Gelonghui, May 20 | Recently, Pharmacist helped its own brand Le Pharmacist Agastache Zhengqi Oral Liquid appeared on CCTV, focusing on advantageous selling points such as the product “0 alcohol, lightweight and portable, ready to drink” to promote the strong entry of large Agastache products into the market during the season. This round of marketing covers CCTV's golden resources such as 1, 2, and 4 sets, and locks in the prime time period for each channel. The broadcast cycle will continue from May to December to achieve high-frequency, wide-coverage, and deep-penetrating audience reach. According to data from Zhongkang CHIS, the overall scale of agastache products in the out-of-hospital market reached 3.24 billion yuan in 2023, of which the oral liquid dosage amount reached 1,874 billion yuan, accounting for 57.8%. As this year's hot season approaches, this category will also enter peak sales season. According to information, at present, only two domestic companies have approval for the production of Agastache Zhengqi Oral Liquid. Pharmacist Help is expected to quickly enter this market segment with its broad and accurate channel layout and the product's unique “bag design, lightweight and portable” selling point. In the 2023 financial report, Pharmacist Help proposed “further expanding the brand's first promotion, especially its own brand business”, and “strengthening omni-channel coverage of high-quality and unique products such as the first major single product on the basis of the first major single product of Agastache Zhengqi Oral Liquid”. Since this year, the strategy has been progressing steadily. As of April of this year, the number of “Le Pharmacist” products on the market exceeded 100, and the total number of “Le Pharmacist” purchased more than 300,000 customers, becoming a new force in terminal pharmaceutical sales. Le Pharmacist Agastache Zhengqi Oral Liquid went on sale in January of this year. This is the first major product launched by Pharmacist Gang. With good product strength and platform channel power, Le Pharmacist Agastache Zhengqi Oral Liquid quickly opened the market. As of mid-May, this single product had covered 80,000 pharmacies and clinics across the country. Through the launch of the brand and the continuous promotion of its own brand strategy, Pharmacist Help will further integrate upstream and downstream resources and enhance supply chain capabilities, which is expected to form new growth potential.