CLAIRE'S CREATES A WORLD OF HELLO KITTY ALL YEAR LONG WITH AN EXCLUSIVE, LARGER-THAN-LIFE CELEBRATION
CLAIRE'S CREATES A WORLD OF HELLO KITTY ALL YEAR LONG WITH AN EXCLUSIVE, LARGER-THAN-LIFE CELEBRATION
A destination for all things Hello Kitty, Claire's is marking the icon's 50th anniversary year with an ongoing celebration that kicks off with a wonderfully futuristic campaign, in-store event, exclusive product drops and more
作爲Hello Kitty的專屬商城，Claire's將和icon的50週年一起啓動一場奇妙未來主義活動，原創系列產品、商城活動、獨家產品等等，讓我們一起慶祝！
HOFFMAN ESTATES, Ill., June 5, 2024 /PRNewswire/ -- Claire's is unleashing a whole new dimension of its partnership with Hello Kitty with a creative campaign, exclusive collection and year-long activations that bring Hello Kitty's legacy to life like never before. Featuring exclusive product drops, in-store celebrations, CGI-centric digital takeovers, social media moments and more, Claire's ambition is to share the messages of friendship, kindness, and self-expression with fans worldwide.
伊利諾伊霍夫曼莊園，2024年6月5日/美通社——Claire's與Hello Kitty的合作將達到全新維度，原創系列產品與爲期一年的慶祝活動將帶領Hello Kitty的傳奇人生煥發出全新的活力。活動將包括獨家產品首發、商場慶祝活動、以CGI爲中心的數字佔領、社交媒體互動等等，Claire's將全球粉絲與平等友誼、仁慈、自我表達等價值觀聯繫在一起。
Launching today, the "Hello Kitty, Hello World" campaign creates an immersive celebration honoring the global icon, cementing Claire's as a go-to destination for all things Hello Kitty in her 50th anniversary year.
“Hello Kitty, Hello World”活動從今天開始，創作一個身臨其境的慶典，以紀念這位全球icon，彰顯Claire's在Hello Kitty的50歲週年慶典年成爲所有Hello Kitty粉絲的必經之地。
"Hello Kitty, Hello World" is a surreal and colorful world brought to life by 3D artist Kirill Emelyanov and infused with exclusive Hello Kitty Claire's products to ignite the anniversary celebration. Throughout the year, Claire's will continue to add to the excitement as the one-stop-shop for all things Hello Kitty, celebrating with new moments, product launches and programming.
“Hello Kitty, Hello World”是一個色彩繽紛的、超現實的世界，由3D藝術家Kirill Emelyanov繪製而成，加上Claire's獨家Hello Kitty產品，點燃週年慶典的激情。整年，Claire's將會繼續推出新系列、新的產品和新的項目，爲Hello Kitty集齊全球範圍內的粉絲。
"For the past 50 years, Hello Kitty has been a globally recognized representation of kindness, friendship, and self-expression, the values that Claire's has championed over the past six decades," said Claudia Lima-Guinehut, Claire's EVP and Chief Merchant Officer. "As a longtime friend of Hello Kitty, we're proud to honor the beloved character and share her message around the globe."
Claire's執行副總裁暨首席商品官Claudia Lima-Guinehut指出：“在過去的50年中，Hello Kitty一直都是全球公認的善良、友誼和自我表達的代表。這些價值觀是Claire's在過去六十年中一直推崇的，作爲Hello Kitty的老朋友，我們很自豪地向全球致敬這位受人喜愛的角色，並與她一同分享這條信息。”
The first exclusive Hello Kitty Claire's product drop is now available to consumers featuring an array of red and white products and accessories, including hats, purses, jewelry, backpacks, water bottles, phone cases and more. In true Claire's fashion, customers can also get pierced with exclusive Hello Kitty earrings as a part of the brand's leading piercing experience. This product line will be followed by several more exclusive collections featuring Hello Kitty and her friends.
首批獨家Hello Kitty Claire's產品已經上市，包括各種紅、白色的產品和配件，如帽子、錢包、珠寶、揹包、水瓶、手機套等等。像往常一樣，Claire's還會爲顧客提供獨有的Hello Kitty耳飾，使其享受到最佳穿刺體驗。此外，還將爲更多的Hello Kitty和她的朋友們推出多個獨家系列。
"2024 marks a milestone year for Hello Kitty, and her 50th anniversary celebration includes offering her fans supercute and limited-edition products. It wouldn't be complete without a celebratory collection sold exclusively at Claire's," said Jill Koch, SVP of Brand Management and Marketing at Sanrio. "Both Hello Kitty and Claire's have inspired creativity and personal style for generations, and we are happy to be celebrating this incredible anniversary together."
“2024年是Hello Kitty的重大里程碑，她的50週年慶典囊括超可愛的、限量版的產品，其中在Claire's專賣店中購買的慶典系列也很重要。”Sanrio品牌管理和市場營銷高級副總裁Jill Koch表示。th“Hello Kitty和Claire's這兩個品牌都激發了幾代人的創造力和個人風格，我們很高興能夠一起慶祝這個難以置信的週年紀念。”. 要購買這一系列產品，請到當地的Claire's商店或Claires.com進行購買。請關注Claire's的社交媒體渠道，了解更多有關“Hello Kitty, Hello World”的內容，以及Claire's一整年的慶祝活動信息。
To shop the collection, visit your local Claire's store or Claires.com. Follow along on Claire's social channels for more "Hello Kitty, Hello World" content, as well as information on how Claire's will be celebrating all year long.
關於Claire's Holdings LLC Claire's Holdings LLC是一個全新的、全球性的時尚品牌強國，致力於通過創新與提供獨家、精心策劃的產品和體驗，激發自我表達。通過全球品牌Claire's和Icing，Claire's爲顧客提供身臨其境的、全渠道購物體驗，在北美和歐洲擁有自有與授權店鋪，中東和南非也擁有特許經營店。更多Claire's的信息，請登錄corporate.claires.com。
About Claire's Holdings LLC
Claire's Holdings LLC is a fully integrated, global fashion brand powerhouse committed to inspiring self-expression through the creation and delivery of exclusive, well-curated products and experiences. Through its global brands, Claire's and Icing, the company delivers an immersive, omnichannel shopping experience with owned and concession stores throughout North America and Europe as well as franchise stores in the Middle East and South Africa. More information regarding Claire's is available at corporate.claires.com.
關於Sanrio
Sanrio是全球知名的生活品牌，最廣爲人知的代表人物是創造於1974年的Hello Kitty，目前在許多其他備受喜愛的品牌包括：My Melody，Kuromi，LittleTwinStars，Cinnamoroll，Pompompurin，gudetama，Aggretsuko，Chococat，Badtz-maru和Keroppi。自1960年以來，Sanrio秉承着小禮物能夠帶給人們幸福和友誼的理念，提供品質卓越的產品、服務和活動，以促進交流和啓發世界各地的獨特體驗和消費體驗。如今，Sanrio的業務擴展到了娛樂行業，包括多個內容系列、遊戲和主題公園等領域。Sanrio擁有龐大的產品系列，可在全球130多個國家和地區購買。Sanrio希望能通過他們的願景：“One World，Connecting Smiles.”爲每個人帶來微笑。有關Sanrio更多信息，請訪問。
Claire's Holdings LLC是一個全球綜合時尚品牌巨頭，致力於通過創造和提供獨家、策劃良好的產品和體驗來激發自我表達。通過其全球品牌Claire's和Icing，公司提供沉浸式的全渠道購物體驗，在北美和歐洲擁有自營和特許店，在中東和南非擁有特許店。有關Claire's的更多信息，請訪問corporate.claires.com.
About Sanrio
Sanrio is the global lifestyle brand best known for Hello Kitty who was created in 1974, and home to many other beloved character brands such as My Melody, Kuromi, LittleTwinStars, Cinnamoroll, Pompompurin, gudetama, Aggretsuko, Chococat, Badtz-maru and Keroppi. Sanrio was founded on the philosophy that a small gift can bring happiness and friendship to people of all ages. Since 1960, this philosophy has served as the inspiration to offer quality products, services and activities that promote communication and inspire unique consumer experiences across the world. Today, Sanrio's business extends into the entertainment industry with several content series, gaming offerings and theme parks. Sanrio boasts an extensive product lineup which is available in over 130 countries. Sanrio hopes to bring smiles to everyone's faces with their vision of "One World, Connecting Smiles." To learn more about Sanrio, please visit .
關於Sanrio
Sanrio是全球知名的生活品牌，最廣爲人知的代表人物是創造於1974年的Hello Kitty，目前在許多其他備受喜愛的品牌包括：My Melody，Kuromi，LittleTwinStars，Cinnamoroll，Pompompurin，gudetama，Aggretsuko，Chococat，Badtz-maru和Keroppi。自1960年以來，Sanrio秉承着小禮物能夠帶給人們幸福和友誼的理念，提供品質卓越的產品、服務和活動，以促進交流和啓發世界各地的獨特體驗和消費體驗。如今，Sanrio的業務擴展到了娛樂行業，包括多個內容系列、遊戲和主題公園等領域。Sanrio擁有龐大的產品系列，可在全球130多個國家和地區購買。Sanrio希望能通過他們的願景：“One World，Connecting Smiles.”爲每個人帶來微笑。要了解有關Sanrio的更多信息，請訪問
MEDIA CONTACTS
Hailey Hauldren, SHADOW
[email protected]
媒體聯繫人
Hailey Hauldren, SHADOW
[email protected]
Sarah Gordon, SHADOW
[email protected]
Sarah Gordon, SHADOW
[email protected]
SOURCE Claire's
SOURCE Claire's
譯文內容由第三人軟體翻譯。