Cannabis-Infused Innovator Jones Soda Co. Partners With Street League Skateboarding In Multi-Year Deal
Cannabis-Infused Innovator Jones Soda Co. Partners With Street League Skateboarding In Multi-Year Deal
Street League Skateboarding (SLS) and Jones Soda Co. (OTC:JSDA), a leader in craft sodas and innovative cannabis-infused beverages, have announced a multi-year partnership. This alliance is set to nurture the next generation of skateboarders and enhance fan experiences at SLS events.
街頭聯盟滑板（SLS）和瓊斯蘇打公司（場外交易代碼：JSDA）是精釀蘇打水和注入大麻的創新飲料的領導者，宣佈了爲期多年的合作伙伴關係。該聯盟將培育下一代滑板手，增強粉絲在SLS賽事中的體驗。
This collaboration integrates Jones Soda's distinctive craft soda line and its action sports legacy into various aspects of the SLS, including venues, athlete activations and content branding for the 2024 and 2025 seasons.
此次合作將瓊斯蘇打獨特的精釀汽水系列及其極限運動遺產整合到SLS的各個方面，包括2024和2025賽季的場地、運動員活動和內容品牌推廣。
"At Thrill One, we're excited to partner with Jones Soda, a brand with a deep, historical commitment to action sports and consumers," said Matt Cohn, CEO of Thrill One Sports & Entertainment, the parent company of SLS. "Their innovative approach to fan engagement, capturing the spirit of early social media through their iconic labels, showcases their status as pioneers in connecting with audiences. Together, we look forward to building on this existing loyalty, celebrating and developing the next generation of skateboarders, and enhancing our shared experience with fans worldwide."
SLS母公司Thrill One Sports & Entertainment首席執行官馬特·科恩表示：“在Thrill One，我們很高興能與瓊斯蘇打合作，該品牌對極限運動和消費者有着深厚的歷史承諾。”“他們創新的粉絲參與方式，通過其標誌性標籤捕捉了早期社交媒體的精神，展示了他們作爲與觀衆建立聯繫的先驅者的地位。我們共同期待在現有的忠誠度基礎上再接再厲，慶祝和培養下一代滑板運動員，並增強我們與全球粉絲的共同體驗。”
SLS Futures
SLS 期貨
The partnership promises to bring a fresh dynamic to SLS events, starting with the upcoming SLS Apex on May 25.
從即將於5月25日舉行的SLS Apex開始，該合作伙伴關係有望爲SLS活動帶來新的活力。
A cornerstone of this alliance is the newly introduced 'SLS Futures', a youth development program sponsored by Jones Soda. This initiative will be hosted at the renowned Woodward action sports camp, providing a platform for young skateboarders to hone their skills and compete for opportunities to advance in the sport.
該聯盟的基石是新推出的 “SLS Futures”，這是一項由瓊斯·蘇達贊助的青年發展計劃。該計劃將在著名的伍德沃德極限運動夏令營中舉辦，爲年輕滑板運動員提供一個磨練技能和爭奪在這項運動中取得進步的機會的平台。
SLS Super Crown World Championship
SLS 超級皇冠世界錦標賽
This partnership builds on the impressive growth and popularity SLS has enjoyed over recent seasons.
這種夥伴關係建立在SLS最近幾個賽季取得的驚人增長和知名度的基礎上。
Following a record-breaking 2023 season, which saw the SLS Super Crown World Championship in São Paulo attract over 15 million viewers, the league continues to see significant growth in social media engagement and broadcast viewership.
繼創紀錄的2023賽季之後，在聖保羅舉行的SLS超級皇冠世界錦標賽吸引了超過1500萬觀衆，此後，聯盟的社交媒體參與度和廣播收視率繼續顯著增長。
The alliance with Jones Soda is set to amplify this momentum, promising to deliver enhanced experiences for fans and athletes alike.
與Jones Soda的聯盟將增強這一勢頭，承諾爲球迷和運動員提供更好的體驗。
Are you interested in finding the right partnership for your business in the cannabis industry? Don't miss the opportunity to join us at the 19th Benzinga Cannabis Capital Conference in Chicago this October 8-9. Engage with top executives, investors, policymakers, and advocates to explore the industry's future. Secure your tickets now before prices increase by following this link.
您是否有興趣爲大麻行業的業務尋找合適的合作伙伴關係？千萬不要錯過參加今年10月8日至9日在芝加哥舉行的第19屆Benzinga大麻資本會議的機會。與高層管理人員、投資者、政策制定者和倡導者互動，探索該行業的未來。在價格上漲之前，立即通過以下方式保護您的門票 這個鏈接。
Photo: AI-Generated Image.
照片：人工智能生成的圖像。
譯文內容由第三人軟體翻譯。