partner and Amazon Advanced Advertising Partner.
MindgruveMacarta現在將彙集消費、快速消費品、B2B、醫療、金融服務和技術行業的行業智慧，以及在谷歌、Meta、領英、亞馬遜、沃爾瑪和Mercado Libre的深入平台經驗。該機構是Google Premier合作伙伴和亞馬遜先進廣告合作伙伴。
For more information about MindgruveMacarta, please visit the website at mindgruvemacarta.com.
有關MindgruveMacarta的更多信息，請訪問網站mindgruvemacarta.com。
About MindgruveMacarta
MindgruveMacarta is a global performance marketing, retail media and data-tech company created from the merger of Mindgruve and Macarta. The agency is comprised of strategists, creatives, media and marketplace experts, data scientists, and engineers driven by one common purpose — accelerate business growth through data-driven marketing, creative, and commerce. With over 300 experts across the globe, MindgruveMacarta's teams provide integrated, performance marketing and retail media solutions for global brands.
關於MindgruveMacarta
MindgruveMacarta是由Mindgruve和Macarta合併而成的全球性能營銷、零售媒體和數據技術公司。機構由策略師、創意人員、媒體和市場專家、數據科學家和工程師組成，驅動力是通過數據驅動的營銷、創意和商業擴展來加速業務增長。MindgruveMacarta在全球擁有300多位專家，爲全球品牌提供集成的性能營銷和零售媒體解決方案。
SOURCE MindgruveMacarta
SOURCE MindgruveMacarta
譯文內容由第三人軟體翻譯。