Recently, Blue Moon (06993)'s “Extreme Cleanliness Tour” was officially launched in Guangzhou. As a long-term scientific and technological activity carried out by the Blue Moon Program, the “Extreme Clean Journey” invites users from all over the country to the Blue Moon Washing Research & Teaching Center through various channels to learn about washing principles, explore the mysteries of cleaning, and solve washing problems.
On the “Extreme Clean Journey”, users explore future laundry technology by visiting the Washing Science and Technology Museum; learn about scientific washing methods for different types of clothing and stains by visiting the Washing Science and Technology Museum; visiting the Pearl River at night to enjoy the night view of Guangzhou, share washing stories, and experience a beautiful clean journey.
According to the Zhitong Finance App, as one of the leading enterprises in the field of household chemicals in Jiaqing, Blue Moon has been deeply involved in the field of cleaning for 32 years, continuously leading industry transformation through continuous innovation in products. From pioneering the promotion of laundry detergent to the whole country, opening the curtain of the “liquid” era of laundry in China, to upgrading concentrated laundry detergent, to integrating “concentrate+” biotechnology laundry detergent upgrades, Blue Moon's future laundry technology innovation continues to be at the forefront of the industry.
Take Extreme Biotech Laundry Detergent as an example. According to the “Extreme Clean Journey” explainer on site, the active substance content of Extreme Biotech Laundry Detergent reached 47%, which is 3 times that of the national standard laundry detergent, and has excellent stain removal power. It also dissolves instantly in water, is easy to rinse with no residue, and can achieve efficient cleaning results in quick wash mode, and reduce water consumption and number of rinses during rinsing. At the same time, its cutting-edge washing technology, such as biological stain removal, stain redeposition resistance, and fiber finishing, can bring users a new “clean as new” laundry experience, leading the “concentrate+” biotechnology laundry era.
As can be seen, as a leading enterprise in the detergent industry, Blue Moon adheres to the values of “for users, more superior”, continuously challenges new heights of product innovation, and has become a pioneer leading the development of the industry. With the long-term development of Blue Moon's “Supreme Clean Journey”, I believe Blue Moon's excellent product strength and “Clean Expert” brand competitiveness will also be fully demonstrated at the event.