Build-A-Bear Workshop Is Your ONE HOP SHOP for Bunny Visits and Last Minute Easter Gifts
Build-A-Bear Workshop Is Your ONE HOP SHOP for Bunny Visits and Last Minute Easter Gifts
Popular Mini Beans are Back in Stock for Basket Building and Pawlette the Bunny to Visit Select Stores This Easter Saturday
Basket Building 和 Pawlette the Bunny 将在复活节星期六光顾精选门店的热门迷你豆子又回来了
ST. LOUIS, March 26, 2024 /PRNewswire/ -- Build-A-Bear Workshop (NYSE: BBW), the experiential branded retail company known for celebrating moments and creating endearing memories, today announces that their hit new plush collection, Mini Beans, are now back in stock in all Workshops across the country just in time to complete last minute Easter Baskets. In honor of the holiday, children can also visit with the beloved Build-A-Bear costumed character , Pawlette the Bunny, at select Workshop locations on Easter Saturday. Guests are invited to check their local Build-A-Bear Workshop for details on these special appearances.
ST。路易，2024 年 3 月 26 日 /PRNewswire/ — 以庆祝时刻和创造美好回忆而闻名的体验式品牌零售公司 Build-A-Bear Workshop（纽约证券交易所代码：BBW）今天宣布，他们的热门新毛绒系列， 迷你豆子，现在全国各地的所有研讨会都有现货，正好赶上最后一刻完成复活节篮子。为了纪念这个节日，孩子们还可以在复活节星期六的部分工作坊地点与备受喜爱的 Build-A-Bear 服装角色 Pawlette the Bunny 一起参观。邀请嘉宾前往当地的 Build-A-Bear 工作坊了解这些特别演出的详细信息。
The new Mini Beans collection was recently launched and immediately became a "fan favorite" due to their adorable hand-held size and wide selection, inspired by many of Build-A-Bear's classic furry friends over the years. As styles started selling out, the company reacted to the strong interest in the collection by quickly replenishing the stores, including some of the special limited-edition items. The Mini Beans line ranges from traditional teddy bears to trend animals like the popular longhorn to the petite version of Pawlette the Bunny, which are all back in time to celebrate Easter, and the perfect size to fill the perfect basket.
全新的 Mini Beans 系列最近推出，凭借其可爱的手持式尺寸和丰富的选择，立即成为 “粉丝的最爱”，灵感来自Build-A-Bear的许多经典毛茸茸朋友。随着款式开始售罄，该公司对该系列的浓厚兴趣做出了反应，迅速补充了门店，包括一些特别限量版商品。Mini Beans 系列产品种类繁多，既有传统的泰迪熊，也有流行的长角牛等潮流动物，再到小号的 Pawlette the Bunny，它们都回到了庆祝复活节的时候，而且尺寸恰到好处，可以装满完美的篮子。
Build-A-Bear has been a staple of Easter celebrations for over 25 years as families enjoy the tradition of making a special seasonal memory by creating a new furry friend from a fresh spring-inspired collection of plush animals and outfits or taking photos with Pawlette the Bunny. This year, the company is also offering special characterized plush Easter baskets ready to be filled with an assortment of Build-A-Bear favorites.
在过去的25年中，Build-A-Bear一直是复活节庆祝活动的主打项目，家庭都喜欢通过从春季风格的新毛绒动物和服装系列中寻找新的毛茸茸的朋友，或者与兔子Pawlette the Bunny合影来留下特殊的季节性回忆。今年，该公司还将提供具有特殊特色的毛绒复活节篮子，随时可以装满各种Build-A-Bear最受欢迎的商品。
"Build-A-Bear Workshop is known for celebrations and memory making, from birthdays to holidays, and we work hard to deliver on our mission of 'adding a little more heart to life,' to guests during these special moments," said Sharon Price John, President and CEO of Build-A-Bear Workshop. "Traditions and family experiences like Easter Baskets and visiting the Bunny are an important part of childhood and we are delighted to be a part of those moments with our fans. We are also excited that the reception of Mini Beans has been so positive and that we were able to get these tiny furry friends back into all of our stores just in time for the holiday!"
Build-A-Bear Workshop总裁兼首席执行官Sharon Price John表示：“Build-A-Bear Workshop以庆祝活动和纪念活动而闻名，从生日到节日，我们努力在这些特殊时刻向来宾兑现'为生活增添一点心灵'的使命。”“诸如复活节篮子和参观兔子之类的传统和家庭体验是童年的重要组成部分，我们很高兴能与粉丝一起度过这些时光。同样令我们兴奋的是，Mini Beans的受欢迎程度如此之高，我们能够让这些毛茸茸的小朋友在假期前及时回到我们所有的门店！”
EGG-CELLENT SURPRISE FOR THE EGG HUNT
This season Build-A-Bear is offering new egg-citing Golden Eggs to take this year's Easter egg hunt up a notch. Each egg contains one mini plush perfect for adding an extra element of fun to a family's egg hunt. Discover what's hiding in these mystery Golden Eggs and collect all four unique mystery plushes.
为寻蛋活动带来惊喜
本季Build-A-Bear将提供新的引蛋金蛋，将今年的复活节彩蛋搜寻活动提升一个档次。每个彩蛋都包含一个迷你毛绒玩具，非常适合为家庭寻蛋活动增添额外的乐趣。探索这些神秘的金蛋中隐藏着什么，并收集所有四个独特的神秘毛绒玩偶。
GIVE THE GIFT OF FUN
Surprise them with an experiential gift of fun with a Build-A-Bear gift card! Whether it's an Easter egg hunt surprise, tucked into an Easter basket, or a sweet bear-building experience with a beloved relative, they'll love the special memories made at Build-A-Bear
赠送欢乐的礼物
使用 Build-A-Bear 礼品卡给他们一份充满乐趣的体验礼物，给他们一个惊喜！无论是惊喜的复活节彩蛋狩猎、藏在复活节篮子里，还是与心爱的亲戚一起体验甜蜜的造熊体验，他们都会喜欢在 Build-A-Bear 留下的特殊回忆
About Build-A-Bear
Build-A-Bear is a multi-generational global brand focused on its mission to "add a little more heart to life" appealing to a wide array of consumer groups who enjoy the personal expression in making their own "furry friends" to celebrate and commemorate life moments. Nearly 500 interactive brick-and mortar experience locations operated through a variety of formats provide guests of all ages a hands-on entertaining experience, which often fosters a lasting and emotional brand connection. The company also offers engaging e-commerce/digital purchasing experiences on buildabear.com including its online "Bear-Builder", the animated "Bear Builder 3D Workshop" and its age-gated, adult-focused "Bear Cave". In addition, extending its brand power beyond retail, Build-A-Bear Entertainment, a subsidiary of Build-A-Bear Workshop, Inc., is dedicated to creating engaging content for kids and adults that fulfills the company's mission, while the company also offers products at wholesale and in non-plush consumer categories via licensing agreements with leading manufacturers. Build-A-Bear Workshop, Inc. posted total revenue of $467.9 million in fiscal 2022. For more information, visit the Investor Relations section of buildabear.com.
关于 Build-A-Bear
Build-A-Bear 是一个跨越多个世代的全球品牌，其使命是 “为生活增添一点心”，吸引了众多消费群体，他们喜欢通过结交自己的 “毛茸茸的朋友” 来庆祝和纪念生活时刻的个人表达。近 500 个以各种形式运营的互动实体体验场所为所有年龄段的宾客提供了亲身体验的娱乐体验，这通常会促进持久的情感品牌联系。该公司还在buildabear.com上提供引人入胜的电子商务/数字购买体验，包括其在线 “Bear-Builder”、动画 “Bear Builder 3D Workshop” 以及有年龄限制、以成人为中心的 “熊洞”。此外，Build-A-Bear Workshop, Inc. 的子公司Build-A-Bear Entertainment致力于为实现公司使命的儿童和成人创作引人入胜的内容，同时该公司还通过与领先制造商签订的许可协议提供批发和非毛绒消费类产品。Build-A-Bear Workshop, Inc.在2022财年公布的总收入为4.679亿美元。欲了解更多信息，请访问buildabear.com的投资者关系部分。
SOURCE Build-A-Bear Workshop
来源 Build-A-Bear 研讨会
译文内容由第三方软件翻译。