StockX Verification Report Reveals Platform Stopped Over 40,000 Suspected Fake Sneakers From Entering the Market in the Last Year
StockX Verification Report Reveals Platform Stopped Over 40,000 Suspected Fake Sneakers From Entering the Market in the Last Year
For the first time ever, the platform reports that apparel is the product category most susceptible to counterfeiting
平台首次報告，服裝是最容易遭受僞造的產品類別。
DETROIT, June 6, 2024 /PRNewswire/ -- Just ahead of World Anticounterfeiting Day on June 8, current culture marketplace StockX today released a new report highlighting its latest verification metrics. The third annual report of its kind, "Big Facts: The Verification Report 2024," offers a view into StockX's proprietary review process, the products most faked by counterfeiters, and how the company prevents substandard products from entering the market.
2024年6月6日，美國底特律 / PRNewswire —— 在6月8日世界反盜版日即將到來之際，目前的文化市場交易平台StockX今天發佈了一份突出其最新驗證指標的新報告。這是其類別的第三份年度報告，即“ 大事實：2024年審核報告," 提供了StockX專有審查流程、被僞造者僞造的最多的產品以及公司如何防止劣質產品進入市場的視角。
"In addition to being one of the marketplaces that has persistently invested in fighting the proliferation of counterfeit products, we're among the only platforms in our space that routinely provides this level of market data to our customers," said StockX CEO Scott Cutler. "We know that trust is built on transparency and consistent experiences, and we're passionate about delivering a best-in-class offering that empowers buyers and sellers to trade what they love."
“除了是堅持不斷投資於打擊僞劣產品的市場之一之外，我們是該領域中極少數向客戶定期提供這一市場數據的平台之一，”StockX首席執行官斯科特·卡特勒說道：“我們知道信任是建立在透明度和一致的體驗之上的，並且我們致力於提供一流的服務，讓買家和賣家能夠交易自己所喜歡的東西。”
StockX's multifaceted verification process is core to its customer experience. In the last year alone, StockX rejected over 400,000 products — collectively valued at nearly $85 million — because they did not meet the company's verification standards. This represents an increase of around 100,000 products compared to the same period last year, when StockX blocked roughly 300,000 items. There are several reasons why products don't make it through StockX's verification process — those include things like sizing inconsistencies, missing accessories, box damage, signs of previous wear, or if the company suspects the item is fake.
StockX的多方面驗證流程是其客戶體驗的核心。僅在過去一年中，StockX拒絕了超過40萬件商品，總價值近8500萬美元，因爲它們不符合公司的驗證標準。相比去年同期，這增加了約10萬件商品，當時StockX封鎖了約30萬件商品。商品無法通過StockX的驗證過程的原因有很多，比如尺碼不一致、配件缺失、盒子損壞、有過舊跡象，或者公司懷疑該商品是僞造的。
Key highlights from StockX's third annual Big Facts: The Verification Report include:
StockX第三份年度報告中的重點亮點大事實：審核報告 包括：
Quality Control: StockX's verification process goes far beyond catching counterfeits, a point made clear by quality control metrics provided in the report. According to the data, the No. 1 reason products are rejected during StockX's verification process is signs of previous wear (29%), with suspected fake (19%) being the second most cited reason for failure. This is consistent with StockX's 2023 report, which found that suspected fake products accounted for 20% of verification failures. StockX also revealed that its experts stopped more than 100,000 suspected fake products from trading on the platform over the last year, more than 40,000 of which were sneakers.
質量控制：StockX的驗證流程遠遠超出了抓住僞造品的範疇，報告中提供的質量控制指標也印證了這一點。根據數據，產品在StockX的驗證過程中被拒絕的主要原因是有過舊跡象（29%），而懷疑僞造（19%）是失敗的第二大原因。這與StockX的2023年報告一致，後者發現懷疑的僞造產品占驗證失敗的20%。StockX還透露，其專家在過去一年中阻止了超過10萬個疑似僞造的產品交易，其中超過4萬個是運動鞋。
Counterfeits by Product Category: For the first time, StockX offered a breakdown of the product categories most susceptible to counterfeits. According to the data, apparel and sneakers top the list, with apparel accounting for 54% of suspected fake verification failures in the last year and sneakers accounting for 33%.
產品類別中最容易遭受僞造的：StockX首次提供了一個最容易遭受僞造的產品類別的分類。根據數據，服裝和運動鞋位列榜首，服裝在過去一年中佔懷疑僞造品驗證失敗的54%，運動鞋佔33%。
Fakes Busted: The suspected fake products StockX verification experts have seen most frequently in the last year include both high price point items and more affordable options, proving that no product or brand is safe from counterfeiting. In the sneakers category, the No. 1 product was the adidas Yeezy Boost 350 V2 Zebra followed by the adidas Campus 00s Core Black (No. 2) and the Jordan 4 Retro Black Cat (2020) (No. 3). Fear of God hoodies dominated the apparel category for the second year, with the Fear of God Essentials Hoodie Light Oatmeal taking the top spot. Tried and true classics and popular staples topped the list for handbags, including black colorways of the Jacquemus Le Grand Bambino and Telfar Shopping Bag Medium as well as the Louis Vuitton Mini Bumbag Monogram.
成功摧毀僞劣產品：由StockX驗證專家在過去一年中看到的疑似僞造產品最常見的包括價格較高的商品和價格較低的商品，證明沒有任何產品或品牌能夠倖免於僞造。在運動鞋類別中，首位產品是阿迪達斯Yeezy增強350 V2斑馬鞋，其次是Air Jordan IV白色/紅色等。adidas校園00s黑色款（第2名）和喬丹4復古黑貓（2020）（第3名）。Fear of god連帽衫是服裝類別中第二年的焦點，其中 Fear of god 象徵性連帽衫以第一的排名脫穎而出。經典和熱門的手提包包括黑色系列的 Fear of god基礎奶油色連帽衫入選。以及 Jacquemus浩大的嬰兒推車，和頁面。Telfar中號購物袋，以及Louis Vuitton小型腰包帶上停靠了。全球貨幣和驗證網絡：.
Global Fulfillment and Verification Network: Today, StockX has a robust network with verification centers that stretch across three continents — North America, Europe, and Asia — and hundreds of team members dedicated to this critical function. International markets are also a key source of platform growth. The business now operates across 5,000 different trade lanes, and in 2023 nearly half of all StockX trades were fulfilled by international sellers.
如今，StockX擁有一個強大的網絡，驗證中心遍佈三大洲——北美、歐洲和亞洲——和數百名專門從事此項重要工作的團隊成員。國際市場也是該平台增長的關鍵來源之一。該業務現在跨越5,000個不同的交易通道，在2023年，將近一半的StockX交易由國際賣家完成。訪問全文報告，請訪問
To view the full report, visit .
關於StockX.
About StockX
StockX is proud to be a Detroit-based technology leader focused on the large and growing online market for sneakers, apparel and accessories, electronics, collectibles, and trading cards. StockX's powerful platform connects buyers and sellers of high-demand consumer goods from around the world using dynamic pricing mechanics. This approach affords access and market visibility powered by real-time data that empowers buyers and sellers to determine and transact based on market value. The StockX platform features hundreds of brands across verticals including Jordan Brand, adidas, Nike, Supreme, BAPE, Off-White, Louis Vuitton, and Gucci; collectibles from artists including KAWS and Takashi Murakami; and electronics from industry-leading manufacturers Sony, Microsoft, Nvidia, and Apple. Launched in 2016, StockX employs over 1,000 people across offices and verification centers around the world. Learn more at .
StockX是一家以底特律爲基地的科技領導者，專注於不斷增長的在線運動鞋、服裝和配飾、電子產品、藏品和交易卡市場。StockX強大的平台通過動態定價機制連接了全球各地的高需求消費品買家和賣家。這種方法提供了基於實時數據的訪問和市場可見性，賦予買家和賣家基於市場價值來判斷和交易的權力。StockX平台涵蓋了包括喬丹、adidas、Nike、supreme、BAPE、Off-white、louis vuitton和gucci在內的數百個品牌。還擁有藝術家KAWS和Takashi Murakami的藏品以及由索尼、微軟、英偉達和蘋果等行業領先製造商製造的電子產品。StockX於2016年推出，在全球各地的辦事處和驗證中心擁有超過1,000名員工。了解更多信息，請訪問
StockX引以爲豪的是成爲一家以底特律爲基地的科技領軍企業，專注於不斷增長的在線運動鞋、服裝和配飾、電子產品、藏品和交易卡市場。StockX強大的平台通過動態定價機制連接了全球各地的高需求消費品買家和賣家。這種方法提供了基於實時數據的訪問和市場可見性，賦予買家和賣家基於市場價值來判斷和交易的權力。StockX平台涵蓋了包括喬丹、adidas、Nike、supreme、BAPE、Off-white、louis vuitton和gucci在內的數百個品牌。還擁有藝術家KAWS和Takashi Murakami的藏品以及由索尼、微軟、英偉達和蘋果等行業領先製造商製造的電子產品。.
SOURCE StockX
來源：StockX
譯文內容由第三人軟體翻譯。