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"Microsoft Makes Copilot Available To All Advertisers; Microsoft Copilot Now Offers AI-Powered Conversational Support, Creative Asset Recommendations And Content Generation Capabilities" - Search Engine Land

"Microsoft Makes Copilot Available To All Advertisers; Microsoft Copilot Now Offers AI-Powered Conversational Support, Creative Asset Recommendations And Content Generation Capabilities" - Search Engine Land

“微軟向所有廣告商提供Copilot;微軟Copilot現在提供人工智能驅動的對話支持、創意資產推薦和內容生成功能”-Search Engine Land
Benzinga ·  04/29 23:07

Microsoft's AI assistant Copilot is now available for all advertisers across the Microsoft Advertising Platform, a month after they increased the testing pool, the company announced today.

微軟今天宣佈,微軟的人工智能助手Copilot現在可供微軟廣告平台上的所有廣告商使用,此前他們增加了測試池。

Why we care: Microsoft touts CopIlot as a way for advertisers to save time on routine tasks, focus on strategic decision-making and improve overall performance. We'll be watching closely to see whether these claims are actually true for advertisers.

我們關心的原因:微軟吹捧CoPilot是廣告商節省日常任務時間、專注於戰略決策和提高整體績效的一種方式。我們將密切關注這些說法對廣告商來說是否屬實。

What's new. Copilot offers several AI-powered capabilities within the ad platform, including:

什麼是新的。Copilot 在廣告平台內提供多種人工智能驅動的功能,包括:

  • Natural language conversational chat to get answers and synthesize info.
  • Recommendations for ad creative assets like images and copy.
  • AI-generated images and other assets on demand.
  • Integrated throughout the platform UI and workflows.
  • 自然語言對話聊天以獲取答案併合成信息。
  • 對圖片和文案等廣告創意資源的建議。
  • 按需提供 AI 生成的圖像和其他資產。
  • 集成在整個平台的用戶界面和工作流程中。

譯文內容由第三人軟體翻譯。


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