Square Enix Commits To 'Aggressively Pursue Multiplatform Strategy' To Combat Profit Dip
Square Enix Commits To 'Aggressively Pursue Multiplatform Strategy' To Combat Profit Dip
Square Enix Holdings Co (OTC:SQNXF) is undergoing a company-wide reboot in response to a notable profit dip, despite a slight uptick in sales in the Digital Entertainment segment.
儘管數字娛樂板塊的銷售額略有上升，但史克威爾艾尼克斯控股公司（場外交易代碼：SQNXF）仍在進行全公司範圍的重啓，以應對利潤的顯著下降。
The company reported a ¥8.1 billion (approximately $51.9 million) operating loss in the HD games subcategory, particularly with PlayStation 5-exclusive titles like Final Fantasy 16 and Final Fantasy 7 Rebirth.
該公司報告稱，高清遊戲子類別的營業虧損爲81億日元（約合5190萬美元），尤其是《最終幻想16》和《最終幻想7重生》等PlayStation 5獨家遊戲。
Specifics on Final Fantasy 7 Rebirth's sales figures weren't disclosed. Square Enix acknowledged the challenge in achieving profitability. The company suffered from an "incomplete journey to better profitability in HD game development'."
《最終幻想7重生》的銷售數據細節尚未披露。史克威爾艾尼克斯承認在實現盈利方面面臨挑戰。該公司遭遇了 “提高高清遊戲開發盈利能力的旅程尚未完成”。
The company also admitted that some titles "failed to live up to profit expectations, especially outsourced titles and some AAA titles."
該公司還承認，一些遊戲 “未能達到利潤預期，尤其是外包遊戲和一些AAA遊戲。”
To counter these setbacks, Square Enix introduced a three-year strategy called "Square Enix Reboots, and Awakens," aiming for platform diversification.
爲了應對這些挫折，史克威爾艾尼克斯推出了一項爲期三年的戰略，名爲 “史克威爾艾尼克斯重啓和覺醒”，旨在實現平台多元化。
Square Enix announced it would "aggressively pursue a multiplatform strategy that includes Nintendo platforms, PlayStation, Xbox, and PCs."
史克威爾艾尼克斯宣佈將 “積極推行包括任天堂平台、PlayStation、Xbox和電腦在內的多平台戰略。”
Additionally, it stated it would "build an environment where more customers can enjoy our titles in regards to major franchises and AAA titles, including catalog titles."
此外，它表示將 “營造一個環境，讓更多的客戶可以享受我們的主要特許經營權和AAA類遊戲，包括目錄標題。”
While suggesting a move away from PlayStation exclusivity for mainline Final Fantasy games, they haven't provided specific details beyond the upcoming PC launch of Final Fantasy 16.
儘管他們建議取消主線《最終幻想》遊戲的PlayStation獨家經營權，但除了即將發佈的《最終幻想16》PC版外，他們沒有提供具體的細節。
Furthermore, Square Enix said they would make a shift from quantity to quality, promising to deliver "ensured fun." They suggested a more spaced-out release schedule for major Final Fantasy titles.
此外，史克威爾艾尼克斯表示，他們將從數量轉向質量，承諾提供 “有保障的樂趣”。他們建議爲主要的《最終幻想》遊戲制定更間隔的發佈時間表。
In terms of financial challenges, Square Enix revealed it had absorbed ¥22.1 billion (approx $140.9 million) in "content abandonment losses" before the May 13 financial report. The company did not disclose the titles affected by these losses.
在財務挑戰方面，史克威爾艾尼克斯透露，在5月13日財務報告發布之前，它已經吸收了221億日元（約合1.409億美元）的 “內容放棄損失”。該公司沒有透露受這些損失影響的所有權。
Looking ahead, Square Enix has several projects in the pipeline. These include the launch of Dawntrail, an expansion for the ongoing MMO Final Fantasy 14, scheduled for late June. Kingdom Hearts 4, the third game in the Final Fantasy remake trilogy, and Dragon Quest 12 are currently in development.
展望未來，史克威爾艾尼克斯有幾個項目正在籌備中。其中包括定於6月下旬推出的Dawntrail，這是正在進行的MMO《最終幻想14》的擴展版。最終幻想重製三部曲中的第三款遊戲《王國之心4》和《勇者鬥惡龍12》目前正在開發中。
Image credits: Tada Images on Shutterstock.
圖片來源：Shutterstock 上的 Tada Images。
譯文內容由第三人軟體翻譯。