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Hisense Welcomes Goalkeeping Icon Iker Casillas to UEFA EURO 2024 'BEYOND GLORY' Campaign

Hisense Welcomes Goalkeeping Icon Iker Casillas to UEFA EURO 2024 'BEYOND GLORY' Campaign

海信歡迎守門員偶像艾克爾·卡西利亞斯參加 2024 年歐洲足聯歐洲盃 “BEYOND GLORY” 活動
PR Newswire ·  05/20 18:45

QINGDAO, China, May 20, 2024 /PRNewswire/ -- Global home appliance corporation Hisense is teaming-up former Spanish international and legendary Madrid goalkeeper Iker Casillas with another World Cup winning captain Manuel Neuer for the Hisense 'BEYOND GLORY' UEFA EURO 2024 campaign.

中國青島,2024年5月20日 /PRNewswire/ — 全球家電公司海信正在與前西班牙國腳和傳奇的馬德里門將艾克爾·卡西利亞斯與另一位世界盃冠軍隊長曼努埃爾·諾伊爾聯手參加海信 “BEYOND GLORY” 2024年歐洲足聯歐洲盃戰役。

Icon Iker Casillas partners with Hisense as Global Brand Ambassador
Icon Iker Casillas 與海信合作擔任全球品牌大使

Renowned for his ability to produce spectacular saves, Iker Casillas is considered one of the greatest goalkeepers of all time. In joining Manuel as a Hisense Global Brand Ambassador, he will be adding support to the Hisense 'BEYOND GLORY' campaign and its iconic product line-up, celebrating the ultimate footballing achievement of winning EURO honors.

伊克爾·卡西利亞斯以其出色的撲救能力而聞名,被認爲是有史以來最偉大的守門員之一。加入曼努埃爾擔任海信全球品牌大使,他將爲海信 “BEYOND GLORY” 活動及其標誌性產品陣容提供支持,慶祝贏得歐洲榮譽的終極足球成就。

"I am delighted to partner with Hisense and join the 'BEYOND GLORY' campaign which puts the spotlight on celebrating the world's best goalkeepers," explained Iker Casillas. "A goalkeeper's winning reputation is based on their reliability. I am pleased to be invited by Hisense as a Global Ambassador, representing a company relied on by its customers for creating innovative technology that improves their lives."

艾克爾·卡西利亞斯解釋說:“我很高興能與海信合作參加'BEYOND GLORY'活動,該活動將聚焦於慶祝世界上最好的守門員。”“守門員的勝利聲譽取決於他們的可靠性。我很高興受海信邀請擔任全球大使,代表一家深受客戶信賴的公司,他們創造了改善生活的創新技術。”

With host nation Germany buzzing during the competition, Hisense as an official partner of UEFA EURO 2024 is joining the excitement with a 'Hisense BEYOND GLORY Tour', showcasing its innovative display technology delivering the perfect TV game-watching experiences, and latest smart-life home appliances.

隨着東道國德國在比賽中熱鬧非凡,作爲2024年歐洲足聯歐洲盃的官方合作伙伴,海信將與激動人心的 “海信BEYOND GLORY之旅” 一起展現其創新的顯示技術,提供完美的電視遊戲觀看體驗和最新的智能生活家用電器。

Fans visiting the roadshow, which tours five host cities, have the chance to test their goalkeeping skills against a series of shooting challenges, whilst also exploring a showcase of Hisense's cutting-edge TV products and home appliances.

參觀路演的球迷有機會在一系列射擊挑戰中測試自己的守門技能,同時還可以探索展示海信尖端電視產品和家用電器的展示櫃。路演將在五個主辦城市巡迴演出。

In his role as a Global Ambassador, Iker will be joining the footballing fun with personal appearances to meet fans at the Frankfurt stop of the 'Hisense BEYOND GLORY Tour' during the tournament.

作爲全球大使,艾克爾將在比賽期間親自露面,在 “海信BEYOND GLORY Tour” 的法蘭克福站與球迷見面,加入足球的樂趣。

The Hisense 'BEYOND GLORY' campaign highlights the company's unwavering commitment to pioneering technology with unparallelled quality in the pursuit of a better life. The campaign marks the third consecutive UEFA European Championship that Hisense has partnered the event which provides a tremendous opportunity to continue to connect the Hisense brand with consumers around the world.

海信的 “BEYOND GLORY” 活動凸顯了該公司堅定不移地致力於以無與倫比的質量開拓技術,追求更美好的生活。該活動標誌着海信連續第三次與該賽事合作舉辦歐足聯歐洲錦標賽,這爲繼續將海信品牌與世界各地的消費者聯繫起來提供了絕佳的機會。

About Hisense

關於海信

Hisense is a leading global home appliance and consumer electronics brand. Hisense's business covers multimedia products (with a focus on Smart TVs), home appliances, and IT intelligent information. Hisense Retains No. 2 Ranking Globally for TV Shipment in 2023. Hisense has grown rapidly, and now operates in more than 160 countries.

海信是全球領先的家用電器和消費電子品牌。海信的業務涵蓋多媒體產品(重點是智能電視)、家用電器和IT智能信息。海信在2023年電視出貨量保持全球排名第二。海信發展迅速,目前業務遍及160多個國家。

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